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EP026: Building Your Company Brain
Jeff is back from paternity leave and building a company brain. Jay challenges him to think bigger: before you can run agents, you need a context layer. They dig into data architecture, call transcript intelligence, and what it actually takes to build enterprise-grade AI for customer success.
KEY TAKEAWAYS
Source data stays in source systems: Pull via API from your existing tools rather than duplicating data. The real question is whether to write enrichment back to the CRM or store it natively.
Context layer first, agents second: Every account needs a living record — call summaries…
The skinny
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