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515: The Power of Membership Models in Pet Care with Traci Bisson
Have you ever wondered how to create a thriving community for pet owners while running a successful business? Traci Bisson, founder of Golden Dog Adventure Company and Start a Dog Walking Club, shares how she transitioned from a corporate marketing job to founding a professional pet sitting company and eventually Golden Dog Adventure Company, which has a very unique model. She delves into the concept of dog walking clubs, fostering a sense of community among pet owners, and the benefits of a membership model. Addressing the needs of reactive dogs and their owners, Traci highlights the…
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