163: Ayelet Segal - Cultivating Human-centered AI & Ai Change Makers

Transforming Work with Sophie Wade · Jul 31, 2026 · 39m

Professor Ayelet Segal, Human-Computer Interaction and UX expert and Head of the "AI & I" Lab of Bar Ilan's Faculty. Drawing on decades of experience in cognitive psychology, user experience, and technology innovation, she explains how AI can amplify rather than replace human expertise. She discusses human-centred design working on AI digital twins, personality-informed avatars, and why context and trust influence the quality of human-AI interactions. Ayelet describes how LLMs are not search engines but simulate our world and expand human capabilities. She shares how new methodologies are…