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Berner on Building a $1.5 Billion Business

Berner, the founder of the multi-billion dollar cannabis brand Cookies, sits down with VladTV to discuss his journey from hustling in San Francisco to building one of the most recognizable brands in the global cannabis industry.Berner reflects on growing up between San Francisco and Arizona, navigating a fast-paced environment that exposed him to street culture and the cannabis world at an early age. He explains how those early experiences shaped his business mindset and ultimately led him to develop the Cookies brand, which started as a single strain before expanding into a worldwide…

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