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How Local Gyms Turned Fixtures Into Profit
Big-box fitness chains are struggling with high churn and stagnant membership growth. Meanwhile, independent gyms in mid-sized cities are finding unexpected stability by shifting their revenue mix away from monthly dues and toward equipment sales and maintenance contracts. We look at the specific numbers behind this pivot, how a local gym owner in Ohio transformed a garage sale into a five-figure quarterly stream, and why selling the hardware is actually easier than retaining the human. This episode explores the economics of the secondary market for fitness gear and what it means for the…
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