63. Free Trials, Free Intros, and Low Barrier Offers (LBOs)

The Training Table · Aug 20, 2026 · 30m

How do you let someone try your services initially? In this episode, Nick and Chris explore the nuances of onboarding and trial offers in fitness gyms, emphasizing the importance of tailored approaches based on gym size, training model, and market. They discuss different strategies from free trials to consultative processes, and how these impact member engagement and business success.

keywords

fitness onboarding, trial offers, gym membership strategies, coaching, gym marketing, member retention, fitness business models, crossfit, personal training, nsi, lbo, free intro, free trial