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The consumer is king

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In this episode of Data Talks, Wolfgang speaks with Kirti Singh, Chief Insights Officer at Procter & Gamble, about what it truly means to be consumer-first in a company that serves more than 5.5 billion people worldwide.

Kirti reflects on her 30+ year global career spanning India, China and the United States, and how her very first day at P&G, spent inside a consumer’s home, shaped her philosophy on leadership and growth.

The conversation explores:

How P&G drives market growth, not just market share

The rise of emerging markets and generational change

Why “Data Is Human” and…

The skinny

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