Latest / The Truth with Sherwin Hughes
11/13/25 11AM Building Wisconsin’s Future: A Conversation with Sam Rikkers
Join Sherwin for an insightful conversation with Sam Rikkers, Deputy Secretary and Chief Operating Officer at WEDC, as they dive into how Wisconsin is positioning itself for economic growth in the 21st century. They’ll explore how WEDC supports rural and urban communities alike, its strategies for business attraction, global trade, entrepreneurship, and how the agency navigates uncertainties—from trade dynamics to workforce challenges.
The skinny
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