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Lessons - The CEO Who Took Reebok From $13M to $3.5B in Sales | Bob Meers - Fmr CEO of Reebok & Lululemon

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In this "Lessons" episode, Bob Meers, former CEO of Reebok and Lululemon, shares why sustainability has evolved from a consumer preference into a critical business advantage. He explores how shifting customer expectations—especially among younger generations—are forcing companies to rethink product design, innovation, and long-term strategy. Bob also explains why strong brands can command premium pricing while scaling responsibly, and why businesses that embrace change early position themselves to build lasting…

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