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EP 1060 Part 5 of 5 | Why Nobody Can Predict Coffee Anymore (Jonas Leme Ferraresso) Map It Forward
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Episode Description
This is Part 5 of a 5-part series with Brazilian coffee agronomist Jonas Leme Ferraresso and Map It Forward Founder Lee Safar, examining the realities behind Brazil's coffee harvest and the growing uncertainty shaping the global coffee industry.
Coffee businesses often focus on weather forecasts, crop estimates, and C Market prices. But what if…
The skinny
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