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Writing a Better Business Book | Josh Bernoff | 531

A lot of thought leaders have written books, eager to get their insights out into the world.

Yet many start the task without having a well-defined plan for what comes next!

Our guest today has literally written the book on writing thought leadership books! "Build a Better Business Book: How to Plan, Write and Promote a Book That Matters" is the work of the amazing Josh Bernoff, and we can't think of a better person to help nonfiction authors succeed.

In order to help authors find success, they first have to understand what that means to them. Josh explains how success can look differently to…

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