Marketing to Physicians: What ALL of Us Need to Know

Pelvic PT Rising · Oct 14, 2021 · 33m

Marketing as a pelvic PT or OT is just different. Especially if you're cash-based.

There's no one 'magic bullet' formula that works. And the same techniques that work for sports or ortho PTs miss the mark in pelvic health.

We need a broad-based Marketing Plan to truly be successful. One that incorporates patient-focused marketing, practitioner marketing and internal (no pun intended) marketing.

In this 'sode we go through common myths about marketing a pelvic health practice:

You can't market to physicians as a cash-based practice

You can't have a practice without marketing to physicians

You…