Latest / No BS Mastery Podcast

327. Stacey Brass-Russell on Why Strategy Alone Won’t Grow Your Business
You can have all the right strategies, but if your fears, beliefs, and stories keep you from actually using them, they aren’t going to grow your business.
That’s why Stacey Brass-Russell describes herself as a transformational coach. She helps people understand that creating a different result requires change, and human beings are wired to resist change even when we desperately want the outcome on the other side of it.
In this conversation, Stacey and I talk about the stories we invent when someone doesn’t respond to our outreach, why the fear of seeming salesy keeps people from selling, and…
The skinny
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