How You Can Use the New Facebook Analytics | Ep. #566

Marketing School - Digital Marketing and Online Marketing Tips · Feb 17, 2018 · 7m

In episode #566, Eric and Neil talk about the new Facebook Analytics tool. Tune in to hear why and how you should be using it.

TIME-STAMPED SHOW NOTES:

[00:27] Today’s Topic: How You Can Use the New Facebook Analytics

[00:50] In the recent months, Facebook has added the ability to look at funnels.

[01:23] Now, you have the ability to check on funnels through a dashboard.

[01:37] Amplitude is a great tool in conjunction with Facebook ads.

[01:55] Neil feels that the data is still really off.

[02:20] Even when you’re looking at conversions in Google Analytics, the numbers are always higher…