EP. 2548 ITA Masterclass "ITA Connects - Decoding the U.S. market: importing, policy, and promoting Italian wine" | wine2wine Vinitaly Business Forum
Welcome to episode 2548 of the Italian Wine Podcast from wine2wine Vinitaly Business Forum 2025, ITA Masterclass "ITA Connects - Decoding the U.S. market: importing, policy, and promoting Italian wine".
Speakers: Bill Terlato, Roger Murry, Ted Campbell, Kristen Reitzell
Moderator: Stevie Kim
The U.S. remains a strategic market for Italian wine, but success requires navigating not only the three-tier system but also the policy environment in Washington. This interactive masterclass, organized by ITA – Italian Trade Agency, brought together four leading voices shaping the future of Italian wine…
The skinny
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