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Latest / Talk with Linda Reed-Enever

Best Practices for Using Humour Effectively in Marketing

Humour isn't just about making people laugh; it's a form of engagement that can significantly enhance our marketing efforts. When executed well, humour grabs our audience's attention, creates positive associations with our brand, and makes our content more memorable.

Humour also allows our personality to shine through, helping people connect with the human behind the brand. By eliciting laughter and smiles, humorous content can encourage shares and generate the kind of engagement every marketer dreams of.

We know that humour can be a powerful engagement tool, but when and how should it be…

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