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Do Alerts Really Work? RAND Study Part II | Who Gets Missed, Opt-Outs, & Alert Fatigue Explained
In Part II of our deep dive into the groundbreaking RAND national alerting study, we go beyond the headline stat that 91% of Americans received the Wireless Emergency Alert (WEA) and uncover the real story: who didn’t—and why it matters.
Host Jeannette Sutton is joined again by RAND researchers Rachel Steratore and Andy Parker to explore critical gaps in emergency alert systems, including:
Why rural communities are less likely to receive alerts
How age, device type, and mobile carriers impact delivery
The surprising truth about opt-out behavior (especially among younger and lower-income…
The skinny
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