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Triggers to Buying – According to Neuroscience
Do you know what causes people to spend money? If you work for a living, then knowing what influences a person to reach into their wallet should direct your actions daily. In the book Neuromarketing: Understanding the Buy Buttons in Your Customer’s Brain authors Patrick Renvoise and Christophe Morin examine some of the triggers to buying. I am going to give you a few here to chew on.
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Triggers to Buying
First we are all in sales. We are either selling ourselves, our projects, or our products. And when we forget…
The skinny
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