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Transcript
- 0:00I
- 0:01was
- 0:01scrolling
- 0:01through
- 0:01my
- 0:01phone
- 0:02yesterday
- 0:02morning,
- 0:02which,
- 0:03let's
- 0:03be
- 0:03honest,
- 0:03is
- 0:04not
- 0:04the
- 0:04most
- 0:04ideal
- 0:05way
- 0:05to
- 0:05start
- 0:05the
- 0:05day.
- 0:06And
- 0:06I
- 0:06counted
- 0:07about
- 0:07seven
- 0:07or
- 0:08eight
- 0:08different
- 0:09game
- 0:09changing
- 0:09business
- 0:10strategies
- 0:10in
- 0:11my
- 0:11feed
- 0:12in
- 0:12the
- 0:12first
- 0:12couple
- 0:13of
- 0:13minutes.
- 0:13And
- 0:14to
- 0:14be
- 0:14honest,
- 0:14this
- 0:14kind
- 0:15of
- 0:15gave
- 0:15me
- 0:15a
- 0:15mild
- 0:16panic
- 0:16attack.
- 0:17There
- 0:17was
- 0:17an
- 0:17AI
- 0:18tool
- 0:18that
- 0:18was
- 0:18going
- 0:18to
- 0:19change
- 0:19everything.
- 0:20Google's
- 0:21new
- 0:21VO3,
- 0:22which
- 0:22is
- 0:22going
- 0:23to
- 0:23replace
- 0:24human
- 0:25content
- 0:25creators
- 0:26with
- 0:27really
- 0:27realistic
- 0:28looking
- 0:28AI
- 0:29creators,
- 0:30a
- 0:31fail
- 0:31strategy
- 0:32that
- 0:32promised
- 0:32to
- 0:3310
- 0:33times
- 0:33your
- 0:33sales,
- 0:34and
- 0:35someone
- 0:35claiming
- 0:35that
- 0:35if
- 0:35you're
- 0:36not
- 0:36on
- 0:36the
- 0:36latest
- 0:36social
- 0:37media
- 0:37platform,
- 0:37you're
- 0:38basically
- 0:38invisible.
- 0:40And
- 0:40I
- 0:40thought
- 0:41to
- 0:41myself,
- 0:41no
- 0:41wonder
- 0:42why
- 0:42we
- 0:42are
- 0:42all
- 0:43so
- 0:43freaking
- 0:44exhausted.
- 0:45I
- 0:45think
- 0:46we
- 0:46can
- 0:46all
- 0:46feel
- 0:46it.
- 0:46The
- 0:47business
- 0:47world
- 0:47feels
- 0:48like
- 0:48it's
- 0:48moving
- 0:48really
- 0:49fast
- 0:49right
- 0:49now
- 0:50and
- 0:50shifting
- 0:50every
- 0:5115
- 0:51minutes.
- 0:52There's
- 0:52new
- 0:52tools
- 0:53coming
- 0:53out,
- 0:53new
- 0:54trends,
- 0:55new
- 0:55platforms
- 0:56popping
- 0:56up
- 0:56and
- 0:56fizzling
- 0:57out
- 0:57faster
- 0:57than
- 0:57I
- 0:58could
- 0:58even
- 0:58figure
- 0:58out
- 0:58what
- 0:58they're
- 0:59doing.
- 0:59And
- 1:00meanwhile,
- 1:00you
- 1:01and
- 1:01me,
- 1:01our
- 1:02small
- 1:02little
- 1:02business
- 1:02owners,
- 1:03are
- 1:03trying
- 1:04to
- 1:04run
- 1:04actual
- 1:04businesses,
- 1:05help
- 1:05rural
- 1:06people
- 1:07make
- 1:07a
- 1:07living
- 1:08in
- 1:08this
- 1:08economy,
- 1:09being
- 1:09able
- 1:10to
- 1:10support
- 1:10our
- 1:10family
- 1:11in
- 1:11this
- 1:11economy,
- 1:12and
- 1:13constantly
- 1:13feeling
- 1:13or
- 1:14wondering
- 1:14if
- 1:14we
- 1:15are
- 1:15falling
- 1:15behind
- 1:15because
- 1:16we
- 1:16just
- 1:16didn't
- 1:17jump
- 1:17on
- 1:17the
- 1:17latest
- 1:17trend.
- 1:18And
- 1:18honestly,
- 1:19like,
- 1:19as
- 1:20someone
- 1:20who
- 1:20preaches
- 1:21sustainability
- 1:22intentionality
- 1:22in
- 1:23their
- 1:23business
- 1:23for
- 1:24a
- 1:24living,
- 1:24I
- 1:25still
- 1:26feel
- 1:26the
- 1:26tug
- 1:27or
- 1:27fight
- 1:27with
- 1:27that
- 1:28little
- 1:28voice
- 1:28inside
- 1:28my
- 1:29head
- 1:29that
- 1:29says
- 1:29you
- 1:30should
- 1:30be
- 1:30doing
- 1:31more.
- 1:32So
- 1:32what
- 1:32do
- 1:32we
- 1:32do
- 1:32when
- 1:32we're
- 1:33trying
- 1:33to
- 1:33build
- 1:33something
- 1:34sustainable
- 1:34in
- 1:35a
- 1:35world
- 1:35that
- 1:36seems
- 1:36to
- 1:36reward
- 1:37the
- 1:37loudest
- 1:38and
- 1:38the
- 1:38fastest
- 1:39approach
- 1:40to
- 1:40business?
- 1:41So
- 1:41that's
- 1:41what
- 1:41we're
- 1:41going
- 1:42to
- 1:42be
- 1:42exploring
- 1:42here
- 1:42today.
- 1:43Because
- 1:43I
- 1:44do
- 1:44think
- 1:44and
- 1:44believe
- 1:45in
- 1:45my
- 1:45heart
- 1:45that
- 1:45there
- 1:46is
- 1:46another
- 1:46way,
- 1:47a
- 1:47calmer
- 1:47way,
- 1:48and
- 1:48it
- 1:48just
- 1:49be
- 1:49might
- 1:49be
- 1:49exactly
- 1:50what
- 1:51you
- 1:51need
- 1:51to
- 1:51hear
- 1:52today.
- 1:52So
- 1:53if
- 1:53you're
- 1:53new
- 1:53around
- 1:53here,
- 1:54welcome.
- 1:54My
- 1:54name
- 1:54is
- 1:54Jess.
- 1:55I'm
- 1:55here
- 1:56solo
- 1:56on
- 1:57the
- 1:57Growing
- 1:57A
- 1:57Deeply
- 1:57Rooted
- 1:58Business
- 1:58podcast.
- 1:59As
- 1:59Rachel
- 1:59and
- 2:00I
- 2:00shift
- 2:00into
- 2:01our
- 2:01summer
- 2:02slower
- 2:02schedule,
- 2:03we
- 2:04love
- 2:04to
- 2:04take
- 2:05our
- 2:05summer
- 2:05Fridays.
- 2:06So
- 2:06during
- 2:06the
- 2:07summer
- 2:07we
- 2:07record
- 2:08some
- 2:08solo
- 2:08episodes
- 2:09by
- 2:09ourselves
- 2:09so
- 2:09we
- 2:09can
- 2:10do
- 2:10just
- 2:10that.
- 2:11So
- 2:12here's
- 2:12the
- 2:12thing
- 2:12about
- 2:12sustainable
- 2:13growth.
- 2:13If
- 2:14you've
- 2:14been
- 2:14around
- 2:14here
- 2:14for
- 2:14a
- 2:14while,
- 2:15you
- 2:15know
- 2:15that
- 2:15I
- 2:15work
- 2:16behind
- 2:16the
- 2:16scenes
- 2:17in
- 2:17multiple
- 2:17different
- 2:18businesses
- 2:19and
- 2:20I
- 2:20know
- 2:20I
- 2:20get
- 2:20to
- 2:21see
- 2:21and
- 2:21I
- 2:22love
- 2:22to
- 2:22observe
- 2:22and
- 2:22analyze
- 2:23really
- 2:23what
- 2:24sets
- 2:25those
- 2:25entrepreneurs
- 2:25who
- 2:26are
- 2:26able
- 2:26to
- 2:26find
- 2:27a
- 2:27sustainable
- 2:28momentum
- 2:28in
- 2:28their
- 2:29business
- 2:29to
- 2:29those
- 2:30who
- 2:30are
- 2:31a
- 2:31little
- 2:31wandering
- 2:32and
- 2:32like
- 2:32chaotic
- 2:33and
- 2:33lost.
- 2:34And
- 2:35I've
- 2:35been
- 2:35able
- 2:35to
- 2:35see
- 2:35what
- 2:36actually
- 2:36works.
- 2:37And
- 2:37I've
- 2:37also,
- 2:37through
- 2:38my
- 2:38own
- 2:38experience,
- 2:38been
- 2:39able
- 2:39to
- 2:39see
- 2:39what
- 2:39doesn't
- 2:39work.
- 2:40Last
- 2:40year
- 2:41I
- 2:41definitely
- 2:42got
- 2:42veered
- 2:43off
- 2:43on
- 2:43the
- 2:43wrong
- 2:43course.
- 2:44I
- 2:44was
- 2:44trying
- 2:45to
- 2:45launch
- 2:45a
- 2:46bunch
- 2:46of
- 2:46different
- 2:46offers
- 2:47as
- 2:47I
- 2:47have
- 2:47a
- 2:48bunch
- 2:48of
- 2:48different
- 2:48interests.
- 2:48I'm
- 2:49constantly
- 2:49fighting
- 2:50that
- 2:50tension
- 2:50between
- 2:50creating
- 2:51something
- 2:51sustainable
- 2:52and,
- 2:53and
- 2:53creating
- 2:53something
- 2:53new.
- 2:54I
- 2:54think
- 2:54as
- 2:55visionary
- 2:55entrepreneurs,
- 2:56we
- 2:56love
- 2:57to
- 2:57be
- 2:57creative
- 2:57and
- 2:57we
- 2:58love
- 2:58to
- 2:58create
- 2:58new.
- 2:59But
- 2:59last
- 2:59year
- 2:59I
- 2:59found
- 3:00myself
- 3:00being
- 3:00tugged
- 3:01in
- 3:01a
- 3:01bunch
- 3:01of
- 3:01different
- 3:02directions
- 3:02because
- 3:02it
- 3:03was
- 3:03really
- 3:03feeling
- 3:03like
- 3:04fomo,
- 3:05that
- 3:05if
- 3:05I
- 3:05didn't
- 3:05strike
- 3:06while
- 3:06the
- 3:06iron
- 3:06was
- 3:07hot,
- 3:07I
- 3:07was
- 3:07not
- 3:07going
- 3:07to
- 3:07get
- 3:08to
- 3:08maximize
- 3:09my
- 3:09momentum.
- 3:10And
- 3:10I
- 3:11think
- 3:11you
- 3:11can
- 3:12all
- 3:12guess
- 3:12what
- 3:12happened.
- 3:13My
- 3:13creativity
- 3:14completely
- 3:14died.
- 3:15My
- 3:16calendar
- 3:16became
- 3:17a
- 3:17very
- 3:18nightmarish
- 3:19maze
- 3:19of
- 3:20never
- 3:20ending
- 3:20calls.
- 3:21And
- 3:22my
- 3:22clients,
- 3:23I
- 3:23knew
- 3:23that
- 3:24I
- 3:24wasn't
- 3:24supporting
- 3:25them
- 3:25fully.
- 3:26They
- 3:26got
- 3:26the
- 3:27scattered
- 3:27version
- 3:27of
- 3:27me
- 3:28instead
- 3:28of
- 3:28the
- 3:29focused,
- 3:29intentional
- 3:30person
- 3:30that
- 3:30they
- 3:31hired.
- 3:31And
- 3:32that's
- 3:32when
- 3:32I
- 3:32realized
- 3:33that
- 3:34growth
- 3:34that
- 3:35depletes
- 3:35you
- 3:36isn't
- 3:36really
- 3:37growth,
- 3:37or
- 3:37creating
- 3:38just
- 3:38to
- 3:38create
- 3:39isn't
- 3:39growth.
- 3:40It's
- 3:40just
- 3:40really
- 3:41busy
- 3:42work.
- 3:42So
- 3:42at
- 3:42the
- 3:42end
- 3:43of
- 3:43last
- 3:43year,
- 3:43I
- 3:43pulled
- 3:44back
- 3:44to
- 3:44only
- 3:45one
- 3:45or
- 3:45two
- 3:46core
- 3:46offers
- 3:47so
- 3:47that
- 3:47I
- 3:47was
- 3:47able
- 3:47to
- 3:48build
- 3:48some
- 3:49more
- 3:49sustainability
- 3:50around
- 3:50my
- 3:50business.
- 3:52And
- 3:52I,
- 3:52I'm
- 3:53not
- 3:53the
- 3:53only
- 3:53one.
- 3:53This
- 3:53happens,
- 3:54I
- 3:54see
- 3:54it
- 3:54everywhere.
- 3:55People
- 3:55pushing
- 3:55themselves
- 3:56to
- 3:56do
- 3:56more
- 3:57faster
- 3:57because
- 3:57they
- 3:58think
- 3:58that's
- 3:58what
- 3:58success
- 3:59looks
- 3:59like.
- 3:59But
- 4:00the
- 4:00most
- 4:00of
- 4:01the
- 4:01sustainable
- 4:01businesses
- 4:02I
- 4:02know,
- 4:02they
- 4:03don't
- 4:03do
- 4:03more.
- 4:04They're
- 4:04not
- 4:04focused
- 4:04on
- 4:05more.
- 4:05They're
- 4:05focused
- 4:06on
- 4:06doing
- 4:06a
- 4:06few
- 4:07things
- 4:07really
- 4:07well.
- 4:08My
- 4:08most
- 4:08successful
- 4:09clients
- 4:09have
- 4:09one
- 4:10core
- 4:10offer.
- 4:11They
- 4:11prioritize
- 4:12one
- 4:12clear
- 4:12platform
- 4:13and
- 4:14they
- 4:14really
- 4:15are
- 4:15okay
- 4:15with
- 4:15that.
- 4:16Last
- 4:17month
- 4:17I
- 4:17had
- 4:18a
- 4:18client
- 4:18who
- 4:18I
- 4:18was
- 4:18serving.
- 4:19She
- 4:19was
- 4:19trying
- 4:19to
- 4:19juggle
- 4:20a
- 4:20podc
- 4:21on
- 4:21YouTube,
- 4:22a
- 4:22bunch
- 4:22of
- 4:22different
- 4:22lead
- 4:23magnets,
- 4:23a
- 4:23couple
- 4:24courses
- 4:24in
- 4:24her
- 4:24service
- 4:25business,
- 4:25and
- 4:25she
- 4:25was
- 4:26drowning.
- 4:26And
- 4:27it's
- 4:27no
- 4:27wonder
- 4:27that
- 4:28she
- 4:28was
- 4:28drowning
- 4:28because
- 4:29she
- 4:29had
- 4:29this
- 4:29business
- 4:30model
- 4:30that
- 4:30didn't
- 4:30fit
- 4:31her
- 4:31actual
- 4:32capacity.
- 4:33So
- 4:33we
- 4:33stripped
- 4:33it
- 4:33back
- 4:34to
- 4:34just
- 4:34her
- 4:34pour
- 4:35our
- 4:35service
- 4:35and
- 4:36one
- 4:36lead
- 4:36magnet
- 4:37that
- 4:37actually
- 4:38worked
- 4:38and
- 4:38made
- 4:38sense
- 4:39to
- 4:39lead
- 4:39to
- 4:39our
- 4:39offer.
- 4:40And
- 4:40her
- 4:41revenue
- 4:41didn't
- 4:41drop.
- 4:41It
- 4:42actually
- 4:42increased
- 4:43because
- 4:43she
- 4:43could
- 4:43finally
- 4:44focus.
- 4:45So
- 4:46here's
- 4:46the
- 4:46thing
- 4:47that
- 4:47keeps
- 4:47us
- 4:47up
- 4:47through
- 4:48the
- 4:48night.
- 4:48We
- 4:48think
- 4:48we're
- 4:48behind.
- 4:49We
- 4:49think
- 4:49someone
- 4:50else
- 4:50launched
- 4:50faster,
- 4:51has
- 4:51more
- 4:51followers,
- 4:52seem
- 4:52to
- 4:52practice
- 4:53the
- 4:53code
- 4:53that
- 4:53we
- 4:53don't
- 4:53know
- 4:53about.
- 4:54But
- 4:54you're
- 4:54not
- 4:55behind.
- 4:55You're
- 4:56just
- 4:56craving
- 4:56something
- 4:56more
- 4:57grounded,
- 4:57something
- 4:58that
- 4:58supports
- 4:58you,
- 4:59something
- 4:59that
- 5:00works
- 5:00for
- 5:00your
- 5:00pace
- 5:01of
- 5:01life
- 5:01and
- 5:02the
- 5:02piece
- 5:02that
- 5:02you're
- 5:03trying
- 5:03to
- 5:03work
- 5:04towards.
- 5:05I
- 5:05know
- 5:05that
- 5:06analogies.
- 5:06Is
- 5:07that
- 5:07what
- 5:07I'M
- 5:07about
- 5:07to
- 5:07do
- 5:08are
- 5:08a
- 5:08little
- 5:08cheesy.
- 5:09But
- 5:09I
- 5:09really
- 5:10love
- 5:10and
- 5:10I've
- 5:10always
- 5:11related
- 5:11running
- 5:12a
- 5:12business
- 5:12to
- 5:12tending
- 5:13a
- 5:13garden.
- 5:14And
- 5:15I
- 5:15have
- 5:15a
- 5:15little
- 5:16small
- 5:16garden
- 5:16in
- 5:16my
- 5:17backyard.
- 5:17And
- 5:17I
- 5:18didn't
- 5:18try
- 5:18to
- 5:18plant
- 5:1940
- 5:19different
- 5:19vegetables
- 5:20at
- 5:20once.
- 5:21I
- 5:21chose
- 5:22what
- 5:23vegetables
- 5:24would
- 5:24make
- 5:24sense
- 5:24for
- 5:25what
- 5:25season
- 5:26we
- 5:26are
- 5:26currently
- 5:26in
- 5:27and
- 5:28what
- 5:28I
- 5:28actually
- 5:28wanted
- 5:29to
- 5:29eat
- 5:29and
- 5:30enjoy.
- 5:30And
- 5:31I
- 5:31committed
- 5:31to
- 5:31nurturing
- 5:32that.
- 5:33When
- 5:33I
- 5:33first
- 5:33started
- 5:34off
- 5:34in
- 5:34this
- 5:34business,
- 5:35when
- 5:35I
- 5:35first
- 5:35left
- 5:35corporate,
- 5:36I
- 5:36used
- 5:36to
- 5:36think
- 5:36that
- 5:37I
- 5:37had
- 5:37to
- 5:37plant
- 5:38every
- 5:38single
- 5:38idea
- 5:39that
- 5:39I
- 5:39had.
- 5:40Launch
- 5:40this
- 5:41offer,
- 5:41create
- 5:42this
- 5:42new
- 5:42lead
- 5:42magnet,
- 5:43test
- 5:43this
- 5:43new
- 5:44strategy.
- 5:44And
- 5:45now
- 5:45I
- 5:45really
- 5:45try
- 5:46to
- 5:46ask
- 5:46myself,
- 5:46what
- 5:47am
- 5:47I
- 5:47available
- 5:48to
- 5:48take
- 5:48care
- 5:49of
- 5:49right
- 5:49now?
- 5:50What
- 5:50will
- 5:50grow
- 5:50the
- 5:50best
- 5:51with
- 5:51the
- 5:51energy
- 5:51I
- 5:51have,
- 5:52not
- 5:52the
- 5:52energy
- 5:53or
- 5:53the
- 5:53team
- 5:54that
- 5:54I
- 5:54wish
- 5:54I
- 5:54had.
- 5:55So
- 5:56maybe
- 5:56the
- 5:56season
- 5:57is
- 5:57about
- 5:58nurturing
- 5:58your
- 5:58existing
- 5:59clients
- 5:59and
- 5:59really
- 6:00dialing
- 6:00into
- 6:00your
- 6:01core
- 6:01service.
- 6:01Maybe
- 6:02it's
- 6:02about
- 6:03creating
- 6:03one
- 6:03new
- 6:04offer
- 6:04and
- 6:04giving
- 6:04it
- 6:05your
- 6:05full
- 6:05attention
- 6:06it
- 6:06needs
- 6:06to
- 6:06actually
- 6:07grow.
- 6:08Maybe
- 6:08it's
- 6:08about
- 6:09clearing
- 6:09the
- 6:09weeds
- 6:10or
- 6:10getting
- 6:10rid
- 6:10of
- 6:11the
- 6:11things
- 6:11in
- 6:11your
- 6:11business
- 6:12that
- 6:12are
- 6:12draining
- 6:12your
- 6:13energy
- 6:13without
- 6:13getting
- 6:14much
- 6:14back.
- 6:15But
- 6:15you
- 6:15don't
- 6:16need
- 6:16to
- 6:16do
- 6:16it
- 6:16all
- 6:16at
- 6:17once.
- 6:18It's
- 6:18not
- 6:18about
- 6:19doing
- 6:19less
- 6:20because
- 6:20you're
- 6:20lazy
- 6:20or
- 6:21because
- 6:21you're
- 6:21scared.
- 6:22It's
- 6:22about
- 6:22doing
- 6:22the
- 6:23right
- 6:23things
- 6:23so
- 6:23that
- 6:24you
- 6:24can
- 6:24do
- 6:24them
- 6:24exceptionally
- 6:25well.
- 6:26And
- 6:27when
- 6:27we
- 6:28try
- 6:28to
- 6:28take
- 6:28on
- 6:28too
- 6:29much,
- 6:29when
- 6:29we
- 6:30try
- 6:30to
- 6:30keep
- 6:31up
- 6:31with
- 6:31every
- 6:31trend,
- 6:31every
- 6:32new
- 6:32platform,
- 6:32every
- 6:33new
- 6:34opportunity,
- 6:34we
- 6:34really
- 6:35stop
- 6:35trusting
- 6:36ourselves.
- 6:36We
- 6:36start
- 6:36looking
- 6:37outside
- 6:37of
- 6:37ourselves
- 6:38for
- 6:38validation.
- 6:39Instead
- 6:39of
- 6:39checking
- 6:39in
- 6:40with
- 6:40what
- 6:40actually
- 6:40works
- 6:41for
- 6:41our
- 6:41business
- 6:41and
- 6:41our
- 6:42goals,
- 6:42we
- 6:43could
- 6:43often
- 6:44fall
- 6:44into
- 6:44the
- 6:44trap
- 6:45of
- 6:45creating
- 6:45a
- 6:45business
- 6:45that
- 6:46looks
- 6:46impressive
- 6:46from
- 6:47the
- 6:47outside,
- 6:47but
- 6:48feels
- 6:48chaotic
- 6:48and
- 6:49unsustainable
- 6:49in
- 6:49the
- 6:49inside.
- 6:50And
- 6:50I've
- 6:50seen
- 6:50it
- 6:51happen
- 6:51with
- 6:51clients.
- 6:51I've
- 6:52felt
- 6:52it
- 6:52in
- 6:52my
- 6:52own
- 6:52body.
- 6:53Waking
- 6:54up
- 6:54with
- 6:54that
- 6:54like,
- 6:54tight
- 6:55chest
- 6:56panic
- 6:56feeling
- 6:57because
- 6:57I've
- 6:58had
- 6:58too
- 6:58many
- 6:58tabs
- 6:59open
- 6:59in
- 6:59my
- 6:59brain
- 7:00and
- 7:00nowhere
- 7:00to
- 7:00process
- 7:01them.
- 7:01I
- 7:02had
- 7:02a
- 7:02conversation
- 7:02with
- 7:02someone
- 7:03last
- 7:03week
- 7:03who
- 7:03told
- 7:03me
- 7:03she
- 7:04felt
- 7:04like
- 7:04she
- 7:04was
- 7:04failing
- 7:05at
- 7:05entrepreneurship
- 7:06because
- 7:06she
- 7:06couldn't
- 7:06keep
- 7:06up
- 7:07with
- 7:07content
- 7:08that
- 7:08she
- 7:08was
- 7:08supposed
- 7:08to
- 7:08be
- 7:09creating.
- 7:09She
- 7:10had
- 7:10a
- 7:10six
- 7:10figure
- 7:10business.
- 7:11Six
- 7:11figures.
- 7:11But
- 7:12she
- 7:12felt
- 7:12like
- 7:12she
- 7:12was
- 7:12a
- 7:12failure
- 7:13because
- 7:13she
- 7:13her
- 7:14Instagram
- 7:14wasn't
- 7:15growing
- 7:15fast
- 7:16enough.
- 7:17That's
- 7:17the
- 7:17cost
- 7:17of
- 7:18chaos.
- 7:18It
- 7:18makes
- 7:18us
- 7:19forget
- 7:19what
- 7:19actually
- 7:20matters.
- 7:21So
- 7:21what
- 7:22does
- 7:22matter?
- 7:22And
- 7:22what
- 7:22should
- 7:23we
- 7:23actually
- 7:23be
- 7:23paying
- 7:24attention
- 7:24to
- 7:24when
- 7:24everything
- 7:25feels
- 7:25like
- 7:25it's
- 7:25moving
- 7:26fast?
- 7:26Your
- 7:27people,
- 7:27These
- 7:27are
- 7:28the
- 7:28ones
- 7:28that
- 7:28are
- 7:28already
- 7:29saying
- 7:29yes
- 7:29to
- 7:29their
- 7:30offer.
- 7:30The
- 7:30ones
- 7:30who
- 7:30are
- 7:31referring
- 7:31the
- 7:31friends,
- 7:31the
- 7:32ones
- 7:32whose
- 7:32problem
- 7:33you
- 7:33actually,
- 7:33actually
- 7:33solve.
- 7:34They
- 7:35matter
- 7:35more
- 7:35than
- 7:35any
- 7:36algorithm.
- 7:36Your
- 7:36systems,
- 7:37the
- 7:37boring
- 7:37stuff
- 7:38that
- 7:38keeps
- 7:38your
- 7:38business
- 7:39running
- 7:39smoothly
- 7:40and
- 7:40you're
- 7:40bringing
- 7:41at
- 7:41peace.
- 7:41The
- 7:42way
- 7:42that
- 7:42you
- 7:42onboard
- 7:43clients,
- 7:43the
- 7:44way
- 7:44that
- 7:44you
- 7:44deliver
- 7:44your
- 7:45work,
- 7:45the
- 7:45way
- 7:45that
- 7:45you
- 7:45follow
- 7:46up.
- 7:46These
- 7:46aren't
- 7:47the
- 7:47sexiest
- 7:47part
- 7:48of
- 7:48businesses.
- 7:48And
- 7:49I
- 7:50know
- 7:50because
- 7:50trying
- 7:51to
- 7:51market
- 7:51these
- 7:51things
- 7:52as
- 7:52a
- 7:52sustainable
- 7:52systems
- 7:53expert,
- 7:53it's
- 7:54really
- 7:54hard
- 7:54versus
- 7:55saying
- 7:55I'm
- 7:55gonna
- 7:55give
- 7:55you
- 7:55six
- 7:56figures.
- 7:56But
- 7:57these
- 7:57are
- 7:57the
- 7:57things
- 7:58that
- 7:58are
- 7:58going
- 7:58to
- 7:58create
- 7:59the
- 7:59foundation
- 8:00for
- 8:00sustainable
- 8:01growth.
- 8:02Your
- 8:02energy.
- 8:03This
- 8:03one
- 8:03is
- 8:04a
- 8:04non
- 8:04negotiable.
- 8:04If
- 8:05you're
- 8:05running
- 8:05on
- 8:05empty
- 8:06in
- 8:06your
- 8:06business,
- 8:06if
- 8:06you're
- 8:07burnt
- 8:07out,
- 8:07if
- 8:07you're
- 8:07depleting,
- 8:08nothing
- 8:08else
- 8:08is
- 8:09going
- 8:09to
- 8:09work.
- 8:09If
- 8:09you're
- 8:10not
- 8:10working,
- 8:11your
- 8:11creativity
- 8:11will
- 8:12suffer,
- 8:12your
- 8:12decision
- 8:13making
- 8:13will
- 8:13get
- 8:13cloudy
- 8:14and
- 8:14you'll
- 8:14start
- 8:14to
- 8:15make
- 8:15choices
- 8:15from
- 8:15a
- 8:15place
- 8:16of
- 8:16scarcity
- 8:16instead
- 8:17of
- 8:17abundance.
- 8:18And
- 8:18your
- 8:19values,
- 8:19what
- 8:19do
- 8:20you
- 8:20actually
- 8:20believe
- 8:21in?
- 8:21About
- 8:21business,
- 8:22about
- 8:22service,
- 8:23about
- 8:23what
- 8:23success
- 8:24looks
- 8:24like.
- 8:24When
- 8:24you
- 8:25get
- 8:25really
- 8:25clear
- 8:25on
- 8:25these,
- 8:26it
- 8:26becomes
- 8:26so
- 8:27much
- 8:27easier
- 8:27to
- 8:28say
- 8:28no
- 8:28to
- 8:28shiny
- 8:29objects
- 8:29and
- 8:29to
- 8:29say
- 8:30yes
- 8:30to
- 8:30what
- 8:30actually
- 8:31aligns
- 8:31with
- 8:32who
- 8:32you
- 8:32are.
- 8:33So
- 8:34I
- 8:34want
- 8:34to
- 8:34give
- 8:34you
- 8:34permission
- 8:34to
- 8:35slow
- 8:35down,
- 8:36permission
- 8:36to
- 8:37choose
- 8:37depth
- 8:37over
- 8:38width,
- 8:38permission
- 8:39to
- 8:39focus
- 8:39on
- 8:39what's
- 8:40working
- 8:40instead
- 8:40of
- 8:40constantly
- 8:41chasing
- 8:41what's
- 8:42new.
- 8:42And
- 8:43permission
- 8:43to
- 8:43build
- 8:43a
- 8:43business
- 8:44that
- 8:44supports
- 8:44your
- 8:45life
- 8:45instead
- 8:45of
- 8:45swallowing
- 8:46it.
- 8:46This
- 8:47isn't
- 8:47about
- 8:47complacency.
- 8:48This
- 8:49isn't
- 8:49about
- 8:49being
- 8:49afraid
- 8:50of
- 8:50growth.
- 8:50This
- 8:50is
- 8:51about
- 8:51being
- 8:51intentional.
- 8:52This
- 8:52is
- 8:52about
- 8:53building
- 8:53something
- 8:53that
- 8:54can
- 8:54weather
- 8:54this
- 8:54uncertain
- 8:55time
- 8:55because
- 8:55it's
- 8:56rooted
- 8:56in
- 8:56something
- 8:57stronger
- 8:57that
- 8:57is
- 8:58deeper
- 8:58than
- 8:58trends.
- 9:00Speaking
- 9:01of
- 9:01building
- 9:01something
- 9:01rooted
- 9:02in
- 9:02four
- 9:02days,
- 9:03the
- 9:03doors
- 9:03to
- 9:04WAME
- 9:04Unlimited
- 9:05are
- 9:05going
- 9:06to
- 9:06be
- 9:06opening
- 9:06for
- 9:06the
- 9:07last
- 9:07time.
- 9:07And
- 9:07if
- 9:07you've
- 9:08followed
- 9:08my
- 9:08journey
- 9:08for
- 9:09a
- 9:09while,
- 9:09you
- 9:09know
- 9:09that
- 9:10I
- 9:10absolutely
- 9:10adore
- 9:11and
- 9:11rave
- 9:12about
- 9:12my
- 9:12business.
- 9:13Coaches
- 9:13Jason
- 9:13and
- 9:13Caroline
- 9:14Zook.
- 9:15They
- 9:15are
- 9:16like
- 9:17the
- 9:17smartest
- 9:18humans
- 9:19that
- 9:19I
- 9:19have
- 9:20ever
- 9:20witnessed.
- 9:20And
- 9:21I'm
- 9:21constantly
- 9:21blown
- 9:22away
- 9:22by
- 9:22how
- 9:22they
- 9:23are
- 9:23both
- 9:23able
- 9:24to
- 9:24stay
- 9:24super
- 9:25intentional
- 9:25and
- 9:25grounded
- 9:26in
- 9:26their
- 9:26business,
- 9:26but
- 9:27also
- 9:28ahead
- 9:28of
- 9:29the
- 9:29curve.
- 9:29My
- 9:30business
- 9:30would
- 9:30not
- 9:31be
- 9:31here
- 9:31without
- 9:31wame.
- 9:32And
- 9:32anytime
- 9:33I'm
- 9:33feeling
- 9:33a
- 9:33little
- 9:33bit
- 9:34scattered
- 9:34or
- 9:34uncertain,
- 9:35I
- 9:35can
- 9:35just
- 9:35log
- 9:36onto
- 9:36their
- 9:36platform
- 9:38and
- 9:39be
- 9:39able
- 9:39to
- 9:39come
- 9:39up
- 9:40with
- 9:40a
- 9:40clear
- 9:41action
- 9:41step
- 9:42for
- 9:43growth
- 9:44or
- 9:44develop
- 9:44a
- 9:45system
- 9:45that'll
- 9:45actually
- 9:45help
- 9:46me
- 9:46achieve
- 9:46what
- 9:47I'm
- 9:47trying
- 9:47to
- 9:47achieve.
- 9:48So
- 9:49this
- 9:49is
- 9:49going
- 9:50to
- 9:50be
- 9:50like
- 9:50the
- 9:50last
- 9:51official
- 9:51launch
- 9:52of
- 9:52their
- 9:52program
- 9:53called
- 9:53waim,
- 9:53which
- 9:54is
- 9:54a
- 9:54online
- 9:54group
- 9:55coaching
- 9:55program.
- 9:56It's
- 9:56got
- 9:56over
- 9:5670
- 9:57different
- 9:57courses,
- 9:58like
- 9:59about
- 9:59real
- 10:00Tangible,
- 10:00actionable
- 10:01strategies.
- 10:02Each
- 10:02workshop
- 10:03comes
- 10:03with
- 10:03a
- 10:04a
- 10:04packet
- 10:04and
- 10:04they
- 10:05really
- 10:05take
- 10:05you
- 10:06from
- 10:07idea
- 10:07concept
- 10:08creation
- 10:09all
- 10:09the
- 10:09way
- 10:10down
- 10:10to
- 10:10launching
- 10:11and
- 10:11serving
- 10:11your
- 10:11clients.
- 10:12They
- 10:12basically
- 10:13got
- 10:13a
- 10:13resource
- 10:14for
- 10:14everything
- 10:14and
- 10:15like
- 10:15a
- 10:15cool
- 10:15little
- 10:16roadmap
- 10:16that
- 10:16helps
- 10:17you
- 10:17identify
- 10:17where
- 10:17you're
- 10:17at
- 10:18right
- 10:18now
- 10:18and
- 10:19what
- 10:19strategic
- 10:20step
- 10:20you
- 10:20need
- 10:20to
- 10:20focus
- 10:20on
- 10:21in
- 10:21your
- 10:21business.
- 10:22They
- 10:22also
- 10:22do
- 10:23monthly
- 10:23coaching
- 10:23sessions
- 10:25and
- 10:25that's
- 10:25all
- 10:25the
- 10:26stuff
- 10:26that
- 10:26they
- 10:26are
- 10:27going
- 10:27to
- 10:27be
- 10:28retiring.
- 10:29But
- 10:30when
- 10:30you
- 10:30buy
- 10:30wame,
- 10:31it's
- 10:31the
- 10:32most
- 10:32unique
- 10:32genius
- 10:33offer.
- 10:33You
- 10:33get
- 10:34unlimited
- 10:34access
- 10:34to
- 10:35anything
- 10:35that
- 10:35Jimmy
- 10:36Sen
- 10:36and
- 10:36Caroline
- 10:37create
- 10:37in
- 10:38the
- 10:38future.
- 10:39And
- 10:39they've
- 10:39been
- 10:39completely
- 10:40nerding
- 10:40out
- 10:40about
- 10:41AI.
- 10:41They've
- 10:42been
- 10:42one
- 10:42of
- 10:42my
- 10:42main
- 10:42resources
- 10:43for
- 10:44how
- 10:44to
- 10:44implement
- 10:44AI
- 10:45in
- 10:45my
- 10:45business
- 10:45and
- 10:46my
- 10:46client's
- 10:46business.
- 10:47And
- 10:47they've
- 10:48actually
- 10:48been
- 10:48creating
- 10:48a
- 10:49bunch
- 10:49of
- 10:49AI
- 10:49powered
- 10:50tools
- 10:50that
- 10:51help
- 10:51creators
- 10:52work
- 10:52faster.
- 10:53So
- 10:53you're
- 10:53not
- 10:54only
- 10:54going
- 10:54to
- 10:54get
- 10:54access
- 10:55to
- 10:55the
- 10:55coaching
- 10:56and
- 10:56training
- 10:57that
- 10:57includes
- 10:5780
- 10:58different
- 10:58workshops,
- 10:59templates
- 10:59and
- 10:59coaching
- 11:00sessions,
- 11:00but
- 11:01you're
- 11:01also
- 11:01going
- 11:01to
- 11:02get
- 11:02access
- 11:02to
- 11:02all
- 11:02the
- 11:03future
- 11:03AI
- 11:03tools
- 11:04that
- 11:04they
- 11:04create.
- 11:06So
- 11:06that
- 11:06means
- 11:06your
- 11:06business
- 11:07will
- 11:07not
- 11:07just
- 11:07be
- 11:08supported
- 11:08today,
- 11:08it'll
- 11:09be
- 11:09future
- 11:09proof
- 11:10with
- 11:10tools
- 11:10designed
- 11:11specifically
- 11:12for
- 11:12online
- 11:13business
- 11:13owners
- 11:14like
- 11:14us.
- 11:14And
- 11:14if
- 11:14you
- 11:15join
- 11:15through
- 11:15my
- 11:16link,
- 11:16I'm
- 11:17including
- 11:17my
- 11:18notion
- 11:19success
- 11:19call.
- 11:20When
- 11:20you
- 11:20join
- 11:20Wayne,
- 11:20you
- 11:21also
- 11:21get
- 11:21a
- 11:21notion
- 11:21dashboard.
- 11:23So
- 11:23I'll
- 11:23walk
- 11:23you
- 11:24through
- 11:24how
- 11:24to
- 11:24get
- 11:24that
- 11:24set
- 11:25up
- 11:25and
- 11:25how
- 11:25to
- 11:25personalize
- 11:26it
- 11:26towards
- 11:27your
- 11:27business.
- 11:29So
- 11:29if
- 11:29you've
- 11:30ever
- 11:30thought
- 11:30about
- 11:30joining
- 11:30wame,
- 11:31this
- 11:31is
- 11:31your
- 11:31moment.
- 11:32I'll
- 11:32put
- 11:32my
- 11:32link
- 11:33down
- 11:33in
- 11:33the
- 11:33show
- 11:33notes.
- 11:34So
- 11:34here's
- 11:34what
- 11:35I
- 11:35want
- 11:35you
- 11:35to
- 11:35remember
- 11:35from
- 11:35today.
- 11:36The
- 11:36business
- 11:36world
- 11:37is
- 11:37always
- 11:37going
- 11:37to
- 11:37be
- 11:37feeling
- 11:38like
- 11:38it's
- 11:38moving
- 11:38super
- 11:39fast.
- 11:39There
- 11:39will
- 11:39always
- 11:40be
- 11:40new
- 11:40tools,
- 11:40new
- 11:40strategies
- 11:41and
- 11:41new
- 11:41things
- 11:42that
- 11:42you
- 11:42could
- 11:42be
- 11:42doing.
- 11:42But
- 11:43your
- 11:43job
- 11:43is
- 11:43not
- 11:44to
- 11:44do
- 11:44everything.
- 11:44Your
- 11:45job
- 11:45is
- 11:45to
- 11:45do
- 11:45the
- 11:45right
- 11:45things
- 11:46for
- 11:46your
- 11:46business,
- 11:46the
- 11:47people
- 11:47and
- 11:47your
- 11:47life.
- 11:48And
- 11:48if
- 11:49you
- 11:49need
- 11:49this
- 11:49reminder,
- 11:49you're
- 11:50not
- 11:50behind,
- 11:50you're
- 11:51not
- 11:51missing
- 11:51out.
- 11:51You're
- 11:52building
- 11:52something
- 11:52that
- 11:52lasts
- 11:53and
- 11:53that
- 11:53takes
- 11:54time.
- 11:54It
- 11:54takes
- 11:54intention
- 11:55and
- 11:55it
- 11:55takes
- 11:55the
- 11:55courage
- 11:56to
- 11:56choose
- 11:56your
- 11:56own
- 11:57path
- 11:57instead
- 11:57of
- 11:57trying
- 11:58to
- 11:58follow
- 11:58everyone
- 11:59else.
- 11:59Trust
- 11:59yourself.
- 12:00Trust
- 12:00your
- 12:00timeline.
- 12:01Trust
- 12:01that
- 12:02slow
- 12:02and
- 12:02steady
- 12:02will
- 12:03win
- 12:03the
- 12:03race.
- 12:03And
- 12:04that's
- 12:04exactly
- 12:05how
- 12:05you
- 12:06build
- 12:06a
- 12:06business
- 12:06that
- 12:06you
- 12:06will
- 12:07actually
- 12:07enjoy
- 12:08running.
- 12:09If
- 12:09you
- 12:09found
- 12:09this
- 12:09episode
- 12:10helpful,
- 12:11make
- 12:11sure
- 12:11you
- 12:12like
- 12:12it.
- 12:13Subscribe
- 12:13to
- 12:14our
- 12:14channel.
- 12:14Rachel
- 12:14will
- 12:15be
- 12:15back
- 12:15next
- 12:15week
- 12:15with
- 12:15a
- 12:16solo
- 12:16episode.
- 12:17Share
- 12:17this
- 12:17with
- 12:17a
- 12:18business
- 12:18bestie
- 12:18and
- 12:19if
- 12:19you
- 12:19have
- 12:19any
- 12:19comments,
- 12:19hit
- 12:20us
- 12:20up
- 12:20on
- 12:20Instagram.
- 12:21Thanks
- 12:21for
- 12:21listening.
- 12:22Until
- 12:22next
- 12:22week.
- 12:22I'm
- 12:23rooting
- 12:23for
- 12:23you.