
Reduce Client Churn: The Home Care Retention Playbook That Turns First Visits Into Recurring Revenue
Retention is the revenue engine most new home care CEOs underestimate. Drawing directly from Scott McKenzie’s oversight of 531+ licensed agency launches, this episode lays out a repeatable retention playbook that reduced churn by double‑digit percentages across HCAB client cohorts. Daniel, Claire, and Sophia critique common founder mistakes (poor caregiver consistency, weak family onboarding, ill‑timed price discounts), translate those failures into a step‑by‑step fix, and map the regulatory checkpoints that block sloppy retention tactics — including Medicaid provider enrollment timelines in…
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