Latest / 22 Panels - A Comic Book Podcast / With Great Power #321... 22 Panels with David Hyde
Transcript
- 0:02Tad Eggleston: Good evening, everybody. Welcome back to 22 Panels. I feel like I was just here, cause… cause I wrapped with
- 0:09Tad Eggleston: with, Nick Thorburn, like…
- 0:13Tad Eggleston: 40 minutes ago, just in time to talk to David Hyde. Since I talked about you coming up on the last episode, I figured I should talk about him on this episode, just for…
- 0:23Tad Eggleston: My mom and brother and anybody else who happens to listen to this podcast, hyperit. Hi, John.
- 0:30Tad Eggleston: When you've got a small, small podcast, David, you can greet everybody by name every episode, if you feel like it.
- 0:37David Hyde: 100%, and…
- 0:39Tad Eggleston: I don't think you have this problem with your podcast.
- 0:42David Hyde: You know, but we are aware of who our, most attuned listeners are.
- 0:48Tad Eggleston: Okay.
- 0:48David Hyde: They are also, family, and close friends, for sure.
- 0:54Tad Eggleston: There you go.
- 0:57Tad Eggleston: So my guest tonight is David Hyde, and I will admit that as a teacher at the end of the school year, I did, like, yeah, no prep. So I know about you, what I've gleaned from emails.
- 1:12Tad Eggleston: from your company, and from the handful of things I've…
- 1:18Tad Eggleston: interactions I've had with you. So, essentially that you're a Red Sox fan, and you promote comics. So…
- 1:26Tad Eggleston: We're gonna start with David. Tell me a little bit about yourself.
- 1:30David Hyde: Well, I'm a Red Sox fan, and also, I promote comics.
- 1:35Tad Eggleston: Wow, I did all the research.
- 1:37David Hyde: Well, thank you for… thanks for having me on, this was really amazing, and appreciate the conversation. Now,
- 1:43David Hyde: Yeah, so, so where to start? Those are things that take up a lot of my, time.
- 1:51David Hyde: I run, Superfan Promotions, and have been doing that for 13 years.
- 1:58Tad Eggleston: Okay, so yeah, it's been around way longer than I realized.
- 2:01David Hyde: Yeah, yeah. 13 years is like a… substantial amount of time, right?
- 2:09Tad Eggleston: I mean, my kids are older than that, but my grandkids aren't, so…
- 2:13David Hyde: Yeah.
- 2:15David Hyde: I mean.
- 2:16Tad Eggleston: You've got more time in your job than I have in mine. I got my 10-year service award today.
- 2:21David Hyde: Oh, okay.
- 2:21Tad Eggleston: my high school. Yeah.
- 2:24Tad Eggleston: Yeah, they gave me a pin, a very nice pin.
- 2:27David Hyde: 13 years in doing what I do is enough to see a lot of change, sort of.
- 2:34Tad Eggleston: I mean…
- 2:34David Hyde: day.
- 2:35Tad Eggleston: This is comic books. 13 weeks is enough to see a lot of change.
- 2:39David Hyde: Especially this year.
- 2:44David Hyde: That is true, that is true.
- 2:45Tad Eggleston: I mean, how long have comic books been dying?
- 2:49David Hyde: Right? Right? Since they printed the first one.
- 2:52David Hyde: You know? I think it was actually.
- 2:54Tad Eggleston: Especially before that.
- 2:57Tad Eggleston: I mean, this is kind of like… you're a baseball fan, so you'll appreciate this. Do you know when the first, like.
- 3:06Tad Eggleston: newspaper article that involved a veteran ballplayer talking about the kids today not having any grit, and not playing the game the right way, and in our day.
- 3:17Tad Eggleston: we would, not put up with that, blah blah blah. You know when the first, like, article that anybody can find that has that cliche in it is from?
- 3:28David Hyde: I cannot wait to find out.
- 3:30Tad Eggleston: 1878.
- 3:33David Hyde: I was… I was thinking 1910, so… Yeah.
- 3:36Tad Eggleston: The National League had been around for 2 years.
- 3:39David Hyde: That's amazing.
- 3:40David Hyde: It says a lot about the kinds of personality that die-hard… that attracts, like, the die-hard baseball fan and the die-hard comic fan. It's definitely…
- 3:51Tad Eggleston: I mean, also the players and creators, because, I mean, that's the player.
- 3:55David Hyde: Yeah.
- 3:55Tad Eggleston: Talking about…
- 3:57David Hyde: Oh, yeah.
- 3:58Tad Eggleston: But… I mean, I've talked to enough creators.
- 4:02Tad Eggleston: I mean, I… I… and I won't name him this time. I name him, like, half the time. People can find him in the… in the…
- 4:13Tad Eggleston: In the archives, and he still comes on.
- 4:17Tad Eggleston: Thankfully, because he's so easy… supposedly so easy to upset, but I don't think I've managed to upset him yet, which is why I'm always careful when I talk about him. But,
- 4:28Tad Eggleston: right after insisting that there were absolutely no good new comics, blah blah blah, he turned me on to Stefan Frank, and I went, but isn't this new? He's like, well, except this one.
- 4:43David Hyde: Yeah, he's… he's great.
- 4:45Tad Eggleston: Oh, Stefan Frank's amazing.
- 4:47David Hyde: What an amazing human being, for sure. Yeah. Yeah.
- 4:50Tad Eggleston: Yeah, he's a four-time guest?
- 4:53Tad Eggleston: On 22 Panels now?
- 4:56Tad Eggleston: And we're doing, Palomino as our Pulp Blotter book club right now.
- 5:01David Hyde: Oh, that's great!
- 5:02Tad Eggleston: Yeah.
- 5:03Tad Eggleston: That's great. So we did two volumes already, and I think we're recording our discussion on the next two volumes either this Sunday or next Sunday. Maybe next Sunday. I think the 31st. That sounds right.
- 5:14David Hyde: I've been working with him for… many years now.
- 5:20Tad Eggleston: Yeah?
- 5:20David Hyde: You know, the, gosh, maybe 8 years? 7, 8 years?
- 5:25Tad Eggleston: So another person that you've known longer than me.
- 5:28David Hyde: Yeah.
- 5:28Tad Eggleston: Everybody seems to know you.
- 5:30David Hyde: I've been around, you know?
- 5:32Tad Eggleston: That's what it sounds like.
- 5:33David Hyde: I've been doing this for 13 years, and before that, I was at, DC Comics for 9 years.
- 5:38Tad Eggleston: Okay.
- 5:39Tad Eggleston: Okay.
- 5:40David Hyde: And then before that, I was at Random House for 5 years.
- 5:43Tad Eggleston: Okay. And like I said, Nick Thorburn was just on, and when I brought up your name, he's like, yeah, you mean from DC? And I'm like, I need to do some homework, because I didn't know that, but you've now confirmed it.
- 5:57David Hyde: I confirmed it. It is true.
- 6:00Tad Eggleston: Did you do similar work at DC? Were you in promotions there?
- 6:03David Hyde: I ran the PR office for…
- 6:05Tad Eggleston: Okay.
- 6:06David Hyde: Yeah.
- 6:07Tad Eggleston: So that would have been… Would that have been in the Paul Levitt series?
- 6:12David Hyde: She was Levitt's into the entertainment years.
- 6:16Tad Eggleston: Okay.
- 6:17Tad Eggleston: Levitz has been on a couple of times, too, so, like, I…
- 6:21David Hyde: It's a small world, right?
- 6:23Tad Eggleston: Yeah, it is, it is.
- 6:25Tad Eggleston: But again, autism brain, so I start drawing all the lines that might lead to questioning, or…
- 6:31Tad Eggleston: Just feeling cool, whatever.
- 6:35Tad Eggleston: So tell me about what Superfan Promotions does, because I know that I get wonderful emails with press releases and links to things to read, and that I can email back and set up interviews, and that's a beautiful thing to me, because it's so much easier than
- 6:55Tad Eggleston: sending the cold emails, which I still do plenty of, but… but, like…
- 7:01David Hyde: No, it's a great question.
- 7:03Tad Eggleston: Or, like.
- 7:03David Hyde: The, the,
- 7:05David Hyde: the kind of course correction that I try to give new clients when we have our kickoff call, which is kind of what we do is publicity, right? Like, you just…
- 7:15Tad Eggleston: Right.
- 7:16David Hyde: Kind of laid out very traditional publicity, day-to-day, workflow, right?
- 7:23David Hyde: But what I tell clients for that first call is, don't think of what we do together as promotion. One, because I at least find promotion super awkward. Some people love it. Some people thrive on it. I find the majority of people in the comic industry are…
- 7:41David Hyde: Shy about it or conflicted about it.
- 7:44Tad Eggleston: this.
- 7:44David Hyde: What I encourage people to do is to… Think of…
- 7:49David Hyde: what our job really is, which is to start a bunch of conversations, right? And to bring people in, bring people behind the scenes about how and why they make the comics that they make.
- 8:01David Hyde: And I'm thinking of it like a party.
- 8:05Tad Eggleston: Right.
- 8:06David Hyde: Where you want to have as many conversations, and that are really rewarding, and then,
- 8:12David Hyde: with as many people as you can, but you also want to have, like, meaningful conversations so that the next time you end up at a party with those people, you gravitate towards them and have something to talk about. And that is largely what we want to do, is…
- 8:28David Hyde: Let me say that… 2026 is a really hard time to nurture community.
- 8:35David Hyde: Like, so much of what we do, like, day-to-day feels destabilized currently.
- 8:42David Hyde: And…
- 8:43Tad Eggleston: Yes.
- 8:45David Hyde: And part of our job
- 8:47David Hyde: While we're writing a press release, or we're booking an interview, is just to try to get everyone to take a deep breath.
- 8:54David Hyde: And… Be present in the moment as long as they can, and celebrate comics together.
- 9:03David Hyde: So… so that's what we do. It's a mix of a lot of traditional, press approaches, booking interviews with legacy media, booking interviews with podcasts, trying to get review coverage, which is harder and harder than it's ever been.
- 9:20Tad Eggleston: Review coverage?
- 9:22Tad Eggleston: I mean, you realize that we're, like, half a day away from people not knowing what the word review means.
- 9:27David Hyde: Oh, I know. It's… it's wild, right?
- 9:30Tad Eggleston: On the flip side, I mean, you know what I've been seeing in the hallways this year?
- 9:38Tad Eggleston: Hacky sacks. So, I mean, maybe reviews will come back as the niche thing in, like, 10 or 15 years.
- 9:44David Hyde: I think, I think there's gonna be a real backlash to the…
- 9:48David Hyde: very corporate times that we live in, in a really serious way, that is probably already happening.
- 9:58David Hyde: You know, especially for, like, the younger generation.
- 10:02Tad Eggleston: Oh, it is happening, and in some ways, I would think that that's actually…
- 10:07Tad Eggleston: One of the reasons why… why reviews…
- 10:11Tad Eggleston: or a word that in a generation, the kids will barely know, is… is I'm already seeing the backlash where
- 10:20Tad Eggleston: like… The idea that you would do anything other than explore it yourself, or… Or…
- 10:31Tad Eggleston: Trust a friend or an influencer.
- 10:35Tad Eggleston: To tell you something was any good is just, like…
- 10:40Tad Eggleston: I mean, I laugh, because I know how many of the influencers are paid, and it's… but, like…
- 10:48Tad Eggleston: Particularly in the age of AI, I'm watching kids trust things in print less and less.
- 10:56Tad Eggleston: Which… like… depresses me, because the advantage of print is it's… it's probably the easiest medium
- 11:10Tad Eggleston: To figure out a way to vet it.
- 11:13Tad Eggleston: Y-you know what I mean?
- 11:15David Hyde: I did.
- 11:16David Hyde: I do.
- 11:16Tad Eggleston: you know, I mean, when you're looking at a print website.
- 11:21Tad Eggleston: Spend 5 or 10 minutes, and you'll figure out whether they're legit.
- 11:26Tad Eggleston: you know, I don't know if that's true of people putting videos up.
- 11:30Tad Eggleston: I don't know if that's true of… 140 character threads.
- 11:36David Hyde: Yeah, and I think that we're in unprecedented times on both of those, right?
- 11:41Tad Eggleston: Oh, yeah.
- 11:42David Hyde: Because they're print…
- 11:44David Hyde: And text, you know, and just reading text, has a longer history. It's easier to suss out a different way.
- 11:51David Hyde: But the parts that I find, like, most enjoyable about this job is just…
- 11:59David Hyde: when I'm able to have, like, a longer, again, conversation with somebody who is an actual expert, like, I personally find that very rewarding as a person.
- 12:10Tad Eggleston: Oh, absolutely. That's why I do this podcast.
- 12:12David Hyde: about the idea of the influencer. Not that there can't be people who influence thought, but, like.
- 12:18Tad Eggleston: Well, see…
- 12:19David Hyde: The pay-to-play model that you just talked about makes…
- 12:22Tad Eggleston: Yeah, no, the pay-to-play model drives me up the wall, and, like.
- 12:29Tad Eggleston: I don't think I've ever called her an influencer, but I've more than once called Shelley Bond one of the premier tastemakers that have…
- 12:39Tad Eggleston: turned American comics into what they are today.
- 12:43Tad Eggleston: But the difference there is…
- 12:45David Hyde: Tastemakers are so invaluable, right?
- 12:49Tad Eggleston: Right. Well, and the difference there also is that she is an expert.
- 12:54Tad Eggleston: She is doing it. She's… she's shown… Like, and, and, like… I'm not… you know, and…
- 13:04Tad Eggleston: I'm careful, because so many times, like, I see people go off on stuff that are really meaningful to kids, and when we learn more about it, it's like, oh, wow, you were ahead of the curve.
- 13:14Tad Eggleston: Right. So I don't like to bash anything too quickly. I'm certain that there are influencers that are actually, like, experts in whatever they influence, but so often, when I hear them describe it, it's like, wait a minute, so this person knows everything about this, and everything about that, and everything about that, and they're only 22?
- 13:37David Hyde: Exactly. Exactly.
- 13:39Tad Eggleston: Y-you know.
- 13:41David Hyde: Why did you start to, the podcast?
- 13:46Tad Eggleston: Because I love comics, and I like to make people like comics.
- 13:51Tad Eggleston: I mean, I spent a lot of time working out the tagline, which is to… to… examine…
- 13:58Tad Eggleston: Explore and elevate the medium of comics?
- 14:02Tad Eggleston: I like triplicates, that's how we got…
- 14:06Tad Eggleston: And I knew that I wanted examine and Elevate, so I figured out the other E.
- 14:14Tad Eggleston: That would work well.
- 14:16Tad Eggleston: And Explore's pretty good, because… because I, like…
- 14:21Tad Eggleston: medium was also a very carefully picked word, because there's nothing that drives me up the wall more than when I say, I love comics, and somebody asks me about the new Spider-Man movie, which…
- 14:35Tad Eggleston: misses on two levels. It both assumes that superheroes and comics are synonymous, and that, like.
- 14:44Tad Eggleston: I want to talk about a comic book character in another medium when I say I love comics. And don't get me wrong, I liked the new Spider-Man movie, but…
- 14:54Tad Eggleston: But, like, it's been a long time since my favorite comics were…
- 14:58Tad Eggleston: superhero ones. I still read my share, and I still love my share, but, like, I'm playing with my Jill and the Killers skateboard.
- 15:10David Hyde: very quick.
- 15:10Tad Eggleston: I… I… I have… I have my Monkey D…
- 15:15Tad Eggleston: Luffy action figure that I play with, but then I also have my Miles Morales right here. These are my fidgets by the computer right now.
- 15:24Tad Eggleston: And then, like… We've got pumpkin heads, and we've got… Couple of early…
- 15:34Tad Eggleston: a Michael Conrad and a Becky Cloonan zine-type things, and…
- 15:39David Hyde: You have, you have excellent taste, and, and…
- 15:42Tad Eggleston: Right. You know, I've got the raid book here, and I've got the metal erlant, and I've got…
- 15:49Tad Eggleston: Have you ever read Unflattening?
- 15:52David Hyde: I have it.
- 15:53Tad Eggleston: Okay, if you love comics, you need to read this book.
- 15:57Tad Eggleston: Who's the pipe?
- 16:03David Hyde: Okay.
- 16:03David Hyde: Who publishes it?
- 16:05Tad Eggleston: Nick, you're gonna love this. Harvard University Press.
- 16:09David Hyde: Alright.
- 16:11Tad Eggleston: It's Nick Susanis, it's actually his PhD thesis from Columbia University.
- 16:18David Hyde: Very cool.
- 16:19David Hyde: When did it come up?
- 16:23Tad Eggleston: It's been a while.
- 16:25Tad Eggleston: 2015.
- 16:30Tad Eggleston: But, yeah, and he teaches comics at San Francisco State, I think? Okay.
- 16:37Tad Eggleston: But, like, the way I always describe it is if, if, if… Understanding comics is the… Comics 101.
- 16:49Tad Eggleston: Unflattening is like the 400 level class that ties it into everything else.
- 16:55David Hyde: Okay.
- 16:58Tad Eggleston: It's actually… it's an allegory on, like, education.
- 17:03Tad Eggleston: but… but deals a lot with thought and perception and… how… Pictures work.
- 17:14Tad Eggleston: I don't even know, like, every time I read it, I'm less able to, like, describe it properly, and since I finally got to talk to Nick about it, I've been even less…
- 17:25Tad Eggleston: able to just… I mean, it's just… you need to go experience it.
- 17:28David Hyde: You'll have to check it out.
- 17:29Tad Eggleston: Yeah, you just… you just need to go experience it. And I plug it regularly. Spin, Weave, and Cut is his website. Everybody should go there. Everybody who wants to just know more about comics, and particularly any teachers or librarians listening, is the…
- 17:46Tad Eggleston: absolute resource.
- 17:48Tad Eggleston: Of, like, comics… education.
- 17:53Tad Eggleston: Links, resources, articles, you know.
- 17:57David Hyde: How did you discover the book?
- 17:59Tad Eggleston: You know Karen Green?
- 18:03David Hyde: Yeah, of course.
- 18:05Tad Eggleston: Karen… he went to Columbia. Okay. So, when I had Karen on… Karen was one of my early guests.
- 18:14Tad Eggleston: When I had Karen on, she brought him up, because he actually…
- 18:18Tad Eggleston: Drew a comic biography of her.
- 18:23Tad Eggleston: for the Columbia newspaper while he was there.
- 18:26David Hyde: Very cool.
- 18:27Tad Eggleston: So, I picked up the book, and…
- 18:29Tad Eggleston: started corresponding with him. He was, like… I had had… I think we worked it out when he was on. Karen was, like, my seventh guest, and I started corresponding with him, trying to find time to get him on the show at that point.
- 18:44Tad Eggleston: He's, like, guest 305… something like that.
- 18:49Tad Eggleston: So we've been going back and forth, and just…
- 18:55David Hyde: The first time you talked to him was before the podcast?
- 18:58Tad Eggleston: We, I mean, we'd emailed.
- 19:01David Hyde: Okay.
- 19:02Tad Eggleston: And I'd gone to, like, an online symposium he did on comics for the blind.
- 19:11Tad Eggleston: Which… I didn't really talk to him, because it was a symposium with a lot of people, but…
- 19:18Tad Eggleston: I got to chat for a minute or two at the beginning of it, and then…
- 19:23Tad Eggleston: So, yeah. But then the first time was on the… the first time was an extended conversation, was on the podcast. A lot of my first extended conversations lately have started on the podcast, but then I get friendships out of them, and that's even cooler. But now we're talking about me, David, and I thought we were going to talk about you.
- 19:41David Hyde: One of my favorite, defense strategies,
- 19:44Tad Eggleston: That's a baby.
- 19:45David Hyde: I love to be the ghost in the machine, right? So I love to get other people to talk about themselves and help
- 19:52David Hyde: Draw out their stories.
- 19:54Tad Eggleston: I see, I like that.
- 19:56Tad Eggleston: That's what I try to do, but… but sometimes… Sometimes I start babbling instead.
- 20:02David Hyde: You know.
- 20:04Tad Eggleston: always disappoint.
- 20:04David Hyde: You clearly have a lot of, excited opinions about comics, right?
- 20:11Tad Eggleston: Thoughts.
- 20:12Tad Eggleston: Alex says, hey, thoughts.
- 20:14Tad Eggleston: Opinions, it implies more firm…
- 20:19Tad Eggleston: It's not as… opinions aren't as firm as beliefs. I'm not huge on beliefs, because beliefs are things that are much more immutable, and I like to be willing to change my thoughts if I have new information.
- 20:35Tad Eggleston: And also, again, autistic, so I sometimes get way too specific on, like, language, just randomly.
- 20:42Tad Eggleston: See, you're pulling it all out, David!
- 20:45David Hyde: I love it, I love it.
- 20:48Tad Eggleston: But I want to dial it back into promotion, because I love the way you pitched promotion. That was the perfect way to sell promotion to…
- 20:57Tad Eggleston: a prospective comics client, but I wanna get more nuts and bolts. I wanna, like…
- 21:03Tad Eggleston: Obviously, you do work for publishers, obviously you do work…
- 21:08Tad Eggleston: for some of the bigger Kickstarters, like.
- 21:10David Hyde: Yeah, okay. Who should call you and your audience, like, a kind of an overview, because they don't get inundated by me and the people who work with me.
- 21:19Tad Eggleston: But I also want to make it clear that some of my audience is, like.
- 21:25Tad Eggleston: young creators just trying to figure out, like, like, so don't just… don't just talk to, like, random comics fans, talk to…
- 21:34Tad Eggleston: Talk to the person who calls me up, er, you know, I think I've gotten 4 different…
- 21:40Tad Eggleston: Emails in the last month from… from people who…
- 21:43Tad Eggleston: cold emailed me because they're… they're working on their Kickstarter, or hell, I got a cold…
- 21:51Tad Eggleston: a cold offer of a reader copy.
- 21:58Tad Eggleston: From somebody at one of the big two.
- 22:02Tad Eggleston: the other day, you know? I mean, everybody in comics is trying to figure out, what do I do to actually…
- 22:10Tad Eggleston: Keep this gig, or…
- 22:14Tad Eggleston: Or make this gig something that can be a gig, rather than something that I stay up until midnight after my day job.
- 22:21Tad Eggleston: to do. Right. And part of that is… is having some level of promotion.
- 22:28David Hyde: Yep.
- 22:29Tad Eggleston: So, what is it that, that, like, you guys…
- 22:34David Hyde: Yeah, so I will, for everybody listening, whether they're a fan, or a librarian, or a comic creator, or somebody at a publishing house, just really quickly, Superfans' clients kind of run the gamut from…
- 22:51David Hyde: Comixology, Oni Press, we do all of the publicity for…
- 22:58David Hyde: We, there are certain people, comic professionals, who are in-house, who bring me on for certain high-profile, gigs. So I've been the…
- 23:11David Hyde: publicist for Mike McNeola, the creator of Hellboy now, for almost 13 years. It's been a long…
- 23:19Tad Eggleston: Yeah, you let me talk to his brother.
- 23:21David Hyde: Right?
- 23:25Tad Eggleston: Which was very fun, I don't want that to…
- 23:26David Hyde: You know, that just doesn't like to do podcasts, unfortunately.
- 23:29Tad Eggleston: I don't want that to sound like, you know, I got… but if you can twist the arm and get me Tom Morello, you know, I mean, he's local, he's a Cubs fan… I mean, I'll talk to…
- 23:42David Hyde: You'll talk to Mr. Guggenheim, but .
- 23:43Tad Eggleston: I'll talk to Mr. Guggenheim, but…
- 23:47David Hyde: Then, then I do an awful… I, and the people who work with me at Superfan, we have a really talented, team. You do. But we do a lot of Kickstarters, and I think we've done…
- 24:02David Hyde: over 120 Kickstarters now, a lot of.
- 24:06Tad Eggleston: See, that was one of the questions that I had. What all do you do for… do you just do the promotion side of the Kickstarter? I mean, what level of Kickstarter assistance do you offer?
- 24:17David Hyde: Great question. It does run the gamut,
- 24:22David Hyde: So, broadly speaking, I help tell… and I'm not trying to be pretentious about this, but.
- 24:28Tad Eggleston: No, no, no, I mean…
- 24:30David Hyde: to tell the story.
- 24:32Tad Eggleston: Right.
- 24:32David Hyde: depending on who the client is, I will be in the weeds with them working on the Kickstarter copy, like, from what is the title, what is the subtitle, what are the tiers.
- 24:43Tad Eggleston: Right.
- 24:45David Hyde: Then, obviously, writing the press release once the, copy is set.
- 24:51David Hyde: Depending on, the scope of work, we do pretty much everything other than help fulfill the…
- 24:58Tad Eggleston: Okay.
- 24:59David Hyde: Which is huge.
- 24:59Tad Eggleston: That was one of the million-dollar questions, because, like.
- 25:02David Hyde: We don't… like, there are.
- 25:03Tad Eggleston: If you help with fulfillment, too, you would immediately become many people's hero.
- 25:10David Hyde: That is… or billet, depending.
- 25:13Tad Eggleston: Well, yeah, but that's definitely something that scares a lot. I mean, the two things that scare…
- 25:20Tad Eggleston: creators about Kickstarter, particularly, like, right now, there's a huge swath of creators that have had a certain amount of success at publishers through the years, but as you…
- 25:31Tad Eggleston: have brought up, the publishing market is very different than it's been, so they're finding themselves doing Kickstarters. But the things they don't know how to do are promotion and production.
- 25:44David Hyde: Right.
- 25:44Tad Eggleston: Right. Because that's never been their job.
- 25:49David Hyde: Yeah, I'm… the, how do I say…
- 25:53David Hyde: I'm a pretty curious person, the team of people who work with me at Superfan, there's a lot that we're always trying to figure out and do, and do better, and like…
- 26:04David Hyde: You know, more YouTube interviews, more, you know, how much are we gonna lean on influencers?
- 26:13David Hyde: given all of the challenges around shipping and fulfillment, that one I would not touch.
- 26:20David Hyde: Not now.
- 26:21Tad Eggleston: Judge. Okay.
- 26:22David Hyde: Okay. Yep.
- 26:23Tad Eggleston: Then there is still a glaring market inefficiency, to use some baseball terms here.
- 26:31Tad Eggleston: for somebody who will run your… your… .
- 26:40David Hyde: Yeah, I think…
- 26:41Tad Eggleston: Fulfillment. Publishing and fulfillment.
- 26:44David Hyde: But I… I think one reason for that, though, is…
- 26:49David Hyde: You kind of do need, in my experience, yes, you could be one… Super incredible, really organized creator.
- 26:59David Hyde: who does a Kickstarter solo. I do think it's, if you can afford to do it anyway, to have a small team.
- 27:10Tad Eggleston: Yeah.
- 27:11David Hyde: The… because it's very different sensibilities and skill sets.
- 27:16Tad Eggleston: Oh, yeah.
- 27:16David Hyde: When I was talking about, getting… like, getting in there and working on the copy, and, like, what is… you know, that's, like, the same as writing solicit copy, which leads to your press release.
- 27:27Tad Eggleston: Which some companies do really well, and other companies don't.
- 27:32David Hyde: It's true. And when it comes to, like.
- 27:37David Hyde: Having a sense of how government policies are gonna, like, impact your shipping costs.
- 27:44David Hyde: That's just, like… that… that is above my.
- 27:47Tad Eggleston: Which is why I also think that there's a huge market inefficiency for… Making…
- 27:58Tad Eggleston: you know, I think somebody… like, one of my… if I suddenly had enough money dropped in my lap that I could take the risks, things is, like…
- 28:11Tad Eggleston: Paper mill and printing press.
- 28:14Tad Eggleston: in the United States.
- 28:17David Hyde: Right, right.
- 28:18Tad Eggleston: Y-you know, as, as, as…
- 28:26Tad Eggleston: what's the word I'm looking for? Renewable is possible. I mean, there are ways to make paper that are more renewable than…
- 28:34Tad Eggleston: Cutting down big trees. They're…
- 28:37Tad Eggleston: you know, solar panels and wind turbines, you can make yourself energy efficient, you know. Sinking the cost into making
- 28:47Tad Eggleston: Something like that.
- 28:49Tad Eggleston: And then figuring out, like, what's the cheapest that we can do
- 28:54Tad Eggleston: This band of different publications is, to me, a huge market inefficiency, but the problem with
- 29:04Tad Eggleston: late-stage capitalism, or whatever the hell we call the economic system we have in the United States at this point, is that
- 29:13Tad Eggleston: there's… There's no incentive for the people who actually have money to… Make long-term plays.
- 29:23Tad Eggleston: And that's what that would be. It'd be a long-term play. It would be a, I'm gonna spend the money to set myself up right, and assume that I make that money back over this amount of time, because I think there's value in creating this.
- 29:40Tad Eggleston: You know…
- 29:42David Hyde: Or maybe someone will be listening in and, and, and.
- 29:45Tad Eggleston: That's why I keep saying it.
- 29:47David Hyde: Yup.
- 29:48Tad Eggleston: One day, I'll say it when the billionaire is listening.
- 29:52Tad Eggleston: Or even maybe the multi-millionaire. What?
- 29:58David Hyde: I said, for real, right?
- 30:00Tad Eggleston: You know.
- 30:01Tad Eggleston: I mean, it's not like we don't have the space, it's not like we don't have… Yeah.
- 30:05Tad Eggleston: I don't let myself fall too far down some of these rabbit holes, because half the time, if I fall too far down the rabbit hole, I find out that it's even easier than…
- 30:15Tad Eggleston: I think it's gonna be… But you still need, like, $10 million to start.
- 30:22Tad Eggleston: And, like, $10 million is the moon for me, and pocket change for about 3,000 people in the country. You know what I mean?
- 30:32David Hyde: Well, it's, listen, there's a lot of challenges that we face right now, and I…
- 30:39David Hyde: I personally try to…
- 30:43David Hyde: pay enough attention to the news cycle and, like, the larger narrative that we're all living through, and then sort of hyperfixate on what I can do and what I can do better.
- 30:54Tad Eggleston: That's what I try to do most of the time, too.
- 30:56David Hyde: Yeah.
- 30:57Tad Eggleston: That's why I put out so many of these podcasts, because that's one of the things that I can do.
- 31:02Tad Eggleston: But also, thinking out loud's one of the things that I can do.
- 31:05Tad Eggleston: That's the advantage of having a podcast. You can think out loud, and you never know if that ripple will… this is one of the things that I, like, every time anybody tells me that there's nothing that they can do about this, that, or the other thing, I sit there going.
- 31:21Tad Eggleston: I'm a teacher.
- 31:24Tad Eggleston: Do I know that anything I teach will mean anything? Absolutely not.
- 31:30Tad Eggleston: Except that somehow it always does. So, like, just talking about it, is something.
- 31:39Tad Eggleston: Just thinking about it, is something.
- 31:42Tad Eggleston: It might not immediately solve the problem, but you have no idea who might listen to it and be inspired in one way or another.
- 31:52Tad Eggleston: And, like, if I let myself go the other way, then I can also go, like.
- 31:58Tad Eggleston: might be inspired to stomp on it and make certain it never happens, but we won't go there. We're talking good things about comics.
- 32:04David Hyde: I'm gonna actually take that pint and bring it back to what you were asking me about.
- 32:10Tad Eggleston: That was where I was taking it.
- 32:13Tad Eggleston: Or trying to.
- 32:16David Hyde: when I…
- 32:17David Hyde: You know, I talked before, I've been doing this at Superfan for 13 years, and then when I started at DC, it was 9 years before that, so it's 2 decades of pop culture and entertainment news.
- 32:29David Hyde: cycles and trends and all of that. And… and also, like, over the course of these last two decades.
- 32:39David Hyde: like, American life has become so much more corporate.
- 32:43David Hyde: And there's more and more fixating on…
- 32:48David Hyde: like, from a marketing level, like, going mass, going for the big numbers. I think that…
- 32:57David Hyde: That trend went so far in that direction.
- 33:01David Hyde: Like, the idea of getting that national headline for the broader
- 33:07David Hyde: Right. Audience, which is super valuable, always feels great when you do it.
- 33:13David Hyde: But I think what it's opened up
- 33:15David Hyde: Is the real impact of, like, a… the micro-communities.
- 33:22Tad Eggleston: Damn.
- 33:23David Hyde: Like, small podcasts, and… and… and small websites.
- 33:30David Hyde: and I try to say this to clients all the time, that, like, we feel good if we are in
- 33:38David Hyde: legacy outlet.
- 33:40David Hyde: to be named later. Right. And you get that hit, but at the same time, if…
- 33:46David Hyde: you are covered by a small site, and it only has a few hundred readers, but they all read comics. That is your audience. And so that the ability to communicate directly to them
- 34:00David Hyde: during a time when culture has gotten more and more fragmented, I think is invaluable. Part of the question, again, as we'll… I'm sure we're gonna do this all night long,
- 34:12David Hyde: bringing back to something else that you said is, yeah, how much are people reading, right? So there was a discussion with one of my clients recently about, like, the value of a smaller website.
- 34:23David Hyde: I still think that those interviews are invaluable, because it's part.
- 34:28Tad Eggleston: I do.
- 34:29David Hyde: a larger story. And our biggest challenge, man, right now is how do we discover things?
- 34:36David Hyde: In a way that is authentic and enticing.
- 34:40David Hyde: That you can act with emotionally. Now you've got me doing alliterations, my favorite thing.
- 34:45Tad Eggleston: Yeah, yeah, no, no, I mean, where I'll totally agree with you in terms of, like, yeah, I don't know how many…
- 34:56Tad Eggleston: I'll just use my ecosphere.
- 34:59Tad Eggleston: Because it's easier, but you could, you could, you could, you could swap me as a teacher out
- 35:05Tad Eggleston: for a comic shop owner, or a librarian, or whatever. I don't know…
- 35:11Tad Eggleston: If any of my students know the beat exists.
- 35:15Tad Eggleston: Even if I've shown them articles. Right. You know, they might have loved that article, but completely forgotten where they saw it.
- 35:22Tad Eggleston: So getting an interview or a piece in the beat won't sell anything directly to them.
- 35:31Tad Eggleston: But I read the beat every day.
- 35:34Tad Eggleston: So the number of things I know about that maybe I didn't…
- 35:39Tad Eggleston: even have huge interest in myself, but I went, so-and-so would like this. Or I went, oh…
- 35:48Tad Eggleston: I don't have a ton of interest in this, except that I've never talked about something like this on the podcast. Let me go look into this, because I want to know more, because I trust that if Heidi's covering it in the beat, it's worth covering.
- 36:04Tad Eggleston: that even if it looks like something that's not my cup of tea, it's gonna be, like, the best version of Not My Cup of Tea. And maybe I'll discover that it is my cup of tea when it's the best version of Not My Cup of Tea. Maybe I'll discover I like a new flavor of tea.
- 36:20David Hyde: Do you drink a lot of tea?
- 36:22Tad Eggleston: I do, actually, but I drink more coffee.
- 36:25Tad Eggleston: Really? Mostly, I'm… what?
- 36:28David Hyde: I'm much more fixated these days on people's, routines.
- 36:35David Hyde: So, how much coffee do you drink every day?
- 36:38Tad Eggleston: So Every morning.
- 36:44Tad Eggleston: I make myself an espresso drink, And a pot of coffee.
- 36:50David Hyde: Okay.
- 36:54Tad Eggleston: So, that much bare minimum, every day?
- 36:58David Hyde: Okay.
- 36:59Tad Eggleston: And it's like a quadruple shot of espresso and a pot of coffee.
- 37:04David Hyde: That's a lot of coffee.
- 37:07Tad Eggleston: I generally get down with my… because I have a nice big 32… it works out really well, because I've got a 32-ounce…
- 37:16Tad Eggleston: Like, stainless steel carafe.
- 37:19Tad Eggleston: And, like, a 16-ounce mug. And that's…
- 37:24Tad Eggleston: about my coffee pot. So I have the 16-ounce mug while I'm getting ready otherwise. The 32-ounce carafe goes with me to school, and then the espresso drink is what I drink
- 37:36Tad Eggleston: On the way to school, And sometimes finish up on the way home, depending on how hot it was.
- 37:41David Hyde: Okay.
- 37:43Tad Eggleston: So, like… That's what I drink between… 5 a.m. and, like, 4PM?
- 37:52David Hyde: Okay.
- 37:53Tad Eggleston: So yes, it's a lot of coffee, but it's… it is spread out over a little bit of time.
- 37:59David Hyde: I try to have one cup of coffee every morning.
- 38:01Tad Eggleston: No, no. That, that…
- 38:05David Hyde: That would not… that would not suffice.
- 38:09Tad Eggleston: I mean, that… thankfully, like…
- 38:14Tad Eggleston: I don't very often have that issue where, when I don't have coffee, I can feel it.
- 38:20Tad Eggleston: Like, it's not impossible that I won't have coffee on a weekend.
- 38:25Tad Eggleston: It's not normal.
- 38:27David Hyde: Okay.
- 38:27Tad Eggleston: But I'm less likely to make my espresso drink on a weekend, just because it's not part of my weekend routine.
- 38:34Tad Eggleston: And… 50-50, if I make…
- 38:38Tad Eggleston: the pot of coffee, because it's not part of my routine, but if my wife and I go out to breakfast, obviously I'm ordering coffee with the breakfast.
- 38:46Tad Eggleston: Does that make sense?
- 38:47David Hyde: It does, it does. I… yeah, I now try to just have the one cup of coffee, but I have one cup of coffee, one cup of tea, one small thing of juice. That's my breakfast.
- 38:56Tad Eggleston: Okay.
- 38:58David Hyde: My, my holy drink, Trinity.
- 39:00Tad Eggleston: Yeah, I need to do more of the juice.
- 39:04Tad Eggleston: The T tends to be more of a…
- 39:08Tad Eggleston: I like to mix iced tea and juice, so that the juice isn't as sweet.
- 39:15David Hyde: Okay.
- 39:16Tad Eggleston: So I kind of have, like…
- 39:17Tad Eggleston: an iced tea juice mix that I do regularly.
- 39:22Tad Eggleston: Where I have, like… A bag of green tea, a bag of some fruit-flavored herbal tea…
- 39:34Tad Eggleston: A bag of, ginger turmeric…
- 39:39Tad Eggleston: And generally, some other… generally, it's 4 types of teas, tea, and I kind of mix up which ones, and I mix them with, like, a…
- 39:49Tad Eggleston: Cran raspberry, you know, zero sugar cran raspberry.
- 39:53Tad Eggleston: It's still too sweet for me on its own, but you mix them together, and it's like…
- 39:59Tad Eggleston: That's my sweet… that's… that's my good spot.
- 40:02David Hyde: So, for people listening who do not drink coffee or tea, but do want to know about comic book promotion, what other questions do people sometimes ask you that you can now ask me?
- 40:14Tad Eggleston: Mmm.
- 40:15David Hyde: I mean, I think.
- 40:16Tad Eggleston: kind of hit most of them, other than, like, you talk about you run the gamut. How do you do…
- 40:26Tad Eggleston: you know, and I'm not asking for specific figures, but how do you do pricing? Like, when should somebody… I mean, because here's the… I tend to be the type of person where it's like…
- 40:39Tad Eggleston: If I don't know how to do something.
- 40:43Tad Eggleston: maybe I'll learn how to do it, but if there's a way to have somebody else do it, that's better.
- 40:49Tad Eggleston: Even if it means profit sharing, even… I mean, I was talking to Olivia Cuatero-Briggs.
- 40:56Tad Eggleston: Just yesterday, and… or yesterday… day before yesterday.
- 41:00Tad Eggleston: And she was like, no, I have agents for everything. I don't know how to do that shit. They can have their 25%.
- 41:07David Hyde: Right, right.
- 41:08David Hyde: Yeah, no, it's good to know,
- 41:12David Hyde: What you're good at, and what you're interested in, right?
- 41:16Tad Eggleston: Right.
- 41:17Tad Eggleston: And again, similarly, like, the number of times I hear people who desperately need lawyers for things.
- 41:25Tad Eggleston: say, oh, but I can't afford a lawyer, and I'm sitting there going, you don't understand how lawyers work. If you actually need them.
- 41:33Tad Eggleston: They're taking their money once they've earned it.
- 41:37Tad Eggleston: And it's not coming from you.
- 41:40Tad Eggleston: And if you don't actually need them, they'll tell you that, and they'll tell you that for free.
- 41:46David Hyde: Yeah.
- 41:48David Hyde: So, to go back to your question about…
- 41:52David Hyde: like, pricing, you know, there's lots of different scopes of work, that I do.
- 41:57David Hyde: And… I've… there are people who I've recommended to not hire me before, right? Okay.
- 42:09David Hyde: We're not cheap, right? And it is a really weird time in the press environment.
- 42:15Tad Eggleston: Right.
- 42:15David Hyde: And I never want to promise to somebody something that I don't think that we can do. Okay. And…
- 42:28David Hyde: That said, Given the, press environment, and given the attention, issues that we have,
- 42:39David Hyde: you know, I feel really good about the services that we provide.
- 42:45Tad Eggleston: No, I'm… I… like, I know that you provide good services.
- 42:48David Hyde: On the…
- 42:48Tad Eggleston: I just don't know, like, the scope and the scale, like…
- 42:52David Hyde: Yeah.
- 42:52Tad Eggleston: Because, like, I mean, I could imagine a situation where it's like, okay, if we're doing all of this for you, then you're paying this up front, it doesn't matter what you get in return, blah blah blah. But I could also see…
- 43:06Tad Eggleston: Okay, we're gonna help you with this Kickstarter.
- 43:09Tad Eggleston: this much gets… needs to be baked into the Kickstarter, and if you fund, we get that check, and if you don't fund.
- 43:17Tad Eggleston: We took the risk with you.
- 43:19Tad Eggleston: I don't know if that's what you do, but those are the… like, those are just examples of what I could imagine, and I'm trying to figure out who should call you. What… what point should somebody be at when they… for them to think.
- 43:34Tad Eggleston: calling superfans is… is… is a thing I should do to possibly give myself more time to do…
- 43:41Tad Eggleston: what I love doing, And let David and company deal with the part that I don't like as much.
- 43:49David Hyde: Yeah, so… so there's a lot of different things that go into that question. One, do you… Of course not.
- 43:56David Hyde: Do you have the, financial resources to do so without
- 44:04David Hyde: like, without sacrificing something that is essential, right? Okay.
- 44:10David Hyde: Do you have… The ability for your book to receive distribution?
- 44:19David Hyde: In a meaningful way.
- 44:22David Hyde: if what our work together really takes off. It's one reason why I feel really good about the Kickstarter model, right? So…
- 44:29David Hyde: the Kickstarter model has, like, built-in thresholds, like, with bonus, once somebody's in the black, and is making money, right? In addition to a flat fee that we charge up front.
- 44:45David Hyde: But it's also because we can… A successful Kickstarter, to me.
- 44:51David Hyde: And, first of all, as a caveat for anybody listening, like, I've done 120 crowdfunding campaigns.
- 45:00David Hyde: I consulted for Kickstarter for three and a half years. The bulk of the work that I've done in crowdfunding has all been on Kickstarter. And part of it is because I love the dashboard.
- 45:12David Hyde: on Kickstarter, where we can see, okay, great, we got IGN, and it drove this percentage of funding for your campaign. Oh, you were on 22 panels, and then we got this amount of… like, it's… you're… you're…
- 45:29Tad Eggleston: Has I actually been helpful? Do I ever get to know those numbers? I'm curious sometimes. As soon as you started giving me unique links, I'm like, wait a minute, so he knows… he probably knows more about my listenership than I do!
- 45:43David Hyde: It, I, I, I will say, I love…
- 45:48David Hyde: Sort of the… seeing… seeing what's real, seeing what drives things, and what.
- 45:54Tad Eggleston: Right.
- 45:54David Hyde: Almost every campaign, there will be a hit for a smaller microsite that will drive more funding than I think it will, and that's why I encourage people to go out and talk to everybody, and do the rounds, and put the work in.
- 46:11Tad Eggleston: I mean, it's…
- 46:12David Hyde: I will give you some concrete examples by talking about one of my favorite clients.
- 46:18David Hyde: who is Dave Baker, who you referenced.
- 46:21Tad Eggleston: I love Dave Baker.
- 46:22David Hyde: He is a great guy.
- 46:24Tad Eggleston: Dave Baker on. I just emailed with Dave Baker. I was just showing you a Dave Baker book.
- 46:29David Hyde: heads, yeah? That's what I'm saying? You had excellent choices in comics.
- 46:35David Hyde: But I don't think he would mind if I said that. But the first time that Dave and Nicole, you know, reached out.
- 46:42David Hyde: I was like, I don't know if this is the right book for you guys to hire me for.
- 46:47David Hyde: Right? And…
- 46:50Tad Eggleston: Was it Mary Tyler Moorhawk?
- 46:51David Hyde: No, no, I…
- 46:52Tad Eggleston: Because that was a great book.
- 46:54David Hyde: I've worked with Dave on that.
- 46:55Tad Eggleston: I could see… I could see reading that and going, Dave, I love this, but there's no audience. It's like me and some…
- 47:01David Hyde: I'm like.
- 47:02Tad Eggleston: Five other guys, and…
- 47:03David Hyde: I know exactly what I want to do here.
- 47:06David Hyde: And, so, so, the first time that, that, Dave and Nicole, you reached out.
- 47:15David Hyde: I think it was during COVID?
- 47:17David Hyde: And distribution was… regardless, the last few.
- 47:20Tad Eggleston: Oh yeah, distribution was weird that year.
- 47:23David Hyde: So, so, challenged.
- 47:27David Hyde: Right.
- 47:28David Hyde: And…
- 47:33David Hyde: I don't know if I saw the exact thing other than, here's two incredibly talented people, and I want to work with them.
- 47:42David Hyde: But I just don't know if it's this book.
- 47:45Tad Eggleston: Right.
- 47:45David Hyde: Right? So, so we had a, a meeting, we decided not to work together and stay in touch, and then Keith came back with, Mary Tyler Moorhawk and,
- 47:55David Hyde: I just worked with them on pumpkin herds.
- 47:58Tad Eggleston: That's.
- 47:58David Hyde: I'm on Halloween Boy right now for Oni.
- 48:01David Hyde: Right.
- 48:02David Hyde: The reason why…
- 48:04Tad Eggleston: She's on my.
- 48:05David Hyde: Dave really makes sense for me, as a client, why we're a good match, is…
- 48:12David Hyde: we'll… we'll have a quick conversation, or a series of texts, or, you know, an email, and it's like, okay, here's broadly how I'm thinking about the book, and here's the press release, whatnot. You know, what… what essays do you want to go do that relate back to the themes of the book, where it's not like he's writing
- 48:31David Hyde: why you need to read Halloween Boy, right? Like, he's writing a piece about,
- 48:39David Hyde: John R. Cooty's BPRD run.
- 48:43David Hyde: And what it is about Reading the story of a certain kind of monster hunter.
- 48:51Tad Eggleston: Right.
- 48:51David Hyde: And so you're speaking to the themes of your book, but in a way that, you know, you're starting a conversation with potential new readers, and you're coming up with content that… he had a piece, Dave had a piece that, AIPT just ran about…
- 49:08David Hyde: Deconstructionism in comics, and it ended up on Reddit.
- 49:12David Hyde: And there's a lot, a lot of comments. .
- 49:17Tad Eggleston: Well, I'm just gonna tell you right now, because I hadn't even…
- 49:19David Hyde: is… is…
- 49:21Tad Eggleston: I, I…
- 49:22David Hyde: Okay.
- 49:24Tad Eggleston: I totally hadn't…
- 49:25Tad Eggleston: thought of that as a promotional thing, and I love it, and I'm gonna tell you right now that, like, I will take any reading assignment. If you ever wanna do that sort of conversation in, like, podcast form, you want somebody to be able to talk out.
- 49:43Tad Eggleston: This, in a comic?
- 49:46Tad Eggleston: I'm just offering my services. Free of charge.
- 49:49David Hyde: I appreciate it.
- 49:51Tad Eggleston: Because those are the conversations that I love to have.
- 49:56David Hyde: But that's… so… so… My, my multi-tiered answer…
- 50:02Tad Eggleston: God, you're gonna make me read Reddit now?
- 50:04David Hyde: It's like, you gotta have the money, you gotta have the right book at the right time, which is hard to know.
- 50:09Tad Eggleston: Right.
- 50:10David Hyde: And I'm… I will.
- 50:11Tad Eggleston: Well, I would imagine that's part of your job.
- 50:12David Hyde: work with, because my goal is to find somebody like Dave that hopefully I will be working with for the next, you know, 30 years, when we are cyborg vampires, you know, and…
- 50:25David Hyde: working in New Los Angeles, which floats a little off of the ocean.
- 50:32David Hyde: Like, Nuevo?
- 50:33Tad Eggleston: Go to your…
- 50:34David Hyde: My job is to find clients that I'm going to work with for a long, long time. And, you know, I've had at least one person who has said, hey, I don't think this is the right book for me. They were really offended. But to me, it is much better to have that conversation.
- 50:50David Hyde: And on the… and I don't recall, Dave and Nicole might have said, like, hey, that was a great meeting, or, like, it's just an… we just all sort of decided after that one meeting, not this time, right?
- 51:00Tad Eggleston: Right.
- 51:01David Hyde: And the goal is for you to…
- 51:06David Hyde: have that relationship where you're setting everybody up for success long-term, right?
- 51:14Tad Eggleston: Right.
- 51:15Tad Eggleston: No, I like that.
- 51:18David Hyde: And, you know, a lot of my…
- 51:19Tad Eggleston: They're spinning.
- 51:20David Hyde: of clients who I've worked with for many, many years,
- 51:24Tad Eggleston: Yeah.
- 51:24David Hyde: you know, like, somebody like Matt Kent, who I've worked with on and again and off again, through the years, but we go all the way back to my time at, DC Comics, right?
- 51:35Tad Eggleston: And I gotta give you credit for putting Matt on my show, though I do have to also, like… I'm gonna call out Derek Gould again, because…
- 51:46Tad Eggleston: Because, as it turned out.
- 51:49Tad Eggleston: Matt has wanted to be on my show for almost as long as I've wanted him to be on my show, and Derek didn't make it happen, because he was like…
- 51:58Tad Eggleston: being possessive or something, I don't know.
- 52:02Tad Eggleston: But apparently, Matt had wanted to be on 22 panels. It's the first time Derek told him about being on 22 panels.
- 52:11David Hyde: Yeah, it's, you know, it's funny that somebody like Matt, who's so generous with his time, and is generally one of the nicest people in the comic book world, but also he's done a lot of interviews through the years.
- 52:24Tad Eggleston: Right?
- 52:24David Hyde: And, and he had, I believe this is still true, he's never missed a single creative deadline. I don't know if you know.
- 52:31Tad Eggleston: I believe it.
- 52:32Tad Eggleston: I'd never reached out to him until I got an email from you guys. I mean, that's one of the things I like about getting the emails from you guys, because I'm not sending it directly to the creators, I'm that much more willing to… like, there's a certain intimidation factor to cold call Matt Kint.
- 52:51David Hyde: Yeah, of course.
- 52:53Tad Eggleston: It's not that I've never done it, and sometimes I've even had it work out.
- 52:56Tad Eggleston: More times than not, because comics are a really weird business.
- 53:01Tad Eggleston: the number of people that… I mean…
- 53:04Tad Eggleston: It's so weird when you email one of your idols to ask them to be on your dinky little podcast and get a yes in, like, less than half an hour.
- 53:16Tad Eggleston: And it's like… What?
- 53:20Tad Eggleston: Do you have to…
- 53:21David Hyde: you're… you…
- 53:22Tad Eggleston: You… you were never supposed to read this email. It was gonna be lost in the ether. How are we booked for next week?
- 53:32David Hyde: But I… I think it's because people respond to your… your enthusiasm and your passion for the… for the…
- 53:38Tad Eggleston: That's possible. I think it sometimes comes through in my emails.
- 53:44David Hyde: And also, but again, in that world where it's a small world, right? So, like, Derek and Matt talk, and…
- 53:51Tad Eggleston: Yeah.
- 53:51David Hyde: Matt, you know, actually introduced, Derek to me for the… what was supposed to be one,
- 54:01David Hyde: post for the Superfasting… It became.
- 54:03Tad Eggleston: four, and remind me, because there is one person you got that I'm not gonna name on the air, because that's how much I want to have him.
- 54:12Tad Eggleston: that I wanted to be off-air to see if there's any chance that you could help me.
- 54:17David Hyde: Okay, well, well, yeah, email me after, after we're done.
- 54:21Tad Eggleston: Oh, no, just remind me when we're done recording. Okay. And I'll ask.
- 54:27David Hyde: stay tuned, True, true listeners.
- 54:32Tad Eggleston: I mean, otherwise, I'll remember to email later.
- 54:37Tad Eggleston: You'll probably be surprised, because it's a weird one.
- 54:41David Hyde: So, so for, anybody who's unfamiliar, the Superfan Signal is a mostly weekly email, which is tied to the Superfan podcast. And I, because I'm a big baseball fan.
- 54:57David Hyde: And we take it very seriously. My wife and I watch, Bo Durham every year during that.
- 55:03Tad Eggleston: Nice.
- 55:04David Hyde: We try to watch one great baseball movie that we've never seen before, each and every.
- 55:10Tad Eggleston: Okay.
- 55:11David Hyde: And that I was thinking about… Oh, who…
- 55:16David Hyde: who else has this kind of deep connection to baseball movies? And it turns out it's a lot of people.
- 55:23Tad Eggleston: Lot of people.
- 55:24David Hyde: And… and word kept growing, and…
- 55:27Tad Eggleston: It actually, it actually came up not on last November's, but the November before we, like, literally randomly got to, like, favorite baseball movies.
- 55:39Tad Eggleston: And… Actually, I bet you…
- 55:42Tad Eggleston: Mark Russell. Mark Russell had the one that everybody wound up watching and emailing each other about.
- 55:49Tad Eggleston: Particularly because it's not really a baseball movie at all, except that Babe Ruth is in it.
- 55:56Tad Eggleston: Have you, have you ever seen Speedy?
- 56:00Tad Eggleston: It's, it's a Harold Lloyd silent movie.
- 56:04Tad Eggleston: From, like, 1920… I don't remember what… it's hilarious, it's great!
- 56:11Tad Eggleston: And Harold Lloyd plays a taxi driver, and Babe Ruth gets into his cab at one point, and he takes him to the stadium.
- 56:20David Hyde: That's amazing. So my grandfather was in, supposedly in, a Babe Ruth movie when he was
- 56:28David Hyde: A little kid, just as an extra firm.
- 56:31Tad Eggleston: Nice.
- 56:35Tad Eggleston: But yeah, no, I think…
- 56:38David Hyde: What is your favorite baseball movie?
- 56:42Tad Eggleston: See, that's tough.
- 56:44David Hyde: It is. It's an impossible question, and that's…
- 56:46David Hyde: We live in possible lives. We work in comics, and .
- 56:50Tad Eggleston: I mean, like, I laugh so hard, because half the time.
- 56:56Tad Eggleston: Like, I remember my family, a number of members of my family and I, do a Zoom movie talk once a week, where, you know, we all watch the same movie sometime during the week, and then we'll talk about it.
- 57:11Tad Eggleston: And, we did Feel the Dreams not long ago, and… you know…
- 57:17Tad Eggleston: I have mixed feelings about Field of Dreams. I can't hate it as much as some of the people who don't like the schmaltz and are annoyed by the fact that
- 57:25Tad Eggleston: Ray Liotta bats poorly and right-handed, rather than Well and left-handed, and…
- 57:32Tad Eggleston: the lack of Negro Leaguers, and… Whatever.
- 57:38Tad Eggleston: But, on the flip side, like, Doc Graham's office was my grandmother's office in the Galena Courthouse. So, like…
- 57:47Tad Eggleston: I have personal connections to the movie.
- 57:49David Hyde: Yeah.
- 57:50Tad Eggleston: But what I do remember really saying… Was…
- 57:59Tad Eggleston: As good as this movie is, it's not…
- 58:03Tad Eggleston: It's my third favorite Kevin Costner baseball movie, and my third favorite James Earl Jones baseball movie.
- 58:13David Hyde: Okay, so… Interesting.
- 58:24David Hyde: You love for Love of the game more?
- 58:27Tad Eggleston: Oh, I definitely love… see, this is… this is one of my unpopular…
- 58:32Tad Eggleston: Things, depending on the day of the week.
- 58:37Tad Eggleston: They're, like, 5 days… like, if we're using baseball, like, terminology, for love of the game, bat's about 270.
- 58:47Tad Eggleston: against… Bull Durham for my favorite Costner baseball movie. I go back and forth.
- 58:55David Hyde: Okay.
- 58:56Tad Eggleston: I like for Love of the Game a lot.
- 58:59David Hyde: It is my son's favorite baseball movie.
- 59:02Tad Eggleston: In part, because, did you know…
- 59:05Tad Eggleston: That despite the fact that they only…
- 59:09Tad Eggleston: They only film for 3 days at Yankee Stadium.
- 59:14Tad Eggleston: Which meant that there was a lot of pitching done on every day.
- 59:18Tad Eggleston: Not only did Costner throw every one of those pitches, he was still hitting 75 on the gun on day 3.
- 59:28Tad Eggleston: and got to know the Yankees trainer very, very, Very well.
- 59:35Tad Eggleston: Because when he was throwing up in the dugout in the middle of day two, or day one, actually, you know, four or five hundred pitches into the day,
- 59:45Tad Eggleston: I forget which Yankee it was that was cleaning out his locker, and saw him, and called the trainer to come be on site.
- 59:54David Hyde: for the rest.
- 59:54Tad Eggleston: to the shoot.
- 59:56David Hyde: I've not heard that story.
- 59:58Tad Eggleston: Yeah, that was, I wanna say, actually, in a Sports Illustrated article.
- 1:00:02Tad Eggleston: Around the time the movie came out.
- 1:00:05Tad Eggleston: He also hit most of the home runs that you see Crash Davis hit, and…
- 1:00:11Tad Eggleston: Including the one that hit the ball.
- 1:00:14David Hyde: Yeah, that I…
- 1:00:14Tad Eggleston: Hitting the bull wasn't in the script. Costner hit the script… hit the bull!
- 1:00:19David Hyde: That's great.
- 1:00:21David Hyde: So…
- 1:00:21Tad Eggleston: So even though they gave it to a different… like, he didn't hit the ball in the movie, but he did hit the ball that they filmed hit the bull.
- 1:00:30David Hyde: That's amazing.
- 1:00:31David Hyde: There's a great oral history of Baldura by Shelton that you should check out if you haven't read it.
- 1:00:37Tad Eggleston: I'll have to look at that. I have the DVD that's got his commentary track.
- 1:00:42David Hyde: Yeah, the oral history is, like, really thorough, and one of those times where,
- 1:00:48David Hyde: you know, somebody who literally watches that movie every year. Yeah.
- 1:00:53Tad Eggleston: I probably watch it more often than that.
- 1:00:55David Hyde: Really? Wow.
- 1:00:57Tad Eggleston: The movies I love, I play a lot. Now, I don't necessarily sit down and, like… I might watch it and read 10 comic books while I'm watching it.
- 1:01:07Tad Eggleston: Does that make sense?
- 1:01:08David Hyde: It does indeed.
- 1:01:10Tad Eggleston: But…
- 1:01:10Tad Eggleston: Speedy came out in 1928, by the way. I looked that up while we were… and it's still on HBO Max.
- 1:01:16Tad Eggleston: So, if you wanna go see Babe Ruth in a… In a silent comedy.
- 1:01:22David Hyde: What was the last, your most recent
- 1:01:26David Hyde: The most recent movie that you discovered that you love that is a baseball movie?
- 1:01:35Tad Eggleston: God, that's tough.
- 1:01:38David Hyde: Did you…
- 1:01:39Tad Eggleston: You didn't even guess what my top two, James Earl Jones baseball movies are.
- 1:01:44David Hyde: One is the movie with, Richard Pryor.
- 1:01:49Tad Eggleston: Yeah, bingo, long. That's the top.
- 1:01:52David Hyde: And…
- 1:01:58Tad Eggleston: And Billy Dee Williams. Don't forget Billy D. Williams.
- 1:02:00David Hyde: Oh, totally.
- 1:02:01David Hyde: And it's just… you heard me trailing off, because my mind is now playing 3 games at the same time, and
- 1:02:09David Hyde: That's the challenge of doing podcasts on, like, a Thursday night, which is when we normally record the Superfan podcast. Right. You know, there's a certain part where, like, your brain's just like, yeah, I've just forgotten all… I know the…
- 1:02:22Tad Eggleston: Totally get it.
- 1:02:23David Hyde: too.
- 1:02:24Tad Eggleston: Sandlot.
- 1:02:25David Hyde: Tell me, I know…
- 1:02:26Tad Eggleston: The Sandlot.
- 1:02:27David Hyde: Alright. Wish I watched that for the first time this year.
- 1:02:31Tad Eggleston: Did you?
- 1:02:34Tad Eggleston: How old are you?
- 1:02:36David Hyde: I just…
- 1:02:36Tad Eggleston: Do you mind me asking?
- 1:02:37David Hyde: I just turned the new 52.
- 1:02:40Tad Eggleston: Okay.
- 1:02:41David Hyde: So I'm a little old for the sand lot.
- 1:02:43Tad Eggleston: No, no, no, no, no, I… see, I… I knew that, like, you're just that age that's hard to pin. So I knew that you were within…
- 1:02:55Tad Eggleston: 5 or 6 years, one direction or the other for me.
- 1:02:58David Hyde: Okay.
- 1:02:58Tad Eggleston: And if you'd been my age or younger, I would have been shocked that you hadn't seen The Sandlot, because the Sandlot came out, like…
- 1:03:06Tad Eggleston: Perfect age.
- 1:03:08Tad Eggleston: I mean, I, I, what, Sam, like, was it 90?
- 1:03:14Tad Eggleston: 93.
- 1:03:16David Hyde: Right, so a bad time for me to see a movie like that.
- 1:03:21Tad Eggleston: Right, whereas I was 13, so it was almost perfect.
- 1:03:25David Hyde: Right.
- 1:03:26David Hyde: I think I saw Baldura when I was there, too.
- 1:03:30Tad Eggleston: I'd seen Bull Durham too, but, like, this was the one that I could watch with my friends.
- 1:03:34David Hyde: When it came out at the end of.
- 1:03:36Tad Eggleston: Oh, okay, yeah.
- 1:03:38David Hyde: It changes your ex… you know what I mean?
- 1:03:40Tad Eggleston: Right, right.
- 1:03:41David Hyde: Like, so, you brought up Levitt's earlier,
- 1:03:45David Hyde: Levitz had this great theory that
- 1:03:48David Hyde: The best year in comics is whatever year you turn 12.
- 1:03:54Tad Eggleston: I mean.
- 1:03:54David Hyde: I firmly believe I lived in the greatest year of comics.
- 1:03:59David Hyde: It was the year I turned 12, and it was 1986.
- 1:04:04David Hyde: And you have… Watchmen, Dark Night Returns, Lovin' Rockets.
- 1:04:12David Hyde: Like, yeah.
- 1:04:12Tad Eggleston: I mean, Lovin' Rockets was 4 years old already.
- 1:04:16David Hyde: Yeah.
- 1:04:17David Hyde: But I'm saying, like, all…
- 1:04:19Tad Eggleston: No, I know.
- 1:04:19David Hyde: God at that time, right?
- 1:04:20Tad Eggleston: I know.
- 1:04:24David Hyde: You know, my baseball movie discovery this year that I loved was Everybody Wants Some.
- 1:04:29David Hyde: Have you seen that?
- 1:04:30Tad Eggleston: Yeah. Yeah, I have. I saw that when it came out.
- 1:04:33David Hyde: Yeah.
- 1:04:34Tad Eggleston: Because it's like the spiritual sequel to Dazed and Confused.
- 1:04:38David Hyde: It is, it is. I really liked Everybody Wants Some, so for.
- 1:04:43Tad Eggleston: Which Dazed and Confused is kind of a baseball movie, too.
- 1:04:47Tad Eggleston: It's got the baseball scene in it.
- 1:04:49David Hyde: It's true, it's true.
- 1:04:50Tad Eggleston: Mmm… I'm still trying to figure out what my… what my…
- 1:04:57Tad Eggleston: Most recent baseball movie discovery is…
- 1:05:04Tad Eggleston: It's so tough.
- 1:05:07Tad Eggleston: Because I have to try to remember what order I've watched things in.
- 1:05:11Tad Eggleston: But actually, like, like, I know Levitz has said that about comics, but there's a, a broader theory
- 1:05:20Tad Eggleston: Like, one of the few socio… sociological, psychological theories that has been like… ha- had…
- 1:05:31Tad Eggleston: Repeated studies come up with similar results.
- 1:05:35Tad Eggleston: Essentially, everybody thinks When people are talking about The world was better then?
- 1:05:45Tad Eggleston: They're always talking about when they were 11 years old.
- 1:05:49Tad Eggleston: Give or take, like, a year or two.
- 1:05:54Tad Eggleston: So that better world that everybody… everybody…
- 1:06:00Tad Eggleston: And, like, there's studies on this going back, like, 60 years now.
- 1:06:05David Hyde: Fascinating.
- 1:06:06Tad Eggleston: Where, like, everybody thinks the best version of the world, and they don't even realize it.
- 1:06:12Tad Eggleston: Like, I mean, they've done studies in such a way where they're not pinning an age, you know, they have to describe the things, and they essentially come up with a year, and it turns out that it's, like, 11 plus or minus 2 of whenever they were born.
- 1:06:31David Hyde: Wow.
- 1:06:32Tad Eggleston: mmm… most recent… Discovered.
- 1:06:40Tad Eggleston: I mean, it might be speedy, just because I went through a period where I dug up a ton of baseball movies.
- 1:06:48Tad Eggleston: like, 20 years ago. Okay. And haven't missed many of the new ones since.
- 1:06:55Tad Eggleston: So, like, when Mark's… I mean, I think that's one of the reasons that…
- 1:07:02Tad Eggleston: I know Fred Van Lentty immediately saw it, I know that Derrick Gould immediately saw it, I'm pretty certain Heidi immediately saw it. You know, one of the reasons I think we all went after it, it was like, wait a minute, we've never heard of this movie, and it has Babe Ruth in it?
- 1:07:23David Hyde: Last year's, movie… I'm sure you've seen this one, but last year's baseball, movie discovery was Sugar.
- 1:07:29Tad Eggleston: Yes.
- 1:07:30David Hyde: 2008.
- 1:07:31David Hyde: Have you seen that?
- 1:07:32Tad Eggleston: OB.
- 1:07:33David Hyde: That's a great move.
- 1:07:34Tad Eggleston: I've only seen it once, I need to… I need to…
- 1:07:39Tad Eggleston: You know, it's, it's certainly not the, the, the… The most recent, but…
- 1:07:51Tad Eggleston: Netflix very briefly had a period where
- 1:07:55Tad Eggleston: Right after the battered bastards of baseball, they made a couple of… more… Baseball documentaries.
- 1:08:05Tad Eggleston: The, the dock…
- 1:08:12Tad Eggleston: Why am I forgetting his la- the guy who threw the no-hitter on LSD, Doc…
- 1:08:29Tad Eggleston: Why am I drawing a blank? Well, we'll look that up in a second, too.
- 1:08:33David Hyde: Doc Ellis.
- 1:08:34Tad Eggleston: Doc Ellis. The Doc Ellis one was really good, but there was a Bill Lee one.
- 1:08:40Tad Eggleston: that I just loved, and I'm trying to remember…
- 1:08:44Tad Eggleston: What it was called, because it…
- 1:08:47Tad Eggleston: didn't come up on IMDB is Spaceman, which is what I thought it was gonna be.
- 1:08:53David Hyde: spa?
- 1:08:55Tad Eggleston: What?
- 1:08:55David Hyde: to Billy Documentaries.
- 1:09:02Tad Eggleston: Oh, wait a minute, maybe… no.
- 1:09:04David Hyde: Take a space fan.
- 1:09:06Tad Eggleston: I think it is, too, it's just, I'm not… but there are so many Spaceman movies.
- 1:09:11Tad Eggleston: That, that maybe I'm just not finding the right one yet.
- 1:09:16David Hyde: But speaking of Billy and baseball movies, what did you think of Aphis?
- 1:09:22Tad Eggleston: Okay, that's the one that I need to see still.
- 1:09:24David Hyde: Oh, okay.
- 1:09:26Tad Eggleston: Haven't seen, and it is, it is Spaceman, A Baseball Odyssey.
- 1:09:30Tad Eggleston: I like that one a lot.
- 1:09:32Tad Eggleston: I knew there was one that I'd heard of recently that I hadn't managed to see. Aphis is it.
- 1:09:39David Hyde: Recommended.
- 1:09:40Tad Eggleston: So thank you for reminding me.
- 1:09:45Tad Eggleston: Because… I, I, I love me a baseball movie.
- 1:09:54David Hyde: Yeah, the…
- 1:09:55Tad Eggleston: And I love the EFIS pitch.
- 1:09:56David Hyde: So, it's been a fun…
- 1:10:00David Hyde: outreach… outgrowth from, from the Superfan podcast, and before… because I'm going to have to, I can hear my dog not feeling particularly well in the other room, so I will have to go fairly soon.
- 1:10:13Tad Eggleston: I'm gonna have two quick questions, but I have a new answer for the most recent baseball movie, or at least movie that had baseball in it, that I loved.
- 1:10:24Tad Eggleston: and it came from you saying superfan, and I went, oh yeah.
- 1:10:29Tad Eggleston: I am so pissed off that they don't have a licensed Metropolis comics hat, because I loved the baseball part of the Superman.
- 1:10:40Tad Eggleston: movie, and I loved the cap that they made, and I would totally own one.
- 1:10:46David Hyde: people over at DC and can make that happen.
- 1:10:51Tad Eggleston: You know, please do.
- 1:10:53Tad Eggleston: I want that to happen.
- 1:10:55Tad Eggleston: You'd think New Era would have been all over it.
- 1:11:00Tad Eggleston: I mean, they have one, but it's not the, like, on-field one. It's, like, the full logo, rather than…
- 1:11:10David Hyde: It's a pretty deep cut, sir. It's a pretty deep cut.
- 1:11:14Tad Eggleston: I mean, a deep cut would be if I wanted the Gotham Knights cap that… that Bruce Wayne wears in the Tom King comic, which I do, but I know that they're not gonna make a,
- 1:11:31Tad Eggleston: a cap from a comic book. Making a cap from a movie doesn't seem like it's that deep of a cut.
- 1:11:40Tad Eggleston: You know what I mean?
- 1:11:44David Hyde: I do.
- 1:11:45David Hyde: I do. It's… we're… we're still… we're still a pretty deep cut.
- 1:11:50Tad Eggleston: Have you seen some of the hats New Era makes?
- 1:11:57David Hyde: That's a good point.
- 1:11:59Tad Eggleston: Is it a deeper cut than the lime green and cherry red Red Sox cap that I'm certain that you can buy?
- 1:12:11David Hyde: So, that is true, that is true,
- 1:12:16David Hyde: But the com- you know, like, listen, baseball, not great at marketing. Comics, not great at marketing.
- 1:12:23Tad Eggleston: That's true.
- 1:12:24David Hyde: Put them together, they need some help.
- 1:12:28Tad Eggleston: That's what you're here for.
- 1:12:30Tad Eggleston: But, now I'm gonna ask my two closing questions so that you can go help your dog out.
- 1:12:35Tad Eggleston: And I'm expecting this first one to be great, because you've been around, and everybody wants… everybody wants David.
- 1:12:43Tad Eggleston: See how I work that in after everyone wants some, everyone wants David. Or superfans, whatever. You work the copy text there, but that's your next promo for yourself, is everybody wants…
- 1:12:58Tad Eggleston: Yeah, whatever.
- 1:13:02Tad Eggleston: I'm actually gonna give you 3 questions, because we haven't talked enough baseball.
- 1:13:08Tad Eggleston: So, I'll give you the baseball question first. Just tell me a favorite baseball memory.
- 1:13:23David Hyde: So, I'm a baseball fan because my dad is a big baseball fan.
- 1:13:29David Hyde: And I have been lucky enough that my son is becoming a baseball fan. It is in my fantasy baseball league. I'm in two leagues, but he's in the Justice League with me. Ironically, this is not,
- 1:13:45David Hyde: a league of comic book professionals. There are a couple of comic book fans. I did not start the league. I came into the league 4 years, it was already called the Justice League.
- 1:13:56Tad Eggleston: Alright.
- 1:13:57David Hyde: Okay.
- 1:13:57Tad Eggleston: Probably started by lawyers.
- 1:13:59David Hyde: That's, that's, caveat number one. That,
- 1:14:03David Hyde: My son is going to school on the East Coast. My parents live on the East Coast. My dad is a die-hard Atlanta Braves fan.
- 1:14:15David Hyde: The Braves and the Red Sox do not play each other very often.
- 1:14:19David Hyde: Last year, they were playing at Fenway Park.
- 1:14:24Tad Eggleston: Nice.
- 1:14:24David Hyde: Say we can't.
- 1:14:25David Hyde: And I went and got to go see…
- 1:14:30David Hyde: Friday night, Friday nights last year at Fenway were magical, many, many times.
- 1:14:37David Hyde: they thought the night that I was there.
- 1:14:41David Hyde: for my birthday weekend was the first time that they had their Fenway Green, uniforms.
- 1:14:49David Hyde: Rafi Dever, the Sox fell behind. They were not competitive in the game. It was fairly brutal watching the game.
- 1:14:57David Hyde: Socks staged a 9th inning comeback and won on a Rafi Devers walk-off home run.
- 1:15:04Tad Eggleston: So your birthday must be in April or early May?
- 1:15:07David Hyde: Mid-may. Mid-May.
- 1:15:10Tad Eggleston: I just… I remember when Devers got traded.
- 1:15:12David Hyde: Yes, they… he got traded on my wife's birthday, which was not great for anybody.
- 1:15:17David Hyde: Especially now.
- 1:15:18Tad Eggleston: I don't know, I've got some friends who are Giants fans, they thought it was pretty great.
- 1:15:22David Hyde: That, they might have thought it was pretty great last year. I don't know how they're feeling about it this year.
- 1:15:27Tad Eggleston: Not… not quite as good.
- 1:15:29David Hyde: the many years to come. I loved Rafi, the whole thing makes me actually deep…
- 1:15:34Tad Eggleston: Though, though honestly, I think that, that, that, as…
- 1:15:39Tad Eggleston: also a Red Sox fan. Cubs first, but,
- 1:15:43Tad Eggleston: I think my bigger issue with the Red Sox is not having traded Rafi, it's… it's also having traded
- 1:15:52Tad Eggleston: what they got for Rafi.
- 1:15:55Tad Eggleston: And now watching him turn into the Brewer's ace.
- 1:15:59David Hyde: Yeah, well, listen, the… The Brewers are next level, their, their player development.
- 1:16:10Tad Eggleston: Oh, yeah!
- 1:16:11David Hyde: kind of phenomenal. I'm not even mad about that. My frustration is, like, they… the Sox clearly needed two… two bats this year.
- 1:16:21Tad Eggleston: Right.
- 1:16:22David Hyde: They did great with Contreras, but they… they are.
- 1:16:26Tad Eggleston: Love me some Wilson.
- 1:16:27David Hyde: They, they're a bat short, for… for sure.
- 1:16:30Tad Eggleston: So, we got the quick trivia question. First time I saw Wilson Contreras play was actually for the Kane County Cougars, when he was in A-ball for the Cubs.
- 1:16:37David Hyde: Oh, nice!
- 1:16:39Tad Eggleston: He got on base 5 times.
- 1:16:42Tad Eggleston: In 5 different ways.
- 1:16:45Tad Eggleston: Without a hit.
- 1:16:48David Hyde: Okay, so… Walk, like, traditional walk.
- 1:16:54David Hyde: Hit by pitch, because it's Contreras.
- 1:16:56David Hyde: He takes some wild swings, I'm gonna say he struck out, and then still got to first.
- 1:17:04David Hyde: Those are the easy ones. Two more.
- 1:17:07Tad Eggleston: No, one more should be easy.
- 1:17:13David Hyde: Oh, intentional walk.
- 1:17:15Tad Eggleston: No, because that'd count as a walk.
- 1:17:17David Hyde: Really? Okay.
- 1:17:19Tad Eggleston: In my mind.
- 1:17:27David Hyde: Why am I blanking on the…
- 1:17:29Tad Eggleston: Well, he hit a ball to short that the shortstop fired into the dugout.
- 1:17:34David Hyde: So, so, right, an error, sure.
- 1:17:37David Hyde: And what is the fifth way?
- 1:17:39Tad Eggleston: Catcher's interference.
- 1:17:41David Hyde: Oh, wow!
- 1:17:43David Hyde: aisle.
- 1:17:45David Hyde: That's cool.
- 1:17:46Tad Eggleston: What was ironic is that was the fifth at-bat, and I was literally saying, the only way that you can get on base, other than a hit at this point, is if there's catchers interference.
- 1:17:59David Hyde: That is wild.
- 1:18:01David Hyde: He's a lot of fun to watch.
- 1:18:04Tad Eggleston: He is.
- 1:18:04David Hyde: I'm starting to cover.
- 1:18:05Tad Eggleston: I miss him.
- 1:18:06David Hyde: Yeah, but the beginning of the show was brutal.
- 1:18:09Tad Eggleston: I, I, I, I miss him.
- 1:18:11Tad Eggleston: he, he was, he was, he was a nice northsider.
- 1:18:16Tad Eggleston: I hated him on the Cardinals.
- 1:18:19David Hyde: because we went to the Rafi, the sad part of the Rafi,
- 1:18:24David Hyde: news. But that particular night, to be there with my dad, watching our teams play, my mom was there, my kid was there, we all had such a great time.
- 1:18:34Tad Eggleston: Yeah.
- 1:18:34David Hyde: our hotel together.
- 1:18:36David Hyde: Just a beautiful baseball memory.
- 1:18:39Tad Eggleston: That's… that's, that's amazing.
- 1:18:41Tad Eggleston: Alright, question number two.
- 1:18:44Tad Eggleston: I've been doing this podcast for less than 5 years now, and I feel like I've entered the Twilight Zone.
- 1:18:50Tad Eggleston: the people I've met and become friends with, the conversations I've gotten to have, the crazy things that I've gotten to do, that if you told
- 1:18:59Tad Eggleston: 15-year-old Tad, hey, this is gonna be part of your life, I would have gone, yeah, whatever.
- 1:19:07Tad Eggleston: And I find that that's true of, like, everybody in comics.
- 1:19:10Tad Eggleston: No matter how… how…
- 1:19:14Tad Eggleston: little or… or much time they've spent, no matter how big they are themselves, or whatever. You know, everybody has that pinch-me story, or 10. So… so share… share one of your… I can't-believe-that-happened-to-be stories.
- 1:19:36David Hyde: Okay.
- 1:19:39David Hyde: So, first of all, to set up the story, I am a lifelong comic fan. You can see the light just dropped off in the room, next door, because it's getting later here. But, you know, I've been…
- 1:19:52David Hyde: I clearly wasn't collecting original comic book art when I was first acquiring it as, like, a.
- 1:19:59Tad Eggleston: Whaaat!
- 1:20:00David Hyde: Kosch's 10-year-old, right? But, you know, I'd go to comic shows and meet really amazing artists like Joe Cuber and Steve Bissett and Walt.
- 1:20:09Tad Eggleston: Nice.
- 1:20:10David Hyde: And,
- 1:20:15David Hyde: being a comic fan who did publicity is very different than, like, being a comic publicist, and going to San Diego Comic-Con for the first time, and reader, it is a lot.
- 1:20:27David Hyde: Like, it is, it is a lot to go to that show. If you… if you're listening, you've never been to Comic-Con, and you've never been there as a… as a professional, specifically as a marketing or publicity person, it's just…
- 1:20:43David Hyde: It's a marathon that you've already been running for a month, because it's all about the logistic,
- 1:20:51David Hyde: Wind-up and endurance that you've done.
- 1:20:55David Hyde: By the time that I finished my first Sunday…
- 1:21:01David Hyde: at Comic-Con, and I'd made it through the gauntlet, I felt… I've made a terrible mistake.
- 1:21:11David Hyde: And I was sitting at the bar by myself, like, you know, like, I am a social person?
- 1:21:18David Hyde: To some degree.
- 1:21:20David Hyde: I largely need time by myself to recharge. And, like, if you're at a show like that, you're working…
- 1:21:25Tad Eggleston: That sounds so… Common in comics.
- 1:21:30David Hyde: Yes, it's true. You're working, like, a 14-15 hour day.
- 1:21:34David Hyde: around people. So, we get the sun at night.
- 1:21:39David Hyde: I got nothing left. I'm watching the Red Sox play the Yankees on national TV. The, day before is the Veritech A-Rod fight.
- 1:21:49David Hyde: I used to…
- 1:21:50Tad Eggleston: I have… I used to have a print of that framed on my wall.
- 1:21:54David Hyde: As you should. We should have matched.
- 1:21:56Tad Eggleston: I mean, and by print of it, I mean I literally printed it on one of the colored printers at the college.
- 1:22:03Tad Eggleston: And by framed, I mean taped.
- 1:22:06David Hyde: So I'm, I'm sitting…
- 1:22:07Tad Eggleston: dorm room.
- 1:22:08David Hyde: I'm sitting myself at the bar on Sunday night at Comic-Con. I've just finished dinner. I'm probably looking pretty down in the dumps, to be honest with you, right?
- 1:22:18David Hyde: And up walks Mr. Dave Gibbons.
- 1:22:22Tad Eggleston: Nice.
- 1:22:23David Hyde: Obviously, gotten a chance to meet at the convention. Huge fan of Watchmen.
- 1:22:30David Hyde: If you've not met Dave Gibbons, Dave Gibbons is along with Matt Kent and a very small group of other people, truly tied for the nicest person in comics.
- 1:22:40David Hyde: And he said, David, how you doing? I said, you know, I'm hanging in there.
- 1:22:44David Hyde: And he said, hey, come and sit with me and my friend Frank.
- 1:22:48David Hyde: I said, okay.
- 1:22:49David Hyde: So I walk over, and dave orders me a drink, and I'm sitting there with Frank Miller, Dave Gibbons, and now, suddenly, many of the, cast
- 1:23:04David Hyde: of Sin City come up.
- 1:23:07David Hyde: And honestly, I could have cared less about… I mean, I love… Rosari Dawson's an amazing actor.
- 1:23:11Tad Eggleston: Yeah, I was about to say, Rosario and Robert, if he was there, I would have cared about. The rest of them?
- 1:23:20David Hyde: But I drew… you know, I was hanging out with the people who made the comics that I loved as a kid, like, deeply, and re-read over and over again. And not just watching them, I loved,
- 1:23:32David Hyde: Dave's run on Green Lantern that he did with Len Bean, where Hal Jordan quit and Jon Stewart became the Green Lantern.
- 1:23:39David Hyde: Like, I… those were… those were my Bible before I read Watchmen, you know? And just that moment of generosity
- 1:23:47Tad Eggleston: Yeah.
- 1:23:48David Hyde: He didn't have to do that, right? No.
- 1:23:51David Hyde: read-only map…
- 1:23:53David Hyde: Earlier that weekend. And he just saw me sitting there alone, and thought, let's invite this kid over.
- 1:24:00David Hyde: I know, it's, incredible.
- 1:24:02Tad Eggleston: That's… that's fantastic. See, this is… this is why I asked this question now.
- 1:24:07Tad Eggleston: It was another one of your clients that was, like, the first one when I asked the question, and I love the answer so much, I'm like, I have to…
- 1:24:14Tad Eggleston: Ask. Always.
- 1:24:16Tad Eggleston: Matt Wagner had such a good answer. Actually, two of them.
- 1:24:20David Hyde: Matt's so good. Matt is so fun. He's just one of those fun…
- 1:24:24Tad Eggleston: Yeah, I had both…
- 1:24:25David Hyde: There's people, like, you want to communicate with in a different way, and Matt's very good and very, very quick to respond to email, but it's much more fun to get him on the phone.
- 1:24:36Tad Eggleston: I believe it.
- 1:24:36David Hyde: stories.
- 1:24:37Tad Eggleston: I believe it.
- 1:24:38Tad Eggleston: My traditional closing question, one of my favorite questions to ask anybody, anytime.
- 1:24:45Tad Eggleston: Tell me something you love.
- 1:24:47Tad Eggleston: Preferably a comic, but we don't really have rules.
- 1:24:50Tad Eggleston: Preferably storytelling, but again, with the rules.
- 1:24:54Tad Eggleston: But something that you love.
- 1:24:56Tad Eggleston: that not enough people around you have experienced. You really wish more of them would, so you had more people to talk about it with.
- 1:25:04David Hyde: Sure, so… I referenced him at least once, already, but my son was in college, and has…
- 1:25:14David Hyde: You know, followed in my footsteps as a comic fan, but then really became,
- 1:25:20David Hyde: Manga and an anime fan.
- 1:25:22David Hyde: And so he'll… he's often turning me on to things.
- 1:25:26David Hyde: But I recently discovered, the manga Tokyo These Days.
- 1:25:32Tad Eggleston: Ugh.
- 1:25:33David Hyde: So good.
- 1:25:34Tad Eggleston: Yeah.
- 1:25:36David Hyde: If you're.
- 1:25:37Tad Eggleston: I've only read the first two volumes so far, but yeah.
- 1:25:40David Hyde: Oh, so good. I read them all in one weekend.
- 1:25:44Tad Eggleston: I read them as they came out, and I just… I was busy when the third one came out.
- 1:25:48David Hyde: That's always the tricky part with serialized storytelling. It is, if you work in the industry or around the industry, it's such a compelling read,
- 1:26:02David Hyde: But it's about a manga editor who's
- 1:26:05David Hyde: kind of, you know, in his later days, a little burnt out, and he essentially puts together, like, the Justice League of mangaka to do a new,
- 1:26:17David Hyde: To do a new market anthology, and it is…
- 1:26:22David Hyde: Rewarding, and full of empathy, and… Kindness.
- 1:26:31David Hyde: Yeah, it's just, he's an amazing storyteller.
- 1:26:33David Hyde: Yeah.
- 1:26:34Tad Eggleston: Tayo Matsumoto is… is… I have read Tech and Concrete and Sunny, that's why…
- 1:26:42David Hyde: That's why I picked up the…
- 1:26:45Tad Eggleston: Yeah.
- 1:26:47Tad Eggleston: And I feel like there's… was he one of the ones that did a Louvre book?
- 1:26:53Tad Eggleston: I feel like he was… yeah, Cats of the.
- 1:26:54David Hyde: That's the news, which I think that…
- 1:26:57David Hyde: It's tough, because when I get into, whether it's a manga car or a… prose writer.
- 1:27:03David Hyde: I'll definitely want to do a deep dive, right? Like, it is that…
- 1:27:07David Hyde: part of my brain that won't shut off, and wants to make connections to something else to give it more context.
- 1:27:16David Hyde: And yeah, so I went and I've been buying all of his books.
- 1:27:20David Hyde: Yeah. I will say that I got.
- 1:27:21Tad Eggleston: Fantastic.
- 1:27:22David Hyde: John became by, the amazing, manga-splaining podcast, so if you, if you are listening…
- 1:27:31Tad Eggleston: Fantastic podcast.
- 1:27:31David Hyde: so much about manga, the manga splitting podcast is for you. That's really what got me…
- 1:27:39David Hyde: super tapped in and kind of addicted to discovering new manga, and it's with Chip Zdarsky, and Dab Aoki, and David Brothers, and Christopher Woodrow Butcher.
- 1:27:51David Hyde: highest recommendation.
- 1:27:53Tad Eggleston: And, and, like…
- 1:27:57Tad Eggleston: I have to remind myself that I'm a teacher, because I wish I did show notes as…
- 1:28:03David Hyde: Oh my god, right?
- 1:28:04Tad Eggleston: in-depth as theirs, and I have to remind myself that A I put out way too many episodes, and B, it's not anywhere near my day job, so I have to forgive myself for not, like, annotating
- 1:28:19Tad Eggleston: any of my episodes. No way!
- 1:28:22David Hyde: They are long rabbit holes. I think that's Chris.
- 1:28:25Tad Eggleston: They're amazing rabbit holes, though.
- 1:28:27David Hyde: Yeah, they, they, they really… They go all in.
- 1:28:32Tad Eggleston: Yeah.
- 1:28:33Tad Eggleston: Yeah, well…
- 1:28:35David Hyde: I will do a quick plug for the podcast.
- 1:28:38Tad Eggleston: Yes, please.
- 1:28:39David Hyde: for… Before we sign off.
- 1:28:41Tad Eggleston: Because I love the way… I haven't listened enough of the episodes, but I love the concepts, so yes, please plug it.
- 1:28:48David Hyde: Well, well, please, we need the listens, so, so please, I know, but…
- 1:28:53Tad Eggleston: I, I've reached this point.
- 1:28:55Tad Eggleston: I've reached this…
- 1:28:57Tad Eggleston: point where if I want to talk to somebody, I email them and I arrange for them to be on my own podcast.
- 1:29:03David Hyde: Right?
- 1:29:04David Hyde: Well, so the…
- 1:29:05Tad Eggleston: I mean, I listen to so many less comics podcasts than I used to, because even half the time.
- 1:29:11David Hyde: mutual one.
- 1:29:12Tad Eggleston: But it is.
- 1:29:14David Hyde: For those of you who are… But, I think you.
- 1:29:15Tad Eggleston: We'll agree that so is mine.
- 1:29:18David Hyde: Yes, I agree.
- 1:29:24David Hyde: So, the Superfun Podcast is where we talk to the people who make the comics you love about the things they love that are not comics. And what I like about it as somebody who's a publicist is it,
- 1:29:39David Hyde: if you are Rodney Barnes, or you are Matt Kent, or you're Marjorie Liu, and you've done so many of these interviews,
- 1:29:46David Hyde: it is hard, even if you are trying to be present, to not slip into something you've said over and over before. Right. You find a way of talking about your art.
- 1:29:58David Hyde: Or talking about your life, that becomes a little bit of a script.
- 1:30:02David Hyde: And… It can still be really, really compelling, but to ask people about the things that they love.
- 1:30:13David Hyde: Especially right now, feels like a really profound thing to do, and to have some real positivity.
- 1:30:21David Hyde: And… what's really fun is some of these conversations, it's sort of… it feels self-evident.
- 1:30:33David Hyde: how the things that they love has informed their art. So you've got Rodney Barnes talking about Stephen King. That makes sense. Rodney is one of the best horror comics writers out there. Or you have Matt Kent talking about Jean Lecrae. Again, that makes sense.
- 1:30:47David Hyde: Beautiful.
- 1:30:48Tad Eggleston: I may have talked to Matt Kent about John LeCare.
- 1:30:51Tad Eggleston: March…
- 1:30:52David Hyde: Lou? Talk about gardening?
- 1:30:55Tad Eggleston: I can see that.
- 1:30:56David Hyde: That's… that's a different kind of conversation.
- 1:30:59Tad Eggleston: Yeah, but I…
- 1:31:00David Hyde: wrestling?
- 1:31:01David Hyde: Like, the… and once you get into it, though, you see…
- 1:31:07Tad Eggleston: I mean, gardening… you can see gardening all over Night Eaters.
- 1:31:11David Hyde: Oh, yeah. 100%.
- 1:31:14David Hyde: I love night eaters.
- 1:31:16Tad Eggleston: Yeah, Marjorie's on my list of people I want to talk to one day.
- 1:31:22David Hyde: She's a phenomenal person. Phenomenal writer, phenomenal person.
- 1:31:25Tad Eggleston: Yeah. Yeah, yeah, we, we, we read through…
- 1:31:29Tad Eggleston: For our weekly podcast, we did a, a read-through of Monstrous.
- 1:31:36Tad Eggleston: Oh, good.
- 1:31:38Tad Eggleston: So, yeah.
- 1:31:39Tad Eggleston: But yeah…
- 1:31:40David Hyde: It's, you know, we've only done two seasons of the podcast. They're a lot of work. We are all incredibly.
- 1:31:47Tad Eggleston: Yeah, cause you do, like, editing and stuff, and…
- 1:31:50David Hyde: Yeah, shout out to, Bryant Dillon of Fanbase Press, our amazing editor. We have a theme, like, yeah, we, we went all in. We have a, we have a theme song.
- 1:32:01Tad Eggleston: I'm, like, frustrated that I have to edit my last episode because my internet dropped out for a minute, and I have to go find and clean it up.
- 1:32:10David Hyde: Oh, that's brutal. That's brittle.
- 1:32:13Tad Eggleston: But then I don't get paid for my podcast.
- 1:32:16David Hyde: Neither do we.
- 1:32:17Tad Eggleston: So thank you.
- 1:32:17David Hyde: That, that's…
- 1:32:19Tad Eggleston: The other… well, I mean, yeah, kind of.
- 1:32:21Tad Eggleston: But kind of not.
- 1:32:23Tad Eggleston: It is your business.
- 1:32:25David Hyde: It… but they're actually two different businesses.
- 1:32:28Tad Eggleston: Are they?
- 1:32:28David Hyde: Yeah…
- 1:32:29Tad Eggleston: Okay. Yeah.
- 1:32:31Tad Eggleston: Okay. Well, then you just… Are more dedicated to your podcast, or at least more dedicated
- 1:32:38Tad Eggleston: In a different way, I don't know.
- 1:32:40David Hyde: Yeah, I think his, I think he just nailed it, though.
- 1:32:44Tad Eggleston: You've done, like, a hundred times more episodes than you.
- 1:32:46David Hyde: They have a… they have a specific thing that they set out to do, which was once a week, and I just… I don't have…
- 1:32:53David Hyde: The bandwidth for that?
- 1:32:55David Hyde: Right. The co-hosts don't have the bandwidth for that, and we tried to do something that we would feel really good about, that was,
- 1:33:04David Hyde: Something that we could repeat and do it again, and do it again at a high level.
- 1:33:08Tad Eggleston: Yeah, I like that.
- 1:33:11David Hyde: But it, yeah, I mean, that's what's fun about the internet, right? Is that, like, there's lots of different styles and rhythms for…
- 1:33:18David Hyde: For all these. We knew that there's so many great comic podcasts out there that we had to.
- 1:33:24Tad Eggleston: There are.
- 1:33:24David Hyde: Very different, you know?
- 1:33:26Tad Eggleston: I mean.
- 1:33:27David Hyde: response.
- 1:33:27Tad Eggleston: I, I, I, I mean, I need to find an excuse to do it again, but
- 1:33:34Tad Eggleston: Couple of years ago, I went on what I called the 22 Panels Ill-Advised Comic Shop Tour. My wife's spring break and my spring break didn't line up, so I had a week that I could do whatever I wanted, so I, you know…
- 1:33:51Tad Eggleston: drove to Columbus, and then down to Charlotte, and then up through D.C. and Annapolis, and spent a couple of days in New York, and… and cut back through…
- 1:34:03Tad Eggleston: Rochester, or Albany, Rochester, Buffalo, Cleveland, etc. I hit, I think, 30 comic shops over 10 days, but I also spent
- 1:34:13Tad Eggleston: All the car time listening to different comics podcasts, so we wound up doing
- 1:34:19Tad Eggleston: episodes while I was on that trip were…
- 1:34:22Tad Eggleston: it was… it was a mixture of me talking about the comics podcast that I had listened to, and…
- 1:34:27Tad Eggleston: brief interviews that I did with people at comic shops.
- 1:34:31Tad Eggleston: all over the East.
- 1:34:34David Hyde: Well, I, I hope that you get to take an actual vacation with your wife, next time, but if not.
- 1:34:41Tad Eggleston: Oh, no, I mean, we've taken vacations together since then. I mean, it was… it was, again, it was that unique… and it happened this year, but C2E2 was during my spring break this year, so it didn't leave town. Every once in a while, our spring breaks just don't line up.
- 1:34:57Tad Eggleston: So, you know, it's like…
- 1:35:00Tad Eggleston: I mean, half the time when they do line up, we don't go anywhere, we just hang out here, but…
- 1:35:06Tad Eggleston: But… that year, like… It was right after travel was really possible again after COVID. It's like 2022.
- 1:35:16Tad Eggleston: So it seemed like the good thing to do.
- 1:35:18Tad Eggleston: But you're gonna have to get to your dog soon, and I have an off-air question to ask you. So, we're gonna say, for David Hyde, who I'm certain will be back, because I think we had a good time, and we didn't talk enough baseball, so I know I can sucker him back.
- 1:35:31Tad Eggleston: This has been 22 Panels, and we will see you after the next page.