54: Ingrid Edstrom breathes fire into client relationships [podcast]
Ingrid Edstrom is definitely not your stereotypical bookkeeper. She breathes fire, plays Irish music in a band and makes videos with her sidekick, Penny, who was created as a prop for a Business Networking International (BNI) meeting. When the attendees commented on Penny, she realized that this was something that made her stand out, so Ingrid brings her along on all her business trips as well as appearances on the AskABookkeeper.com online education series.
In this episode, we talk about how if we act like we're boring then how can we expect our clients not to think of us the same way? And…
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