How to stop paying the 'attention tax' and get mega focused
Attention is one of the most valuable resources in a solo business, yet it’s constantly being pulled toward emails, notifications, scrolling, and other low-priority tasks.
In this episode of Flying Solo, Cec Busby speaks with Adam Williams, author of Mega Focus, about the “attention tax”: the cost of giving your focus to the wrong things..
Adam explains why multitasking is really rapid task-switching, how distraction trains the brain toward easier work, and why willpower alone won’t protect your focus. The conversation covers practical ways to “remove to improve,” identify what deserves your…
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