S01E04: Why You Really Want a Submariner: The Decoy Effect, the Watch Industry's Trap, and Three Brands Operating Outside It (Yema, Horage, H. Moser)

What's on Your Riste? A Watch Podcast · May 5, 2026 · 40m · transcript

The Decoy Effect...and an introduction into Yema, Horage and H. Moser & Cie.

Keywords: Yema Superman review, Yema micro-rotor, Horage K1 movement, H Moser Endeavour pre-owned, Moser Venturer 18kt gold, decoy effect