The Editor Who Thinks Like a Marketer: Craft, Positioning, and Strategy from Draft to Launch with Claire Coffey
Episode Overview
In Episode 5 of Just Write Julie, host Julie Navickas sits down with editor, book coach, and founder of The Coffey Edit, Claire Coffey, for a conversation about the intersection of storytelling craft, author branding, and strategic positioning in today’s publishing landscape.
With a professional background in public relations and communications, Claire brings a unique “dual lens” to the editorial world—helping writers strengthen not only the quality of their manuscripts, but also the way they communicate and position their work for readers and the market.
Together, Julie and…
The skinny
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