It's 414 Day and we've got the history to prove it

Lake Effect Spotlight · Apr 14, 2026 · 9m

John Gurda is perhaps best known as the chief historian of the City of Milwaukee. His documentary series and book The Making of Milwaukee have become vital resources in understanding the city’s history.

But Gurda’s impact on Milwaukee has been broad and varied. In fact, his work can be seen in neighborhoods throughout the city, on lampposts and in homes. John Gurda joins Lake Effect’s Joy Powers to talk the City of Neighborhoods and the posters that represent them.