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Ep. 146 - Manage Customer Expectations [Business 300]
Delivering on expectations is a good summary of what every business owner does. We make promises and then deliver on them. This happens with all parties and transactions. Customers, employees, financiers, vendors. Business owners deliver on expectations. If you want to deliver on customer expectations reliably and consistently, you must take the responsibility to set and manage them. You must manage customer expectations.
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