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Leveraging Thought Leadership With Peter Winick – Episode 38 – Jackie Stavros
If you are an established academic writer looking to make the jump to a more general audience with your material you could end up facing a lot of hardships you did not expect. Today on Leveraging Thought Leadership Jackie Stavros, co-author of the new book "Conversations Worth Having" from Berrett-Koehler Publishers talks about her experience going from a well-respected academic writer to meeting the demands of publishing a book in the life-style genre.
How do you go about finding the right publisher? What should you know before you approach a publisher? How do you manage having to change the…
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