Throwback: The Best Strategy for Boosting Amazon Sales with Google Ads!
In this Throwback episode, Josh interviews Tyler Greg, founder of Ampd, about the game-changing strategy of driving Google Ads traffic directly to Amazon listings. Tyler explains how leveraging Google Ads—rather than sending traffic to standalone e-commerce sites—enables sellers to capitalize on Amazon’s superior conversion rates and boost keyword rankings. They discuss Amazon’s own traffic arbitrage, the benefits of Amazon-compliant (white hat) tactics, and how sellers can maximize ROI, reduce fees, and build defensible brands by combining external traffic with Amazon’s brand-building tools…
The skinny
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