eCommerce, Clearly | Episode 11: India's Beauty & Personal Care Industry Explained | Market Trends, D2C Opportunities & The Future of Beauty Ecommerce
India's Beauty & Personal Care (BPC) industry is projected to reach nearly $40 billion by 2030, but the biggest story isn't the market size—it's how consumer behaviour is reshaping the category.
In this episode of eCommerce, Clearly, Vedika Agrawal breaks down the biggest trends transforming India's beauty industry. From the rise of concern-led skincare and texture-first haircare to fragrance wardrobing, quick commerce, and the shift towards highly specialised beauty brands, this episode explores where the next opportunities lie for founders, operators, investors, and ecommerce professionals…
The skinny
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