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Newsom’s 2028 Playbook | US News

Governor Gavin Newsom is boldly stepping into the 2028 presidential conversation, hitting early primary states like South Carolina while facing a tough hurdle: California’s reputation as a liberal outlier that turns off swing voters. Though rivals like Buttigieg and Shapiro tout themselves as more moderate, Newsom’s strategy hinges on reframing his home state’s progressive wins as strengths—not liabilities—and leveraging his charisma and anti-Trump fire to win over skeptics. Can he overcome “California derangement syndrome” and turn his celebrity into a winning ticket? The race is just…

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