853. Right Thing, Wrong Crowd

No Days Off with Brian Gubernick · Jul 7, 2026 · 8m

Most people know the right thing to do. The real test is whether you'll do it when it goes against popular belief — when the room disagrees, when your advisors say no, when the crowd is moving the other way. In this episode, Brian breaks down a quote worth building your leadership around, using two historical examples: the doctor whose simple discovery was rejected by his entire profession, and the publisher who risked her company and her freedom on a single decision nearly everyone told her not to make. Then he brings it home for entrepreneurs — the pricing decisions, the hard conversations…