Latest / Social Media Marketing with Fexingo: Instagram, TikTok, LinkedIn, and Platform Strategy
Why Brands Are Using Celebrity Voice Cloning on Social Media
In episode 88 of Social Media Marketing with Fexingo, Lucas and Luna explore the controversial trend of celebrity voice cloning for social media content. From deepfake audio filters on TikTok to brand partnerships using AI-generated celebrity voices, the hosts break down how companies like McDonald's and DraftKings are leveraging synthetic voices for marketing. They discuss the legal gray areas, consumer backlash risks, and the surprising effectiveness in engagement metrics. With specific examples like the Drake voice filter and voice-cloning startup Respeecher, this episode provides a…
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