Latest / The SmallBizChat with Melinda Emerson / Living a Life of MORE with Michelle Washington

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Living a Life of MORE with Michelle Washington · The SmallBizChat with Melinda Emerson

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  3, 10, 1, 0, ignition, liftoff,
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  Ending small business failure.
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  Welcome to the Small Biz Chat podcast with a number 1 small business expert Melinda Emerson.
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  Belinda's goal is to end small business failure, and she'll give you the information
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  you need to succeed and live the life you've dream of.
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  Now here's the small Biz lady herself.
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  Melinda Everson.
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  Hi, everybody.
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  I'm Melinda Everson.
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  This small Biz lady, is number one small business expert, and it is my pleasure to
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  welcome you to tonight's small biz chat.
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  Now we do small biz chat.
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  Because we offer peer to peer advice to help you take your small business to the next level.
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  The mission of small business chat is to end small business failure.
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  So that's what we're about.
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  So I'm really excited Our goal is to give you an opportunity to hear sage advice from experts
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  that are gonna help you take your business and your life to the next level.
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  Now it is time to turn to my next guest, miss Michelle Washington, and she is a passionate,
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  innovative servant leader and founder of the women of Moore LLC brand.
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  It started as a digital magazine in 2016, and now it is a digital media company.
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  She does events.
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  She's got her magazine, marketing outreach workshops, video production online community
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  development.
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  She is all about helping women live a life of more.
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  So I am so excited to have her with us.
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  You know, Harper's Bazaar said that her magazine was one of the rising feminist
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  magazines to read and she is really on her mission to help women live a life of more as
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  their legacy.
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  Michelle, welcome to small fish head live.
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  Thank you so much, Melinda.
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  I am super, super excited to be on your show.
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  It's just amazing.
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  Oh, gosh.
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  Well, I'm so glad to have you.
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  So talk to us.
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  How did you go about creating this brand, women of more?
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  Well, Linda came from a personal experience, a rough rough season in my life where I forgot
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  who I was.
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  And one of the things I had to remind my of where I was reminded of that I was more than
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  those trials and errors and all those other things.
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  And because I needed that reminder, I knew there were women around world that needed the
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  reminder as well that they are more than those tragedies.
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  They are more than the titles and labels that's decided to be placed on us.
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  So that's where it came from.
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  K.
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  So there's lots of women out here Working on somebody else's agenda.
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  Why is that?
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  How does that happen to us?
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  Melissa, and I and I really wanna know if I'm on track with this because I really think it
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  happens when we're little girls.
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  I think we're taught to help everybody else.
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  We're talk as little girls to change the pamper, to do the dollhouse, to wash the
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  dishes, to cook, and all those things are great.
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  They're great, but it seems like we continue to invest in that rhythm or a narrative with us as
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  women.
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  So when we become adults, we continue the same cycle.
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  Because when we was little when we were little girls, We got the baby dolls.
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  We got the, easy bake oven, and we got all those different things, but nobody brought in
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  the other portion of who we were or who we work on and become.
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  And that's the thing.
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  And I think that's where it starts.
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  I, you know, I think that's really, really important because I do think we're we're
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  trained to be mothers and wives.
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  Like, they, like, from from little girls.
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  We get baby dolls for, you know, gifts and stuff.
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  So but, you know, there's a lot of women's empowerment move out here.
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  Like, I I feel like every time I turn around, there's some other women's group.
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  Right?
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  So why is this so needed?
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  And, you know, are people just trying to take advantage of people pain, or is it this really
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  something that's helping lift everyone up?
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  I I would say both.
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  And you and I know that, you know, when someone sees somebody else doing something, that they
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  wanna do it too because they just wanna do it.
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  But I think it's a need in regards to reminding reminding women around the world who they are,
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  and that's where it starts.
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  So if people are doing these groups and empowerment, the conference, the workshops, and
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  all that.
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  If you're not reminding us who we are, then, you know, it's just another conference or
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  workshop.
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  Right.
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  Right.
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  So, though, let's talk about the Women Moore brand.
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  Like, how How have you staked out a place in the market?
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  You know, I love your publication.
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  I've been a fan since you started.
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  How have you been able to make your brand different?
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  In a marketplace and all these other women empowerment events, conferences, brands that
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  are, you know, all this stuff out here.
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  This is gonna surprise you.
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  It's probably gonna surprise the people that are watching this right now.
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  The way that I became an original is staying relevant, not overthinking it.
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  Just providing content, providing information, and inspiration that we absolutely need.
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  That's it.
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  That's all.
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  With a little flare.
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  Alright.
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  Well, yeah, well, you definitely bring your own flare now.
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  But listen, you know, 88 percent of all women owned businesses in the country today do not
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  gross over a 100,000 in revenue.
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  And, I mean, what do you think is the thing the biggest thing that's plaguing women business
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  owners right now?
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  I think What it is is that we all not all, but those percentages, we wanna be in business, but
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  we have a mindset of a hobby or someone that just wanna do this because, you know, it seems
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  good.
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  It looks good, but we don't make that shift to make it a business model.
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  It's more of we just wanna help people.
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  So there's a difference.
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  And I had no window to be honest with when I first got started, I just wanted to help
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  people.
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  I still wanna help people now, but I didn't market myself as a business.
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  I'm in the business of women of more.
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  And that is the the, I think, is one of those missing gaps when it comes to those women that
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  we're not making that amount of money.
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  We won't even think I don't believe some women think it's possible to make that amount of
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  money.
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  And I think we need to just be educated.
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  And I think one of the best women that can educate us is Americans.
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  Number 1, small businesswoman.
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  You're you're too kind.
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  You're too kind.
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  I mean, I I really do try to help people live their best life as an entrepreneur, but I
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  believe that a dream is nothing but a plan with a timeline.
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  Right?
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  It's like, it's like, you can dream, but let's let's dream with a plan.
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  Right?
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  Let's not leap and then look.
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  Let's have a plan.
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  So that it's not scary.
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  I think people feel fear in business because they don't have a plan.
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  And that and that because if you have a plan, you can work your plan.
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  Right?
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  And you can understand what it's gonna take, but I know that one of the things that we talk
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  about a lot is, you know, people struggle with low self esteem and and depression and
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  generally, you know, worry about other people's opinions of them all the time.
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  Like, How can you, as a as a woman, how do you advise people to get over past regrets in life?
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  Mhmm.
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  The main thing is to realize that your past grats are in your past.
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  You know, Linda, I teach a class throughout the week to men and women that are incarcerated.
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  And one thing that keeps them struggling is because they allow what they went through or
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  they're choosing to become their present.
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  And I have to remind them that regret guilt shame is something that has already happened It
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  happened already, but sometimes the side effects with guilt and shame is to make you
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  think that it is happening.
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  So if you think it's happening, it will suffocate you.
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  It will paralyze you from moving forward.
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  So those regret sometimes, it will portray as if it's occurring.
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  Then if we think it's occurring, then we won't move past it.
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  So the main thing we need to do is place those things in this right place, which is in our
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  past, So we can move forward into the things that we absolutely wanna do.
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  I love it.
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  I love it.
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  Alright.
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  So tell me this.
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  Before we get a break, How can I have a life of more?
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  What is your advice?
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  The my advice to a life of more, know what you want, know who you are, If you don't figure
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  that out, because when you know who you are, you're gonna go full steam ahead.
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  That's number 1.
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  Self awareness is is key as well.
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  And by all means, without even considering it, just go for it.
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  Don't think about people thinking that you're so something that you're not or judging and all
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  that other kind of stuff, just go for it.
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  Absolutely.
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  Awesome.
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  Awesome.
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  Awesome.
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  Alright, guys.
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  When we come back on small business jetlag, we're gonna be talking more with Michelle, and
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  we're gonna be talking about how you can get live a life of more.
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  I'm Melinda Emerson, the small business lady.
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  You're watching small fish chat, and we will be right back.
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  Are you tired of struggling in your business, not picking up paycheck, dreading dealing with
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  your business in the morning?
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  Are you regretting even starting your business in the first place?
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  Well, I know you're tired, and I also remember what that kind of tire is like, but the good
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  news is It's time to stop feeling that way.
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  Stop.
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  I'm Melinda Emerson's small business lady, and my new football fixture business is a ninety
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  day turnaround plan to get back your life and reduce chaos in your business.
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  I've been in business nearly 20 years and let me teach you how to build a physicist that
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  works for you.
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  Grab a copy to death.
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  Welcome back to Small Bishop.
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  We're talking with Michelle Washington.
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  The founder of the woman of Moore LLC.
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  She is a media company doing a women's empowerment event And I'm so excited to have
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  her with us tonight.
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  Alright, Michelle.
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  How does your level of commitment have a role in you living a life of more?
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  Man, the older I have become, I realized that my word is everything.
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  Now I knew that before, but I misplaced it.
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  What I know for sure is my word have to mean everything to me first.
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  There's two words that I live by, Melinda, is Promisekeeper.
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  I have to be a Promisekeeper to myself first.
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  First, me.
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  I gotta keep my promises to me first because, Melinda, I still don't understand.
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  Why do I need an accountability partner when it comes to going to the gym or eating better.
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  I know some people need but, Melinda, I don't ask you to wake me up to go to work.
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  I don't ask you to help me with my projects or my timeline because it's I mean, come on.
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  So I had to know that I had to be 100% committed to myself first which enables me to
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  keep my commitment to women of more and whoever else I'm partnering up with.
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  I love it.
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  I love it.
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  So how do you stay so positive?
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  Because I know even the pictures that I see that you post on Facebook, you look like you
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  have just put your finger in a socket.
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  Like, it's like, Hey.
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  Hey.
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  You know, I mean, and you always can give me that.
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  Every picture I've ever seen you in, you are, like, on a 1000.
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  How do you how do you maintain that?
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  Well, Melinda, I'll wake up like this tonight.
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  Whoo.
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  But, you know, I I think I'm just happy.
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  I'm really happy.
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  And, of course, you know, I I'm a believer.
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  God is 1st in my life.
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  So because of that, I understand my purpose and my assignment.
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  And then the other days, you know, I go to the gym, I listen to certain music that's gonna
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  inspire me, and I allow people to sew into me from YouTube University.
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  You know?
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  Right.
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  So, you know, that's those things that keep me moving.
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  I love it.
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  I love it.
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  Alright.
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  So what's the best advice you've been giving yet about your business?
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  The best advice is to be patient, but be persistent.
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  Be patient, but be persistent.
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  And everything that you do and understand who you are.
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  That's the main thing.
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  Know who you are.
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  You know, when I first got started, Melinda, I was just trying to navigate this thing this new
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  awareness of business and women of more, and I allowed too many opinions to, you know, move me
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  in different directions.
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  I wasn't supposed too.
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  So it's very important for you to know before you start who you are or what you wanna do and
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  move forward in that direction.
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  Alright.
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  Agree with that 100%.
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  Alright.
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  So tell me, what's next for the women of Moore brand?
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  What are you doing?
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  What are you doing?
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  What are you doing?
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  Well, Tuesdays.
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  Besides Melinda of Emerson being on the cover of 2020 and one of the more magazine.
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  I guess gonna be amazing because your pictures are everything.
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  That's the 1.
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  And then number 2 here in Delaware, there's a TV station call, d e t b.
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  It's along Comcast 28.
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  Coming at Comcast 28 here in Delaware, So I agreed with the owner to create original
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  content that will be broadcast on our TV show.
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  And, you know, Melinda, you
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  know, we gotta talk about
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  it because I would love for you to come here to Delaware, get you in a TV station and, see how
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  we could navigate your wealth of knowledge and wisdom in regards to not just business.
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  I know you that America is number 1, this small business.
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  Wanna but you provide so much more than that because you are a woman of more.
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  Well, thank you so much.
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  And we'll definitely talk about that.
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  But, listen, So my next question is, what is your favorite business app?
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  Social media is not a business app.
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  Correct?
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  No.
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  You can say Facebook or Instagram if you want to.
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  I mean, it's an on your phone.
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  Absolutely.
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  My favorite business app this week over the last month is TikTok.
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  Really?
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  Tell me why.
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  You learn so much.
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  You get more views.
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  I think I have 2 followers, and I get more views on TikTok with 2 followers than I do on
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  Instagram.
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  Interesting.
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  Interesting.
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  Michelle, what is your favorite old school marketing tip?
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  Built relationships.
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  Don't be so technical and, you know, I know we use a lot of tech technology, but relationship,
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  being hands on is most important.
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  I like it.
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  I like it.
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  Michelle, what is your favorite old school marketing tip?
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  Built relationships.
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  Don't be so technical and I know we use a lot of tech technology, but relationship, be a
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  hands on is most important.
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  I like it.
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  I like it.
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  Michelle, what is your favorite podcast?
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  It's called Tuesday morning coffee, and the guy, his name is Babin.
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  And he is, an amazing creator, content creator.
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  And, I just love the information that he provides in regards to, you know, being
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  creative.
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  He interviews different creators, but it's called Tuesday morning Coffee.
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  Alright.
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  Listen, guys.
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  Thank you so very much for being my guest tonight on small fish chat live.
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  If you want more information about tonight's guest, head on over to blog, succeed as your
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  own boss.com.
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  And if you want more information, just about me, I'm the small business lady.
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  You can find me everywhere on the internet.
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  As a small business lady.
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  So I want to leave you with this.
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  You never lose in business.
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  Either you win or you learn.
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  God bless everybody.
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  See you next time.
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  Thank you for listening to the Small Biz Chat podcast with Melinda Emerson.
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  For more resources and small business success strategies, visit succeed as your own boss.com.
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  Subscribe to this podcast wherever you listen to podcast and join us next Wednesday.