Latest / Becker’s Healthcare - Clinical Leadership Podcast / Dr. Matt Broom, Chief Medical Officer at BJC Medical Group
Transcript
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- 1:15Welcome to the Becker's Healthcare podcast. I'm Mariah
- 1:18Taylor, assistant editor, and I'm thrilled to be
- 1:20interviewing Matt Broom, chief medical officer at BJC
- 1:24Medical Group, on the podcast today. Matt, thank
- 1:26you for joining me. I'm excited for our
- 1:28conversation because you're one of our upcoming panelists
- 1:31at our CEO CFO conference, and we're really
- 1:33excited to get a sneak peek into some
- 1:35of your thought leadership. But before we dive
- 1:37in, I'd love for you to introduce yourself
- 1:39and tell us a little bit more about
- 1:40your background.
- 1:42Yeah. Thanks, Mariah. I'm happy to be on
- 1:44today.
- 1:45You know, my background is that I'm a
- 1:47general pediatrician
- 1:49trained at Saint Louis University
- 1:51and,
- 1:52then spent some time in the US Navy
- 1:54as a pediatrician and then went back and
- 1:56had a career in teaching and academics for
- 1:59about 8 years or so,
- 2:01prior to becoming the chief medical officer of
- 2:03Cardinal Glennon Children's Hospital
- 2:12University Hospital through SSM Health on the adult
- 2:15trauma center side. And then after doing that
- 2:17about 4 years moved over to BJC and
- 2:19now I'm the chief medical officer over the
- 2:21BJC Medical Group. So,
- 2:23an exciting career, and I've really enjoyed it.
- 2:25And, yeah, happy to talk about it.
- 2:28Absolutely. Can you tell me a little bit
- 2:30about your most successful project or initiative from
- 2:32the last year? What did you do, and
- 2:34what were the results?
- 2:36Yeah. One of the things about the BJC
- 2:38Medical Group is that we've got about 700
- 2:40clinicians. They're over probably 9 markets, about a
- 2:43150 or so practice sites. And historically
- 2:47our markets have been fairly isolated. And so
- 2:49one of the things that we've really targeted
- 2:51this year is
- 2:53moving into a service line model.
- 2:55We've really opened up 7 service lines primary
- 2:57care, hospital medicine,
- 2:59cardiology,
- 3:01metrics,
- 3:02neurosciences,
- 3:04orthopedics and gastroenterology.
- 3:06And what that's enabled us to do is
- 3:08bring together clinicians
- 3:10from a variety of markets
- 3:11united with a single strategy,
- 3:14a single operational focus and a single recruitment
- 3:16plan.
- 3:17And that has helped us build out a
- 3:19physician leadership structure,
- 3:21and really
- 3:23essentially streamlined how we have taken a look
- 3:26at our medical group and where we want
- 3:27to go.
- 3:28It's been a very heavy lift. We've had
- 3:30to set up service line councils, find the
- 3:32right leaders, get them in place, etcetera.
- 3:34And yet already seen some dividends,
- 3:36even though we're only probably now just about
- 3:388 months into the project. So it's been
- 3:40very exciting. It
- 3:42is, and that is a huge undertaking.
- 3:45Kind of looking ahead, what is the biggest
- 3:48challenge you expect to face in the next
- 3:50year, and how are you preparing?
- 3:52You know, one of the biggest challenges I
- 3:54see in healthcare whether you're, you know, leading
- 3:56a hospital or a medical group or no
- 3:59matter what fast facet that you're in
- 4:01is that we are often very, very lean
- 4:03in how we do staffing, be it nurse
- 4:05staffing, physician staffing,
- 4:07etcetera
- 4:08and staying ahead of what is the next
- 4:11big thing that comes either in
- 4:13how we operationally function, preparing for as we're
- 4:17all taken taken by surprise in 2020 with
- 4:19the COVID pandemic or, looking to try to
- 4:21engage the next generation of clinicians to provide
- 4:22healthcare across the country who have a different
- 4:25set of
- 4:26to provide healthcare
- 4:28across the country who have a different set
- 4:29of expectations than maybe those clinicians who are
- 4:32getting to retire.
- 4:33And so we try to be
- 4:35innovative with our staffing models looking ahead forward
- 4:38thinking trying to really keep our ear out
- 4:40there to not only what do we see
- 4:42as far as in our various markets, but
- 4:44trying to also look through and say, hey,
- 4:46if this happens, how would we respond? And
- 4:48if this happens, how would we respond?
- 4:50Certainly we can't predict everything but it at
- 4:52least allows us to stay nimble and on
- 4:54our toes to try to at least keep
- 4:56up to speed with all the fluctuations
- 4:57that happen each and every day.
- 5:00Absolutely.
- 5:01Kind of on that topic of evolving and
- 5:03changing,
- 5:04since you've been a chief medical officer for
- 5:06quite some time now, how do you see
- 5:08the chief medical officer role evolving in the
- 5:10future?
- 5:11Yeah. You know, the the CMO role,
- 5:14has evolved a lot. It's gone from what
- 5:16is traditional as far as credentialing and a
- 5:19VP of Medical Affairs and managing physician behavioral
- 5:23issues to really one that engages directly in
- 5:23strategy and business development.
- 5:25And
- 5:31then
- 5:32also leaning into value based care
- 5:35and then also leaning into value based care
- 5:37initiatives.
- 5:38And I think what you'd also find is
- 5:41even in today if you interview 1 chief
- 5:44medical officer you've probably interviewed 1 because that
- 5:46person's job and role is very different depending
- 5:49what city they're in, what state they're in,
- 5:51what kind of services they oversee, etcetera.
- 5:54And I think that's what it is such
- 5:56vital role on accountability and authenticity
- 6:00to kind of bring that not only experience
- 6:02but business insight to what is required to
- 6:05make healthcare system move. But you still have
- 6:07to have somebody who can enlist and engage
- 6:10with physician leaders and do the right thing
- 6:12for patients and the clinicians that we serve.
- 6:16Absolutely.
- 6:17And what is your advice for those aspiring
- 6:19to be CMOs one day?
- 6:21Well, I think the first thing is just,
- 6:23you know, take the opportunity when given to
- 6:26you. Right? No one ever knows when the
- 6:27right role or the right job comes their
- 6:30way, and it's course never the right time
- 6:32for anybody to do that and yet at
- 6:34the same time if you listen, if you
- 6:36spend time connecting with people, you try to
- 6:38grow in your respective skill set,
- 6:41you develop
- 6:42a mentorship
- 6:43cadre both peer mentors and others that you
- 6:45can lean on about various problems then come
- 6:47forward,
- 6:48have the humility to ask questions and then
- 6:50not be afraid to lead
- 6:52and understand that each of us makes mistakes
- 6:54each and every day. But how we adapt
- 6:56to those mistakes and the lessons that we
- 6:58learn as a result of that
- 7:00opens up the capacity for that next CMO
- 7:02role.
- 7:04The role of a CMO is
- 7:06it's very it's not only valuable,
- 7:09but it's fulfilling, but it's hard work. Each
- 7:11and every day, it's a difficult conversation or
- 7:13a challenging strategic or operational
- 7:16problem. Yet at the same time, it's a
- 7:17great way for physicians to
- 7:20make sure that the voice of the clinician
- 7:22is heard in a way that drives business
- 7:24and operations forward,
- 7:26which I think is the way that we
- 7:27have to get into more in healthcare.
- 7:30Excellent. This has been such an amazing and
- 7:32informative discussion. Thank you so much for joining
- 7:35me today. You can catch more of Matt
- 7:37at our upcoming clinical leadership forum at the
- 7:39Becker CEO CFO roundtable, November 11th through 14th
- 7:43in Chicago. We have limited space available for
- 7:45attendees and sponsors, so contact us at agenda
- 7:48team at beckershealthcare.com
- 7:50to learn more.