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The Power of a Personal Video · The Daily Writer

• 0:06
  SPEAKER_00: Welcome to the Daily Rider Podcast, where we bring you tips and inspiration each day to help you build habits for writing success.
• 0:14
  SPEAKER_00: For more resources, including your free Daily Rider Starter Kit, visit DailyWriterLife.com.
• 0:22
  SPEAKER_00: Yesterday we talked about the power of sending handwritten notes in the mail.
• 0:26
  SPEAKER_00: Today let's look at another powerful way to personally connect with people.
• 0:30
  SPEAKER_00: Since high-speed internet and mobile phones started becoming more powerful 10 or 15 years ago, video has become a much more important medium.
• 0:38
  SPEAKER_00: One of the ways to take advantage of video is to send people short, personalized videos.
• 0:43
  SPEAKER_00: Now there's a lot of reasons to do this.
• 0:45
  SPEAKER_00: You can thank somebody, you can send a note of encouragement, you can follow up from a meeting, you can explain more about a client proposal, you can add some thoughts after a key conversation, or you can just point out something you appreciate about what the other person is doing.
• 1:01
  SPEAKER_00: A personalized video forges a deep connection with the other person.
• 1:05
  SPEAKER_00: Why?
• 1:06
  SPEAKER_00: Because you took the time to create something specifically for them.
• 1:09
  SPEAKER_00: It is rare and therefore it is valuable.
• 1:13
  SPEAKER_00: Now, even if you're not comfortable doing video, I really want to encourage you to practice and get comfortable with it.
• 1:19
  SPEAKER_00: Learn to make video your friend.
• 1:21
  SPEAKER_00: People don't care if you don't come across like some big professional TV star or a movie star.
• 1:27
  SPEAKER_00: In fact, the more real and authentic it seems, the better.
• 1:30
  SPEAKER_00: The fact that it's from you is what makes it so powerful in the first place.
• 1:34
  SPEAKER_00: I send personalized videos all the time.
• 1:36
  SPEAKER_00: In fact, today is Friday when I'm recording this, and just yesterday I sent uh two or three personalized videos.
• 1:44
  SPEAKER_00: And actually both of those were pitches to clients.
• 1:48
  SPEAKER_00: One was for coaching and one was for ghost training.
• 1:52
  SPEAKER_00: I don't use those just for proposals or to pitch clients or prospective clients.
• 1:57
  SPEAKER_00: I use personalized videos all the time.
• 2:00
  SPEAKER_00: I really love doing it because, again, it's a personalized connection.
• 2:03
  SPEAKER_00: It's really easy to do.
• 2:04
  SPEAKER_00: I actually use the Loom app.
• 2:06
  SPEAKER_00: That's L-O-O-M.com.
• 2:08
  SPEAKER_00: It makes it super easy and fast.
• 2:11
  SPEAKER_00: I promise you that when you get into sending personalized videos, you'll find that it's a powerful, fun, and incredible tool for building your relationships and showing people that you care.
• 2:21
  SPEAKER_00: So here's today's challenge.
• 2:23
  SPEAKER_00: Think of somebody you can send a short video to and do it before the end of the day.
• 2:29
  SPEAKER_00: A big thanks to today's sponsor, Write Your First Nonfiction Book, the brand new book for my friend and business coach, Honore Corter.
• 2:37
  SPEAKER_00: If you've always dreamed of writing a book but you're not sure how to get started, this guide is exactly what you need.
• 2:43
  SPEAKER_00: In Write Your First Nonfiction Book, you'll learn the exact system that Honore has used to write many of her own books.
• 2:49
  SPEAKER_00: You don't have to guess what goes in each chapter because she lays it all out for you step by step.
• 2:54
  SPEAKER_00: So if you're ready to stop dreaming and you want to learn from an author who sold millions of books, head on over to dailywriterlife.comslash nonfiction book to grab your copy today.
• 3:06
  SPEAKER_00: Thanks for listening, and I'll see you tomorrow.