You Don't Need an Audience to Start a Podcast

Getting Heard: The Daily Pod Shot · Sep 13, 2026 · 3m

You keep telling yourself you'll start your podcast once you've got a bigger audience. I want to take that apart today, because you've got it the wrong way round, and it's the thing keeping you stuck.

I started both my new accounts from absolute zero, no followers, on purpose, so I could show you from the inside what actually happens when you build a show from nothing. Ten years doing this for other people, and this time I'm doing it in public, warts and all.

In this episode I get into why the podcast is what builds your audience rather than a prize for already having one, why a tiny audience…