Etsy's Sales Tanked — But They Still PROFITED?!

Handmade & Beyond Podcast · Aug 1, 2025 · 7m

I break down Etsy's strange but telling Q2 2025 earnings report — and what it really means for sellers like you.

We'll walk through why revenue went up even though sales and profits went down, what GMS means (explained simply), and how Etsy is quietly squeezing more money out of every transaction. I'll also show you what's happening behind the scenes with AI rollouts, app improvements, stock movements, and how sellers can stay smart during all this change.

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Here's what…