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Episode 223 - Rethinking Vermouth with Birk OHalloran
In this fragrant, vine-ripened deep dive with Birk O'Halloran, creator of Rockwell Vermouth, some of the topics we discuss include:
How Birk worked his way up the supply chain over the years, dabbling first in hospitality education, becoming a sommelier, working in the off-premise world, and eventually launching his own wine and vermouth brands.
What it means to make an American vermouth, and how that journey incorporated a unique botanical called Artemisia Californica, AKA California Sagebrush.
Why there's not a lot of information available about vermouth recipes in the historical…
The skinny
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