Bowl Game Leadership Lessons
A bowl game should feel bigger than four quarters, and that’s exactly what we’ve built on the Grand Strand. We sit down with Tony Ferrante to unpack how the Myrtle Beach Bowl moved from an ambitious idea in 2018 to a nationally televised showcase that lifts players, fans, and the local economy—all while keeping the beach-town heart intact.
Tony takes us behind the scenes on the ESPN partnership and conference tie-ins with the Sun Belt, MAC, and Conference USA, explaining why Myrtle Beach stood out: a unique destination, strong civic support, and a perfect venue at Brooks Stadium in Conway. We…
The skinny
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