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Episode 25: Corporate gifting and how to build connection and community through your brand with Erin Maynes
In today's episode, I chatted to Erin Maynes, the Founder of Foodiepages, a premium gift basket business which celebrates small businesses.
Topics discussed:
Erin's story and how she was inspired to start Foodiepages
Why Erin got into Corporate gifting
Pivoting and how Erin managed to pivot so successfully
The importance of being open to new opportunities
How to identify different customer personas
How to understand who your business is targeting
Having a product based business that fulfills a need
Why business does not have to feel hard
The one thing Erin could change in her business if she…
The skinny
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