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What Shopify and Klaviyo Agree On: Christmas 2025 Spending
Christmas 2025 is shaping up to be a season of cautious confidence — and coziness.
Hi, I'm Catherine Erdly.
In this episode of The Resilient Retail Game Plan, I'm sharing insights from my Forbes.com research, drawing on data from Shopify, Etsy, Klaviyo, LoyaltyLion and more to reveal what shoppers are really planning this festive season.
Discover why UK consumers are expected to spend over £91 billion, how AI is reshaping holiday shopping, and why “comfort, connection and coziness” are the emotional triggers driving this year’s trends.
I'll also break down what all this means for independent…
The skinny
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