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Marketing With Purpose Kit: Customer Connection in a Data-Driven World

Data can tell you what customers do. But do you understand why they do it?

In a world driven by analytics, metrics, and performance indicators, meaningful customer connection still depends on understanding people, their needs, and the cultural factors that shape their decisions.

In this week's Marketing With Purpose Kit from The Bliss Business Podcast, we're joined by Dorian Lawson, Marketing CEO at Thyseed, to explore customer connection in a data-driven world.

Dorian is a global marketing executive with experience helping international brands enter new markets, navigate cultural…

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