Attracting Corporate Sponsorships with Linda Hollander

The SmallBizChat with Melinda Emerson · Feb 17, 2021 · 17m · transcript

In this episode, Melinda Emerson chats with Linda Hollander about how small businesses can attract and retain corporate sponsors. They cover identifying potential sponsors, utilizing LinkedIn, crafting sponsorship proposals, and building lasting relationships. They also delve into the role of brand ambassadorship and influencer marketing in securing sponsorships. (0:00) Introduction and Guest Introduction: Linda Hollander (2:00) Identifying and Understanding Potential Sponsors (5:40) Approaching Potential Sponsors and Utilizing LinkedIn (9:17) Sponsor: Melinda Emerson's Offer (10:14) Brand…