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Latest / Solopreneur Sessions with Fexingo: One-Person Businesses, Freelancing, and Independent Work

How a Solopreneur Built a 150k Side Project in 90 Days

In this episode, Lucas and Luna break down the story of a graphic designer who launched a simple UI asset pack on Gumroad and turned it into a $150,000 side project in just 90 days. They explore the specific tactics behind the launch: a targeted pre-sale to a small subreddit, a single viral tweet that drove 80% of sales, and the decision to offer a tiered pricing model with a $10 basic pack and a $50 pro bundle. The hosts discuss how the creator maintained a day job throughout, why she focused on a narrow niche (Figma UI components for SaaS dashboards), and how she used a 7-day email drip to…

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