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475 | Myco Founder: SPORTSMEN BLAME FANS For Not Watching Sports! | TBT
Find out more about Endeavor: https://pakistan.endeavor.org
In this episode of Thought Behind Things, we’re joined by Umair Masoom Usmani, the Founder of Myco, a rapidly growing OTT and creator-monetization platform redefining how people consume, fund, and earn from content across emerging markets.
After leaving Dubai’s corporate comfort, Umair built one of Pakistan’s fastest-scaling digital ventures with 30M+ registered users, exclusive Premier League streaming rights, and operations across Pakistan, Bangladesh, and Egypt.
We explore:
Why Umair left “too-good-to-be-true” job in Dubai…
The skinny
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