Building a Business on Sleep with Matteo Franceschetti

Entrepreneurs on Fire · Jan 27, 2020 · 31m

Matteo has always been obsessed with performance. Athletic performance, business performance, and now sleep performance.

An athlete from a young age—he was a competitive ski racer in his native Italy and played tennis and raced cars on the European stage. Not surprisingly, sleepless nights were a way of life. It was his quest for more restorative sleep, in fact, that led him to quit his previous life and launch EightSleep, a New York-based company dedicated to fueling human potential through optimal sleep, and to turning the bed into a seamless health platform for improved health…