Latest / QUESTION EVERYTHING / How To Love Your Career: with Fran Hauser
Transcript
- 0:04Speaker 1: Big things happen when you're pretty, pretty bold, pretty clever,
- 0:08Speaker 1: pretty strong. I'm Danielle Robe and each week my guests
- 0:12Speaker 1: and I have conversations that put a new spin on pretty.
- 0:17Speaker 1: This is pretty smart. Fran Hauser spent fifteen years climbing
- 0:22Speaker 1: the rings at Time Inc. Eventually becoming the president of
- 0:25Speaker 1: Digital Now, she's an angel investor focused on female founded companies.
- 0:33Speaker 1: Fran has been called one of the six most powerful
- 0:35Speaker 1: women in New York City's tech scene. She's also the
- 0:39Speaker 1: best selling author of The Myth of the Nice Girl.
- 0:42Speaker 1: She calls kindness her professional superpower, and she's about to
- 0:46Speaker 1: release her new workbook, Embrace the Work, Love your Career.
- 0:50Speaker 1: You know, work can be so confusing to navigate, fran says,
- 0:53Speaker 1: no matter where you are in your journey, this guided
- 0:56Speaker 1: workbook promises to help you become unstuck. You can thrive
- 1:00Speaker 1: in your career and ultimately live the life you want
- 1:04Speaker 1: and deserve. You are a native New Yorker and your
- 1:10Speaker 1: parents were Italian immigrants, and they both started small businesses,
- 1:15Speaker 1: which I think is pretty rare to have both parents
- 1:19Speaker 1: in small business. What was your example of success growing up?
- 1:23Speaker 2: Well, it was I have to tell you, you know,
- 1:26Speaker 2: amazing to see my parents, who spoke very little English
- 1:33Speaker 2: starting these businesses. So my dad was a stonemason and
- 1:37Speaker 2: a landscaper and my mother was a tailor, and you know,
- 1:41Speaker 2: they were service businesses, right, they had clients, and just
- 1:47Speaker 2: imagine like not being able to fully communicate with your clients.
- 1:54Speaker 2: I noticed this in the moment, but I think it
- 1:56Speaker 2: really struck me later on how important nonverseble communicationists because
- 2:03Speaker 2: they used a lot of that. They really did, whether
- 2:05Speaker 2: it was with their eyes, you know, whether it was
- 2:08Speaker 2: smiling even just like my dad would always like touch,
- 2:11Speaker 2: you know, like touch the other person's shoulder. So they
- 2:14Speaker 2: were just very warm and very caring and loving and
- 2:18Speaker 2: dynamic and charming and happy and all of that I
- 2:21Speaker 2: think really made a difference in terms of building relationships,
- 2:25Speaker 2: you know, with their clients. And frankly, I had to
- 2:27Speaker 2: do a lot of the translating. That was like my role.
- 2:30Speaker 2: So even when I was in first grade, I was
- 2:32Speaker 2: translating for them.
- 2:34Speaker 1: So I was going to say, I read that you
- 2:36Speaker 1: also in the first grade were not only translating but
- 2:38Speaker 1: helping them with the books. I was.
- 2:40Speaker 2: I was doing all the invoices. You know, it's really funny.
- 2:43Speaker 2: I couldn't. I could add, but I couldn't multiply so together.
- 2:48Speaker 2: So I could add, like if it was for landscaping,
- 2:52Speaker 2: monthly maintenance, you know, plus tax, like I could add that,
- 2:55Speaker 2: but I couldn't calculate the tax because the tax was
- 2:58Speaker 2: like five point seventy five percent. So my aunt actually
- 3:01Speaker 2: created a table for me so that I could just
- 3:04Speaker 2: based on whatever the maintenance was, I would pick up
- 3:07Speaker 2: the tax figure. Just imagine that being like seven years old.
- 3:11Speaker 2: And then the other thing is like if my dad
- 3:13Speaker 2: had to go see a job, like for the first time,
- 3:16Speaker 2: I would have to listen in on the other phone
- 3:19Speaker 2: line and write down the directions to get to that place.
- 3:25Speaker 2: So the person would give him directions, I would write
- 3:27Speaker 2: them down, belieb and then I would go in the
- 3:29Speaker 2: car with him. We would like, you know, we would
- 3:31Speaker 2: do our we would drive over. And so I was
- 3:34Speaker 2: a big part at a really young age, I was
- 3:36Speaker 2: a big part of both of those businesses, which was
- 3:39Speaker 2: such an incredible experience.
- 3:42Speaker 1: So for people who aren't sort of caught up with
- 3:45Speaker 1: your incredible resume. You worked in finance before making the
- 3:48Speaker 1: switch to media, and you worked for Time Ink for
- 3:52Speaker 1: fifteen years. But you made three major career leaps in
- 3:57Speaker 1: your life so far. Is that? Would you say it's
- 3:59Speaker 1: fair to thea that is. Yes. So you went from
- 4:02Speaker 1: finance to timing to angel investing or like VC, so
- 4:06Speaker 1: kind of back to finance in a different way. Yes, Yeah,
- 4:10Speaker 1: initially when you switched to media, it's such a stark difference.
- 4:14Speaker 1: Why did you feel pulled to media? Yeah?
- 4:17Speaker 2: So when I was at SO, I was working at
- 4:19Speaker 2: Coca Cola, I was working in finance, and you know,
- 4:23Speaker 2: what I realized was that I liked finance, but I
- 4:27Speaker 2: wanted to do more. Like my dream was really like
- 4:30Speaker 2: just to run all aspects of the business. And literally
- 4:34Speaker 2: what happened was I got a call from an executive
- 4:36Speaker 2: recruiter for which I'm so happy I took, by the way,
- 4:40Speaker 2: I'm so happy I took that call for an early
- 4:43Speaker 2: stage company called moviefone, which back then was seven seven
- 4:47Speaker 2: seventh film and they were just getting on to the internet,
- 4:51Speaker 2: you know, moviefone dot com. They were looking for a
- 4:54Speaker 2: head of finance and administration. But when I talked to
- 4:58Speaker 2: the founders and I let them know like what my
- 5:00Speaker 2: dreams were that I really wanted to do more, and
- 5:03Speaker 2: I asked them, would they give me the opportunity to
- 5:06Speaker 2: basically work in different departments, like be the SVP of
- 5:10Speaker 2: finance and administration, but I wanted to learn about marketing
- 5:12Speaker 2: and sales and technology and operations. And they said yes.
- 5:16Speaker 2: And because they were an early stage company. I mean, look,
- 5:18Speaker 2: that's the beautiful thing about smaller companies, right, there's just
- 5:22Speaker 2: more flexibility. If I had stayed at Coke, It's really
- 5:25Speaker 2: hard to make that kind of change at a Fortune
- 5:27Speaker 2: five hundred company because they see you as the finance person.
- 5:31Speaker 2: So if I all of a sudden was like, hey,
- 5:33Speaker 2: I want to try marketing, you know it just it
- 5:35Speaker 2: didn't end up. But I have to tell you, oh
- 5:39Speaker 2: my gosh. Senior executives at Coca Cola were calling me
- 5:43Speaker 2: when they heard that I was leaving, and they said
- 5:46Speaker 2: to me, like, Fran you could be the CFO, Like
- 5:48Speaker 2: you could be the CFO of the Coca Cola company
- 5:50Speaker 2: one day. And I was going to a company that
- 5:53Speaker 2: they had never even heard of. So I was leaving
- 5:56Speaker 2: one of the world's most admired companies to go to
- 5:59Speaker 2: an early stage company just when like the Internet was
- 6:02Speaker 2: getting going. You know, it's kind of like Web three today, right,
- 6:06Speaker 2: Like that was like Web one point zero. So it
- 6:09Speaker 2: was a really big risk, but I felt like it
- 6:11Speaker 2: was a risk worth taking because I was so clear
- 6:15Speaker 2: that I wanted to do more and I felt like
- 6:18Speaker 2: that was a good, a good path. And I'm Danielle.
- 6:21Speaker 2: I'm so glad I did it because the founders did
- 6:24Speaker 2: give me exposure to so many different areas, and we
- 6:26Speaker 2: ultimately sold movie Phone to AOL, and then you know,
- 6:31Speaker 2: the founders retired and I ended up running movie Phone
- 6:34Speaker 2: as a division of AOL, and then that's what got
- 6:38Speaker 2: me to time.
- 6:38Speaker 1: In Moviefone was somewhat of a media company.
- 6:42Speaker 2: It was my first media job, and you know, I'm
- 6:46Speaker 2: still connected to a lot of the people that I
- 6:49Speaker 2: worked with there, like some of the smartest people that
- 6:52Speaker 2: I that I ever worked with.
- 6:53Speaker 1: That's really nice and somewhat rare too, Like I think
- 6:56Speaker 1: that says something about the relationships you built while you
- 7:00Speaker 1: were at all of these different places, which kind of
- 7:03Speaker 1: actually brings me to your first book. I'd love to
- 7:05Speaker 1: go over some of the concepts from the Myth of
- 7:08Speaker 1: the Nice Girl, because I think they're really important. They
- 7:11Speaker 1: taught me a lot, so it was released in twenty eighteen,
- 7:15Speaker 1: pre Pandemic, And my best deduction was that after your
- 7:19Speaker 1: time at all of these corporate places, you saw a
- 7:23Speaker 1: bunch of unkindness and thought there's a different way, and
- 7:27Speaker 1: also it can be beneficial. So how did you see
- 7:31Speaker 1: your own kindness play out in an advantageous way.
- 7:35Speaker 2: Early on in my career, I was constantly told that
- 7:37Speaker 2: I was too nice, and that I was so nice,
- 7:41Speaker 2: I was too nice, that I'm not going to get
- 7:42Speaker 2: the corner office, and that I needed to toughen up.
- 7:45Speaker 2: And that was sort of like the consistent message in
- 7:47Speaker 2: the beginning of my career. And you know, what I've
- 7:50Speaker 2: realized was that there's so much power to kindness because
- 7:54Speaker 2: when you're nice to people, you gain their trust, and
- 7:58Speaker 2: when you gain their trust, it allows you to build
- 8:01Speaker 2: a deep relationship with them. And at the end of
- 8:05Speaker 2: the day, business is all about relationships, you know. Like
- 8:09Speaker 2: I think about whether I was at time INC in
- 8:13Speaker 2: my president of Digital role and I needed resources, you know,
- 8:17Speaker 2: I needed technology resources to build a product that I
- 8:21Speaker 2: wanted to build. My relationship with the CTO with the company.
- 8:25Speaker 2: Oh my gosh, it was everything right because I needed
- 8:28Speaker 2: to be able to go to him and say, Mitch,
- 8:30Speaker 2: here's what I need. So the ability to influence right
- 8:34Speaker 2: or even if it was you know, negotiating with another company,
- 8:37Speaker 2: truly making it clear that like, I care about what
- 8:41Speaker 2: they need to get out of the partnership and the
- 8:44Speaker 2: value that they're looking to create, and that it's not
- 8:46Speaker 2: just about me, me, me, but it's I'm really you know,
- 8:49Speaker 2: so I feel like for me, there's just been so
- 8:52Speaker 2: many examples of where like being kind and really taking
- 8:56Speaker 2: the time to connect with people really has paid off
- 9:00Speaker 2: in spades. And as a leader, I'm the kind of
- 9:04Speaker 2: leader that people want to work with because I care
- 9:07Speaker 2: about them.
- 9:08Speaker 1: That does your kindness show up as a leader as
- 9:12Speaker 1: an employer.
- 9:13Speaker 2: One way that I would say is that I really
- 9:17Speaker 2: do make an effort to connect with If we're talking
- 9:23Speaker 2: about my team, like I really want them to feel
- 9:27Speaker 2: connected to me and that I have their back. So
- 9:31Speaker 2: something doesn't go as planned, maybe they made a mistake,
- 9:34Speaker 2: maybe they made a bad call. You know, I want
- 9:37Speaker 2: them to know that I'm there for them and that
- 9:39Speaker 2: I really respect that they went for it. That took
- 9:42Speaker 2: a lot of courage. It didn't quite work out the
- 9:45Speaker 2: way that you know, we were hoping it would, but
- 9:49Speaker 2: you know, let's just take a step back and really
- 9:50Speaker 2: think about, like, Okay, what can learn from this? And
- 9:53Speaker 2: I think even just like that as an example is
- 9:57Speaker 2: really important because I like to create environments that are
- 10:01Speaker 2: psychologically safe. I want people to feel like they can
- 10:05Speaker 2: make mistakes and that's okay, you know. I want people
- 10:08Speaker 2: to feel like they can speak up even if they
- 10:10Speaker 2: have a different opinion. We can debate, but I'm going
- 10:13Speaker 2: to respect you, and that's really important if you want
- 10:16Speaker 2: to get the best work out of people. I think
- 10:19Speaker 2: creating a psychologically safe space is critical.
- 10:23Speaker 1: So I was thinking about as an employee, my sort
- 10:27Speaker 1: of relationship with kindness because similar to what you described
- 10:31Speaker 1: in the book, it's been like in your own way,
- 10:34Speaker 1: in my way, it's been like a double edged sword
- 10:37Speaker 1: until I sort of figured it out. So I think
- 10:40Speaker 1: a lot of people think kindness is agreeableness, and I
- 10:46Speaker 1: learned that kindness without boundaries is obligation and that's not kind.
- 10:50Speaker 2: Oh my gosh.
- 10:51Speaker 1: I love that we did an episode on kindness, and
- 10:53Speaker 1: the expert taught me that.
- 10:55Speaker 2: I talk in the book a lot about people pleasing
- 10:59Speaker 2: and the different friends between being kind, like with if
- 11:02Speaker 2: you're a people pleaser, right, You're just going to say
- 11:04Speaker 2: yes to everything. You're not going to set those boundaries, right,
- 11:08Speaker 2: You're just going to say yes, yes, Yes. You're going
- 11:11Speaker 2: to sweep things under the rug because you don't want
- 11:13Speaker 2: to make waves. All of that. If you think about
- 11:16Speaker 2: the way that you're showing up in the world when
- 11:17Speaker 2: you're doing those things, those things can be perceived as
- 11:22Speaker 2: being weak, right, But that's very different than being kind.
- 11:27Speaker 2: If you're kind in a way where you're still setting boundaries,
- 11:31Speaker 2: you're saying no with respect, you're communicating in a way
- 11:36Speaker 2: that's direct, you could still have really high expectations of
- 11:40Speaker 2: your team. I talk in the book a lot about
- 11:43Speaker 2: how you don't have to choose between being kind and
- 11:46Speaker 2: being strong, and I think it's a really important concept.
- 11:52Speaker 2: I remember somebody saying to me once, but you know,
- 11:55Speaker 2: if I'm like too nice to my team, they're just
- 11:57Speaker 2: going to walk all over me. And that's not true
- 12:03Speaker 2: if you're doing it in a way where you're still
- 12:05Speaker 2: being really clear about what your expectations are and you're
- 12:09Speaker 2: motivating them because people want to win. You know, at
- 12:11Speaker 2: the end of the day, everybody wants to be a
- 12:13Speaker 2: part of a winning team, right, So you're being clear
- 12:15Speaker 2: about what success looks like, what your expectations are, You're
- 12:18Speaker 2: setting stretch goals for them. You know you're doing all
- 12:22Speaker 2: of that, but you're still doing it in a way
- 12:24Speaker 2: where you're not being a jerk. And look, I do
- 12:27Speaker 2: think that one of the reasons why The Myth of
- 12:29Speaker 2: the Nice Girl was so important for me to write
- 12:33Speaker 2: was because I really feel like there are certain behaviors
- 12:36Speaker 2: that hold women back at work. And I can name
- 12:41Speaker 2: a million that I've personally experienced myself, especially early on
- 12:45Speaker 2: in my career, where you know, I was afraid to
- 12:48Speaker 2: speak up in meetings, I was afraid to ask for
- 12:51Speaker 2: a raise, I was afraid to go for the job
- 12:54Speaker 2: because I didn't feel, you know that I met all
- 12:56Speaker 2: the qualifications, like all of these things that now I know,
- 13:00Speaker 2: you know, through like living through my career. But I
- 13:04Speaker 2: feel like these behaviors, it's really important to be aware of,
- 13:08Speaker 2: like what are those behaviors that are holding you back
- 13:11Speaker 2: and how are you showing up at work? Because you
- 13:14Speaker 2: want to show up in a way that is productive
- 13:17Speaker 2: and that is going to allow you to be successful.
- 13:21Speaker 2: So that was really important to me in writing and
- 13:23Speaker 2: writing that book.
- 13:25Speaker 1: You say perfect is boring and it makes others uncomfortable,
- 13:29Speaker 1: Which is funny because I think as women, so often
- 13:32Speaker 1: we feel the need to be perfect. We're socialized in
- 13:35Speaker 1: that way or some sort of ideal of perfection, and
- 13:38Speaker 1: the huge problems that perfect is super vague. So it's
- 13:41Speaker 1: like this thing, yeah, forever reach. Why do you think
- 13:44Speaker 1: vulnerability is so underestimated in offices?
- 13:47Speaker 2: So I do think being open about like anything on
- 13:51Speaker 2: the job that you're struggling, whether it's like a technical thing,
- 13:55Speaker 2: whether it's a part of the project, maybe it's a relationship. Again,
- 13:59Speaker 2: it goes back to the psychofe logically safe environment, because
- 14:01Speaker 2: I feel like if you don't have a psychologically safe environment,
- 14:04Speaker 2: you're not going to feel comfortable bringing up those issues
- 14:06Speaker 2: and you're not going to feel comfortable being vulnerable. And
- 14:10Speaker 2: you know, I'll give you an example. I shared this,
- 14:13Speaker 2: I think in the Myth of the Nice Girl, where
- 14:16Speaker 2: I was working for someone and they asked me to
- 14:18Speaker 2: put together a strategy deck. They actually gave me like
- 14:21Speaker 2: a whole month to work on this presentation, and I
- 14:25Speaker 2: was so worried about being vulnerable, Like there were pieces
- 14:28Speaker 2: as I was going through it that I was struggling
- 14:30Speaker 2: with and I didn't go to my boss to tell
- 14:33Speaker 2: her that I was struggling. And then the presentation was due.
- 14:37Speaker 2: I'm in the conference room, I'm presenting to her and
- 14:39Speaker 2: to other people, and she literally said to me, fran
- 14:42Speaker 2: you completely missed the boat on this. This is not
- 14:45Speaker 2: what I wanted at all. So I took a whole
- 14:48Speaker 2: month to work on this thing right and then under
- 14:51Speaker 2: delivered when all I had to do was check in
- 14:54Speaker 2: with her every once in a while. I didn't want
- 14:57Speaker 2: to seem vulnerable. I wanted her to feel like, oh
- 14:59Speaker 2: my god, Frank has this totally under control. She's got
- 15:02Speaker 2: it all figured out. But think about it, if you,
- 15:05Speaker 2: like one weekend, if I'd gone to her and said, hey,
- 15:08Speaker 2: what did you mean by this exactly? Or I just
- 15:10Speaker 2: want to make sure that I'm delivering you know what
- 15:13Speaker 2: you're what you're expecting like out of this presentation. But
- 15:17Speaker 2: because I didn't want to be vulnerable, oh my god,
- 15:20Speaker 2: that was the worst feeling in the world.
- 15:22Speaker 1: You mentioned nonverbal communication, which is part of your book,
- 15:26Speaker 1: and it's interesting to hear that you kind of learned
- 15:29Speaker 1: that from your parents. Growing up in work environments where
- 15:33Speaker 1: you're not touching somebody on the shoulder necessarily. What kind
- 15:36Speaker 1: of nonverbal cues are we giving or not giving that
- 15:38Speaker 1: you think should just be noted.
- 15:41Speaker 2: Yeah, well, I think some some big ones are definitely
- 15:45Speaker 2: eye contact, which is very hard when you're over zoom,
- 15:48Speaker 2: but you know, especially when you're when you're in person,
- 15:52Speaker 2: I think really like, you know, the eye contact is
- 15:55Speaker 2: really important, Smiling with your eyes. You know, if hand
- 15:59Speaker 2: gestures are like natural to you, I think that that's
- 16:03Speaker 2: awesome because it just it brings a little bit of energy,
- 16:07Speaker 2: which is great. Posture is really important. I think posture
- 16:11Speaker 2: is really important. And I also think that sometimes when
- 16:14Speaker 2: you're in a meeting and everyone is sitting down, it's
- 16:18Speaker 2: totally okay to stand, Like at certain moments, you know,
- 16:22Speaker 2: like I had a situation where I was in a
- 16:24Speaker 2: board meeting and I couldn't get a word in edgewise
- 16:27Speaker 2: because somebody had the floor and they just weren't giving
- 16:29Speaker 2: it up. So I stood, and by standing, it kind
- 16:33Speaker 2: of just forced everybody to look at me. And that's
- 16:37Speaker 2: I think a really great tactic to think about.
- 16:40Speaker 1: It's taking so much courage because you're like, holy shit,
- 16:44Speaker 1: everybody's looking at me. But when you do it, it
- 16:47Speaker 1: can change the whole energy of the room. I'm so
- 16:49Speaker 1: with you. I actually just saw somebody do this and
- 16:51Speaker 1: was wowed.
- 16:52Speaker 2: Right, And you know, I'm I'm petite, right, I'm soft spoken,
- 16:58Speaker 2: so sometimes I need to do things like that. So
- 17:02Speaker 2: I think that's that's actually one that's that's not spoken
- 17:06Speaker 2: about a lot, you know, like we hear a lot
- 17:07Speaker 2: about the posture and the eye contact, smiling, the energy.
- 17:10Speaker 2: But that's a really really powerful tactic.
- 17:14Speaker 1: I love that one. Thank you for sharing that. You Also,
- 17:17Speaker 1: there was this article you did about speech weakeners that
- 17:21Speaker 1: I think are so great. I had never heard of
- 17:23Speaker 1: that term. Actually, So what are speech weakeners?
- 17:26Speaker 2: So speech weakeners are words or phrases that you use
- 17:33Speaker 2: that might come across as you know, weak basically, so
- 17:39Speaker 2: people might perceive a weakness in you. And I think, look,
- 17:42Speaker 2: a really great example is I'm sorry, you know, when
- 17:45Speaker 2: when you're apologizing for things that are trivial, which, by
- 17:50Speaker 2: the way, like the story that I have in the
- 17:52Speaker 2: book is that somebody called me out on this when
- 17:54Speaker 2: I was working at time Make and they said, like,
- 17:56Speaker 2: frand you realize, you know, you apologize a lot, and
- 17:59Speaker 2: I I didn't realize that I was doing it, and
- 18:01Speaker 2: I didn't believe her. So I went into my inbox
- 18:04Speaker 2: and I typed i'm sorry into the search field because
- 18:08Speaker 2: I wanted to see, like, am I actually saying I'm
- 18:11Speaker 2: sorry in emails? And hundreds and hundreds of emails came back.
- 18:15Speaker 2: And what was so crazy. This was the craziest part.
- 18:18Speaker 2: I was starting the email, but I'm sorry, like it
- 18:21Speaker 2: was like, I'm so sorry, I'm not going to be
- 18:23Speaker 2: able to do that. I'm so sorry it's taking me,
- 18:26Speaker 2: you know, it's taken me so long to get back
- 18:27Speaker 2: to you. And I realized I was apologizing for things
- 18:32Speaker 2: that were so breathing real like literally for breathing. And
- 18:36Speaker 2: what I started doing was replacing I'm sorry with thank you,
- 18:40Speaker 2: so just thank you for your patience, thank you for
- 18:43Speaker 2: the imitation. You know, I'm not going to be able
- 18:46Speaker 2: to make it, blah blah blah. But instead of I'm
- 18:48Speaker 2: so sorry I can't make it, it's thank you, like
- 18:50Speaker 2: thank you for thinking of me, thank you.
- 18:52Speaker 1: For switch is it up right?
- 18:54Speaker 2: It's just so much more positive. It's just a beautiful
- 18:57Speaker 2: way to start an email. The other one that I
- 19:00Speaker 2: have to tell you, I still struggle with is using
- 19:03Speaker 2: the word just, especially in email, and I'm trying to
- 19:08Speaker 2: catch myself as I'm doing that, like just checking in
- 19:10Speaker 2: or just following up. It really minimizes the rest of
- 19:15Speaker 2: the sentence when you use that word, it minimizes the
- 19:18Speaker 2: importance of it, right, like I just checking.
- 19:21Speaker 1: In or like tiptoeing via email.
- 19:24Speaker 2: You're tiptoeing. So being aware and you know this idea
- 19:28Speaker 2: of like being aware is eighty percent of the battle.
- 19:34Speaker 1: It's like the whole rule of therapy. It's like, just
- 19:37Speaker 1: be aware of the things.
- 19:39Speaker 2: Just be aware of the things. I actually did a
- 19:42Speaker 2: survey because I wanted to understand why women have such
- 19:45Speaker 2: a hard time saying no. So I sent a survey
- 19:48Speaker 2: to three hundred women, and I have to tell you,
- 19:51Speaker 2: like seventy five women responded within two hours, which was amazing. Wow,
- 19:55Speaker 2: seventy five women, And it was like venting sessions. And
- 19:58Speaker 2: what I what I learned was that there are so
- 20:01Speaker 2: many reasons. There's like fifteen different reasons why we have
- 20:04Speaker 2: a heart time saying no, everything from fomo to people pleasing,
- 20:11Speaker 2: to feeling like you want to be in control so
- 20:14Speaker 2: you would rather do it as opposed to delegating it
- 20:16Speaker 2: to someone else. So there's like fifteen different reasons. And
- 20:21Speaker 2: my whole point is, know what your reason is, Like
- 20:23Speaker 2: if you have a hard time saying no, like I
- 20:25Speaker 2: know for me it's people pleasing. I know that that's
- 20:27Speaker 2: what it is. So if I'm about to say yes,
- 20:31Speaker 2: if I'm about to say yes, I literally have to
- 20:33Speaker 2: check in with myself and make sure that I'm saying
- 20:37Speaker 2: yes for good reasons, for a strategic reason. Right, Maybe
- 20:41Speaker 2: it's aligned with my priorities, maybe it's just something that
- 20:44Speaker 2: brings me join and I want to do it. But
- 20:46Speaker 2: if I'm saying yes because I feel bad saying no,
- 20:50Speaker 2: then no, that's not going to work. So again, it's
- 20:53Speaker 2: that awareness in checking in with yourself.
- 20:55Speaker 1: Right, if I'm saying yes just because I feel bad
- 20:59Speaker 1: saying no, that's a really good check in.
- 21:02Speaker 2: Literally, if it's a yes, like, I have to think
- 21:04Speaker 2: about this. I have to just take a few minutes
- 21:06Speaker 2: and really think about this.
- 21:08Speaker 1: So you say, reflection leads to clarity, and clarity leads
- 21:11Speaker 1: to action. This sort of leads me into your workbook
- 21:15Speaker 1: because a pillar of the workbook to me seems like reflection,
- 21:19Speaker 1: and that's kind of how you find clarity. I think
- 21:23Speaker 1: one of the things that I'm obsessed with is questions. Right,
- 21:26Speaker 1: if we want better answers, ask better questions. How do
- 21:30Speaker 1: you reflect? Because everybody does it differently. Some people journal,
- 21:33Speaker 1: like some people go to therapy. How do you best reflect?
- 21:36Speaker 2: It's actually really interesting. I've been thinking a lot about this,
- 21:39Speaker 2: and I'm very data driven. So for me, what I
- 21:46Speaker 2: like to do, Like one of the exercises in the
- 21:48Speaker 2: book is where you go back and you look at
- 21:51Speaker 2: your calendar for the last three months and you scan
- 21:57Speaker 2: each day and look for the meetings or the experiences
- 22:01Speaker 2: that put a smile on your face, like that bring
- 22:04Speaker 2: back a memory of like, oh I really enjoyed that,
- 22:06Speaker 2: you know, like that was something that I really enjoyed doing.
- 22:08Speaker 2: I really enjoyed being a part of that gathering or
- 22:11Speaker 2: a part of that meeting. And then to think about why,
- 22:15Speaker 2: Like what was it that you enjoyed. Was it the
- 22:18Speaker 2: type of people that you were with, was it the
- 22:20Speaker 2: skills that you were using, was it the type of
- 22:23Speaker 2: problem that you were solving? Like, really, like do the
- 22:26Speaker 2: work to understand what it was that you enjoyed about that,
- 22:29Speaker 2: because when you do that, then it brings you clarity
- 22:34Speaker 2: around the parts of your job and the parts of
- 22:37Speaker 2: your career that you're really loving and like, and then
- 22:40Speaker 2: how can you do more of that? Like for me,
- 22:42Speaker 2: when I was a time ink and I was towards
- 22:44Speaker 2: the end of my tenure there and I was I
- 22:47Speaker 2: was starting to get that itch of feeling like I
- 22:49Speaker 2: wanted to do something else, but I didn't know what.
- 22:52Speaker 2: And I actually did this exercise. I went back, I
- 22:54Speaker 2: looked at my calendar, and I realized that I was
- 22:57Speaker 2: the happiest when I was meeting with startups because I
- 23:01Speaker 2: was running digital and I was meeting with all of
- 23:04Speaker 2: these startups like Runt the Runway and you know, Flipboard
- 23:08Speaker 2: at the time, or Pop Sugar Refinery twenty nine, and
- 23:12Speaker 2: I loved meeting with the founders and like helping them
- 23:15Speaker 2: think through their businesses and how to grow. And that's
- 23:19Speaker 2: ultimately kind of that that clarity was like, wait, but
- 23:22Speaker 2: what if I start investing and advising because it felt
- 23:27Speaker 2: risky for me to just leave and do that. So
- 23:29Speaker 2: for two years that's what I did. I invested in
- 23:32Speaker 2: and I started advising startups. I loved it. And then
- 23:35Speaker 2: I decided to go off and you know, go all
- 23:38Speaker 2: in on it, and I've been working for myself now
- 23:41Speaker 2: for eight years.
- 23:42Speaker 1: So funny. I interviewed somebody yesterday who was like, when
- 23:45Speaker 1: you're an entrepreneur, you think you work for yourself, but
- 23:48Speaker 1: you actually, like are in demand by so many more
- 23:51Speaker 1: people than you ever thought. And it's so true. But
- 23:55Speaker 1: there's a freedom that also comes with it.
- 23:57Speaker 2: Definitely, and there's you know, I feel like I'm so
- 24:00Speaker 2: blessed right now because I get to choose. I get
- 24:04Speaker 2: to choose who I work with and the projects that
- 24:07Speaker 2: I work on. And I also get to think about
- 24:09Speaker 2: you know, like when I left time in, my kids
- 24:12Speaker 2: were three and like eighteen months, so you know, over
- 24:17Speaker 2: the last year, the last eight years, just really being
- 24:19Speaker 2: able to craft kind of what my day looks like,
- 24:23Speaker 2: you know, and really have control over that.
- 24:26Speaker 1: Specific exercises are helpful too, because I think we hear
- 24:29Speaker 1: so often it's like journal ask yourself questions and it's like, okay,
- 24:32Speaker 1: what questions? Like I don't know, you know, how do
- 24:36Speaker 1: I know what makes me happy? So like looking back
- 24:38Speaker 1: at your calendar, having something actionable is so helpful.
- 24:41Speaker 2: Yes, yeah, I think the actionable part, it's really a
- 24:45Speaker 2: guiding principle of the book, and it's really kind of
- 24:49Speaker 2: who I am too, Like I'm such an operator at heart.
- 24:52Speaker 2: I hope that the book is inspiring, but I really
- 24:55Speaker 2: want for women to read this book and to do
- 24:58Speaker 2: this book and to walk away with a plan at
- 25:02Speaker 2: the end of the day. I want them to have
- 25:03Speaker 2: a plan, you know, that's really important to me.
- 25:07Speaker 1: Will you give sort of six steps and if you
- 25:10Speaker 1: feel comfortable, I'd kind of love to go through the steps,
- 25:12Speaker 1: but using personal anecdotes from your life, because I'm such
- 25:18Speaker 1: I'm a specifics girl, Like the only way I can
- 25:21Speaker 1: grab onto an idea is to like really hone in.
- 25:24Speaker 1: So this is almost a selfish exercise. But the first
- 25:27Speaker 1: one is fall in love with your career. Yeah, and
- 25:31Speaker 1: there's a difference between job and career, So what do
- 25:33Speaker 1: you mean by fall in love with your career?
- 25:36Speaker 2: So actually that one. What I would say in terms
- 25:38Speaker 2: of the personal anecdote is what I just shared about
- 25:43Speaker 2: being a time ink and kind of feeling like, okay,
- 25:48Speaker 2: that was one of the best jobs that I ever had,
- 25:50Speaker 2: By the way, I loved that job, but I just
- 25:53Speaker 2: got to a place where i'd been there for a while,
- 25:56Speaker 2: and you know, the bigger my job got like the
- 26:00Speaker 2: more brands I was overseeing, the more administrative it became,
- 26:04Speaker 2: like the more budget oriented and like presenting to the board,
- 26:07Speaker 2: and and so I was falling. I was falling out
- 26:10Speaker 2: of love with my career at that point. So it's
- 26:13Speaker 2: it's that like moment of recognizing that you want more
- 26:18Speaker 2: and then kind of doing that reflection and doing that
- 26:21Speaker 2: exploration to really figure out, Okay, what direction, what direction
- 26:25Speaker 2: should I go in?
- 26:27Speaker 1: Okay? Number two, design your career action plan.
- 26:31Speaker 2: So this is an important one because this is really
- 26:36Speaker 2: all about your goals. So you know it's and it's
- 26:41Speaker 2: there's four different areas. There's value creation, there's skills, there's connection,
- 26:46Speaker 2: and there's branding. And in this section I really go
- 26:50Speaker 2: through why each one of those is so important because
- 26:53Speaker 2: I found that when I set goals in those four areas,
- 26:57Speaker 2: it's had an outsized impact on my career. And connections.
- 27:01Speaker 2: Let's talk about connections as an example, that's one of
- 27:04Speaker 2: the four. I think it's really important for everyone to
- 27:07Speaker 2: have a vision, a high level vision around like networking
- 27:12Speaker 2: and building out their network and not just like hey,
- 27:15Speaker 2: I just serendipitously, I just want to meet more people
- 27:18Speaker 2: and I want to grow my network, but it's like
- 27:20Speaker 2: what type of people do you want to meet? Like
- 27:23Speaker 2: when I was in media, I realized that everybody in
- 27:26Speaker 2: my network looked and sounded like me. And I was
- 27:29Speaker 2: so interested in technology, and I was really interested in
- 27:32Speaker 2: the nonprofit space, and so I decided that I wanted
- 27:35Speaker 2: to meet more people in those two sectors. That really
- 27:39Speaker 2: became like my higher level vision, and then the actionable
- 27:42Speaker 2: part of me was like, Okay, how do I make
- 27:44Speaker 2: this happen? And that's where like the working my network
- 27:47Speaker 2: and going through LinkedIn, and also being very very intentional,
- 27:50Speaker 2: Like I remember reading a book Half the Sky by
- 27:54Speaker 2: Nick Christoph and Cheryl wu Dun and at the end
- 27:56Speaker 2: of that book they talked about Global Giving being this
- 28:00Speaker 2: incredible nonprofit and I was so intrigued that I just
- 28:06Speaker 2: sent an email. I found the CEO and founder, Marikree.
- 28:10Speaker 2: She you know, I found her information online and I
- 28:12Speaker 2: sent her an email saying I want to learn more,
- 28:14Speaker 2: see if I can be helpful. I ended up joining
- 28:16Speaker 2: their board.
- 28:18Speaker 1: I'm a huge proponent of the cold email. Cold emails
- 28:20Speaker 1: have changed my life time and again. I get a
- 28:23Speaker 1: lot of cold emails from people that are terrible and
- 28:27Speaker 1: I almost wish I could give a course. I'm cold emailing,
- 28:30Speaker 1: and it sounds like you could too. Yeah we should
- 28:33Speaker 1: do that, because but what do you think are the
- 28:37Speaker 1: great components of a cold email?
- 28:39Speaker 2: Yeah? So I think the first is that your energy
- 28:44Speaker 2: and like just being really positive, Like even with that
- 28:47Speaker 2: global giving email, I was just effusive and just I'm
- 28:51Speaker 2: such a big fan. I love the work that you're doing.
- 28:55Speaker 2: Never use the phrase pick your brain.
- 28:58Speaker 1: Yes, because it sounds like it's a job for them.
- 29:01Speaker 2: They approach the cold email from a place of being helpful,
- 29:06Speaker 2: So it's like, yes, I'm a big fan and I
- 29:09Speaker 2: would love to meet you.
- 29:10Speaker 1: I think it's my number one piece of advice for
- 29:13Speaker 1: young women when they ask me about like what to
- 29:15Speaker 1: do when they go into a meeting. Everybody constantly thinks
- 29:18Speaker 1: what can I get out of this? And it's the
- 29:21Speaker 1: opposite approach. You have to no matter how old you are,
- 29:24Speaker 1: you always have some sort of expertise, maybe you know
- 29:26Speaker 1: about digital and the person you're meeting with doesn't like
- 29:29Speaker 1: what can you give? How can you how can you
- 29:32Speaker 1: make their life easier?
- 29:33Speaker 2: Yep?
- 29:34Speaker 1: Number three, create time and space. This one is interesting.
- 29:37Speaker 2: This one is really important because you know, you can
- 29:40Speaker 2: have this vision for a career that you love, and
- 29:42Speaker 2: you can have your goals for how you're going to
- 29:45Speaker 2: achieve it, But then what ends up happening is we
- 29:48Speaker 2: all getmired in our like you know, mile long to
- 29:51Speaker 2: do list, and we don't make the time for the
- 29:53Speaker 2: things that really matter. Like when I think about how
- 29:56Speaker 2: much time I used to spend no joke, like this
- 29:59Speaker 2: was something I had to change at work. If I
- 30:01Speaker 2: had an idea, if I had a new business idea,
- 30:04Speaker 2: I would literally put a PowerPoint deck together to go
- 30:06Speaker 2: talk to my boss and take them through the deck.
- 30:09Speaker 2: And when I came back from my first maternity leave
- 30:13Speaker 2: and I realized, like I can't. I have to stop
- 30:15Speaker 2: doing things like that because instead of putting the deck right,
- 30:19Speaker 2: I'm like, no, you know what I'm going to do. Instead,
- 30:21Speaker 2: I have an idea. I'm just going to think about
- 30:23Speaker 2: the three most important things that I can say about
- 30:25Speaker 2: this idea to convince someone that it's a good idea,
- 30:29Speaker 2: And I'm going to have a conversation and let's have
- 30:32Speaker 2: the conversation. If my boss gets excited, then I'll pull
- 30:36Speaker 2: the team together and we'll put together the deck.
- 30:38Speaker 1: Do you have any scheduling hacks.
- 30:40Speaker 2: When I tell you, I always end up making changes
- 30:42Speaker 2: because what I'm looking for is like I know what
- 30:46Speaker 2: my priorities are and where I'm supposed to be spending
- 30:48Speaker 2: my time, my calendar and my to do list, or
- 30:52Speaker 2: where I'm actually spending my time. So if they're out
- 30:55Speaker 2: of whack, like if my calendar isn't aligned with my priorities,
- 31:02Speaker 2: I make decisions. But my whole goal literally is when
- 31:05Speaker 2: I'm looking at my calendar, I want to create as
- 31:07Speaker 2: much time and space in my calendar so that I
- 31:10Speaker 2: can actually get work done and that I'm not in
- 31:13Speaker 2: meetings all the time.
- 31:15Speaker 1: Number four is hard know your value. I'm still working
- 31:18Speaker 1: on that, but to me, that has come more with
- 31:21Speaker 1: time and experience than anything else.
- 31:23Speaker 2: I agree, and I totally agree with that, and I'll
- 31:26Speaker 2: share like one one tip from there that that's really
- 31:31Speaker 2: been helpful to me and to many other women that
- 31:33Speaker 2: I know, is I really believe in evidence based confidence.
- 31:38Speaker 2: So like that's where my confidence comes from from, like
- 31:42Speaker 2: having done something well. And so what I like to
- 31:45Speaker 2: do is I like to keep a journal. I call
- 31:47Speaker 2: it a smile file of you know, any time that
- 31:52Speaker 2: I do something that's really great, like where I'm really
- 31:55Speaker 2: creating value, I write it down. If I have a
- 31:58Speaker 2: great parenting moment, I write it down. If I get
- 32:01Speaker 2: like really nice feedback from someone, you know, like I'll
- 32:04Speaker 2: put that in the journal. And what that does is like,
- 32:07Speaker 2: whenever I'm feeling a little bit of imposter syndrome or
- 32:11Speaker 2: like why did I get invited to this thing, I
- 32:14Speaker 2: don't deserve a seat at the table, Like I literally
- 32:17Speaker 2: go back and I just I look at that. I'm like,
- 32:19Speaker 2: oh my God, like, look at what I'm capable of.
- 32:22Speaker 2: You know, I've done all of these amazing things, and
- 32:26Speaker 2: it's just reminding yourself of it because it's so natural
- 32:30Speaker 2: as human beings to dwell in the mistakes.
- 32:34Speaker 1: Number five is build your dream team, and number six
- 32:37Speaker 1: is reflect and reset.
- 32:40Speaker 2: So build your dream team. This is really about understanding
- 32:45Speaker 2: that you don't have to go through your career alone.
- 32:48Speaker 2: And I've just had such incredible mentors and champions.
- 32:52Speaker 1: Number six reflect and reset.
- 32:54Speaker 2: So reflect and reset. I think the most important part
- 32:58Speaker 2: of this section is understanding how important mindfulness is when
- 33:04Speaker 2: you're moving through your career, because I feel like, for
- 33:07Speaker 2: all of us, it's so easy to get into autopilot mode,
- 33:11Speaker 2: and this idea of just like pressing pause every once
- 33:15Speaker 2: in a while and doing this reflection, doing the work,
- 33:19Speaker 2: really looking at what's working for you in your career,
- 33:21Speaker 2: what's not working for you, and actually setting the time
- 33:25Speaker 2: aside to do that, Like if you could set aside
- 33:27Speaker 2: an hour each week where you're just doing this reflection
- 33:31Speaker 2: like for the week, you know, like looking back looking
- 33:34Speaker 2: back on the week, what worked, what didn't, What do
- 33:36Speaker 2: you want to do more of? What did you learn.
- 33:39Speaker 2: It's something that is so beneficial and we don't do
- 33:42Speaker 2: enough of it because we're just so like there's this
- 33:46Speaker 2: almost like this energy right now that I'm feeling from
- 33:49Speaker 2: people that it's like a frenetic energy where everybody's just
- 33:54Speaker 2: like going, going, going, going, going, and more than ever,
- 33:58Speaker 2: Like for me, it's very important when I wake up
- 34:00Speaker 2: in the morning, I have this like three minute ritual
- 34:03Speaker 2: that I do to just like set my tone for
- 34:06Speaker 2: the day where I can really connect with myself. The
- 34:09Speaker 2: first thing you do in the morning should not be
- 34:11Speaker 2: picking up this phone. That should not be the first
- 34:14Speaker 2: thing you do. You should have a glass of water
- 34:17Speaker 2: and do something where you're just connecting with yourself. Because
- 34:20Speaker 2: if you do that then it sets such a good
- 34:23Speaker 2: tone for the rest of the day.
- 34:25Speaker 1: You've been called one of the most of the six
- 34:27Speaker 1: most powerful women in New York's tech scene, which they say,
- 34:31Speaker 1: if you make it in New York, you can make
- 34:32Speaker 1: it anywhere. So that's a pretty big endorsement. When you started,
- 34:37Speaker 1: you were still a media executive. And I think that
- 34:39Speaker 1: that combination of understanding storytelling, understanding digital and now having
- 34:46Speaker 1: the tech experience is so unique. When people pitch you,
- 34:51Speaker 1: like if you can think back to the best pitches
- 34:53Speaker 1: and the worst pitches, what excites you, what gets you going?
- 34:57Speaker 1: Like when people are putting a pitch together, what are
- 34:59Speaker 1: some things that we could really be doing that we're missing?
- 35:02Speaker 2: I think, you know, for me, I love hearing the
- 35:06Speaker 2: origin story, like why you know, Like, so what brought
- 35:10Speaker 2: you to this? Why do you care about it? Whatever
- 35:13Speaker 2: the product or the services, So the origin story is
- 35:16Speaker 2: really important. And I can't tell you how many founders
- 35:19Speaker 2: don't start with that and instead they go right into
- 35:22Speaker 2: the product and they talk about the features and what
- 35:25Speaker 2: the features are going to do and you know, versus
- 35:27Speaker 2: like again, it goes back to that like human connection,
- 35:31Speaker 2: that personal connection. I want to know, like why is
- 35:33Speaker 2: this important to you? So I think the origin story
- 35:36Speaker 2: is really important. I also want to walk away from
- 35:39Speaker 2: the conversation feeling like this is a really big opportunity,
- 35:43Speaker 2: you know, and sharing market sized numbers. That's fine and
- 35:48Speaker 2: I and it's important, but I also really like to
- 35:52Speaker 2: hear about like what's happening with our culture and with
- 35:57Speaker 2: consumer behavior that is making this time right now like
- 36:02Speaker 2: the perfect moment to launch this product or service. But
- 36:05Speaker 2: the biggest mistake always is I can't tell you how
- 36:08Speaker 2: many people do this. They just go right into the
- 36:10Speaker 2: product and they literally start listing like the features, So
- 36:14Speaker 2: that doesn't work usually.
- 36:16Speaker 1: That is so important. I heard somebody say nobody buys
- 36:19Speaker 1: your what, they buy your why? Yes, and it's it's
- 36:23Speaker 1: so true. You need to know why, like why, And
- 36:26Speaker 1: also I think investors want to know, like in the
- 36:28Speaker 1: hard times, why are you going to keep going? And
- 36:30Speaker 1: that's like the that's the origin story.
- 36:33Speaker 2: That's the got absolutely like how invested are you? Not
- 36:37Speaker 2: money wise, but how invested are you in this? How
- 36:39Speaker 2: committed are you to it? Because running a startup is
- 36:43Speaker 2: one of the hardest things in the world.
- 36:46Speaker 1: Okay, what gift do you most often give people? A
- 36:49Speaker 1: book me too, friend.
- 36:52Speaker 2: I love that. I love books, you know, I try
- 36:55Speaker 2: to make it personal, just based on what I know
- 36:57Speaker 2: about the person or like what they might need. I
- 37:00Speaker 2: have to tell you, though, I just bought your your
- 37:02Speaker 2: conversation cards, so I have a feeling that's going to
- 37:05Speaker 2: be my new go to gift.
- 37:08Speaker 1: I cried when I saw your knee on this job off.
- 37:11Speaker 1: I say, that was so supportive and kind.
- 37:14Speaker 2: I was, well, I was so excited. I'm like so
- 37:17Speaker 2: excited to use them.
- 37:19Speaker 1: I want to be able to stay tomorrow mornings.
- 37:21Speaker 2: I'm so excited. I can't wait.
- 37:23Speaker 1: Thank you. That meant so much to me. I We're
- 37:26Speaker 1: going to use them in about a second. I always
- 37:28Speaker 1: ask one question from every interview.
- 37:30Speaker 2: Good.
- 37:31Speaker 1: So the best work perk you've ever had?
- 37:33Speaker 2: I loved when I was working at People Magazine. You know,
- 37:36Speaker 2: I got to attend a lot of the red carpet events,
- 37:39Speaker 2: so the Screen Actor's Guild Awards, the Grammys. You know,
- 37:43Speaker 2: we would always take clients. And the best perk was
- 37:46Speaker 2: the swag bag. Oh my gosh, Danielle, Like it was
- 37:52Speaker 2: so crazy, like thousands of dollars of stuff in that
- 37:55Speaker 2: bag that I would And the best part was bringing
- 37:58Speaker 2: it home and sharing with everyone, you know, with my sister,
- 38:02Speaker 2: my mom, my nanny, my friends, Like everybody got something
- 38:06Speaker 2: so much fun.
- 38:08Speaker 1: Okay, a quick piece of financial advice that you think
- 38:11Speaker 1: everybody needs to know.
- 38:13Speaker 2: I'm starting to dabble in crypto and NFTs.
- 38:18Speaker 1: You are and you trendy woman, you.
- 38:22Speaker 2: I know, I feel you know what it is. It's
- 38:23Speaker 2: so funny. I feel like I was a part of
- 38:26Speaker 2: Web one point oh, part of Web two point oh.
- 38:28Speaker 2: I'm like, I have to like figure out three point
- 38:31Speaker 2: oh stuff. It's so much more complicated though. It's so
- 38:34Speaker 2: much more complicated. So I'm learning a lot, Like I'm
- 38:37Speaker 2: attending a lot of webinars. There's a great women's community
- 38:41Speaker 2: called BFF that Randy Zuckerberg and Britt Morin and a
- 38:45Speaker 2: few other women started, So I'm learning a lot from them.
- 38:48Speaker 2: But I think I would encourage people to, if they
- 38:53Speaker 2: haven't already, like to get up to speed on it
- 38:56Speaker 2: and just you know, because for me, like I learned
- 38:59Speaker 2: by doing so I really like I have to do
- 39:02Speaker 2: it to because because the concepts they are a bit complicated.
- 39:08Speaker 2: So I feel like you just kind of have to
- 39:10Speaker 2: do it, like you have to open up the wallet
- 39:12Speaker 2: and then you have to like go to open see
- 39:14Speaker 2: and like figure out, like you know, how to buy
- 39:16Speaker 2: the NFT. And so I think getting educated that would
- 39:20Speaker 2: be my advice right now. Just really getting educated and
- 39:23Speaker 2: maybe dabbling a little bit. I would really encourage it.
- 39:25Speaker 2: I'm having I'm having fun because I'm learning. It's like
- 39:28Speaker 2: really interesting.
- 39:30Speaker 1: If anybody is interested and like doesn't know where to start.
- 39:32Speaker 1: There's a lot of great YouTube videos if people.
- 39:35Speaker 2: Exploring, so many good YouTube videos.
- 39:38Speaker 1: Okay, a book that changed your life something you think
- 39:41Speaker 1: everyone should read.
- 39:42Speaker 2: The Soul of Money by Lynn Twist, and it's you know,
- 39:47Speaker 2: basically what it did for me was it really got
- 39:50Speaker 2: me started on philanthropy and nonprofit work and just understanding
- 39:55Speaker 2: like that, you know, we don't live on this earth
- 39:58Speaker 2: rent free, and like what kind of impact do you
- 40:01Speaker 2: want to make right like beyond like all the material
- 40:04Speaker 2: stuff and when you think about legacy, when you think
- 40:07Speaker 2: about wanting to leave this world in a better place,
- 40:10Speaker 2: like you know, it really it really got me thinking
- 40:14Speaker 2: about like where do I want to spend my time
- 40:16Speaker 2: and what's the impact that I want to have on
- 40:18Speaker 2: the world. So I loved that book.
- 40:20Speaker 1: It's beautiful I've only I haven't read the book, I've
- 40:22Speaker 1: only heard a podcast and it was really impactful. So
- 40:25Speaker 1: thank you for the that was the push I needed.
- 40:27Speaker 1: I'm going to read it. Okay, good, Okay, tell me
- 40:30Speaker 1: when to stop step Okay, what expert do you want
- 40:35Speaker 1: lessons from?
- 40:36Speaker 2: Ah? This is a really good one. Ina Garten. I
- 40:42Speaker 2: I love her so much, like I am such a
- 40:45Speaker 2: fan girl. Oh there's just something about her. So I
- 40:49Speaker 2: just think about, like the idea of just like cooking
- 40:52Speaker 2: with her all day, like just having a day like
- 40:55Speaker 2: when we're cooking together and I and I could just
- 40:58Speaker 2: learn from her from the heart of Testine with olive oil,
- 41:03Speaker 2: from the heart of Tuscany, and you know how her
- 41:05Speaker 2: cute husband is always like there like in the background.
- 41:08Speaker 2: But that would be like I'm going to manifest that.
- 41:10Speaker 2: We have to manifest that happening.
- 41:12Speaker 1: Okay, can you YEA thank you? And the last question
- 41:18Speaker 1: I asked everybody, what is the smartest decision you've ever made?
- 41:21Speaker 2: The smartest decision I ever made was realizing that there
- 41:28Speaker 2: are many ways to create a family and going down
- 41:31Speaker 2: the adoption path that we ended up adopting both of
- 41:34Speaker 2: our kids at birth, and we were able to create
- 41:39Speaker 2: this amazing family. But you know, sometimes you get stuck
- 41:42Speaker 2: in your head of like, there's the one way to
- 41:43Speaker 2: do it right, there's the one way to do it,
- 41:46Speaker 2: And you can really apply this to pretty much anything.
- 41:50Speaker 2: When you're stuck right in making a decision, it's thinking
- 41:54Speaker 2: about like, what are the other options? There are always
- 41:57Speaker 2: other options, So that, to me, that's the smartest decision
- 42:02Speaker 2: we ever made, was to create our family through adoption.
- 42:06Speaker 1: Thank you so much, friend, you are so full of wisdom.
- 42:09Speaker 2: Oh Danielle, this was amazing. Thank you for having me.
- 42:39Speaker 1: All right. Today is a good day. To have a
- 42:41Speaker 1: good day. I'll see you next week.