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How a Home Baker Built a 4000 Monthly Digital Product Side Hustle
Episode 13 of The Side Hustle Career Podcast. Lucas and Luna explore how a home baker in Portland turned her sourdough recipes into a $4,000 monthly digital product business — selling recipe PDFs and baking templates on Etsy and Gumroad. They break down the exact strategy: starting with a low-price lead magnet ($3 bread-scoring template), building an email list of 2,000 customers in six months, then launching a $27 complete sourdough bundle. No physical shipping, no commercial kitchen license — just smart repackaging of knowledge. The hosts also discuss the key metrics: 60% gross margins on…
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