Latest / Earn Your Leisure / EYL #271 Six Figures Is Not Enough: Rachel Rodgers on How to Win Big in Business

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EYL #271 Six Figures Is Not Enough: Rachel Rodgers on How to Win Big in Business · Earn Your Leisure

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  Speaker 1: An illegal alien from Guatemala charged with raping a child
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  Speaker 3: See it there.
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  Speaker 8: My sister always has a savings account and I'd be like,
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  Speaker 8: that was my personal line of credit. I'd be like, Angela,
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  Speaker 8: I'm I'm about to miss payroll again and she'd be like, okay.
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  Speaker 8: I'm like, I'll pay you back in three weeks. She's like, okay, again.
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  Speaker 9: I make payroll. Then I got to make it back.
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  Speaker 9: Then I got to pay her back, so now it's
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  Speaker 9: still not getting paid.
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  Speaker 8: This is what I'm talking about when I say you
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  Speaker 8: have to be relentless, and you also like convincing your partner.
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  Speaker 8: That's part of the journey and also too sometimes they're
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  Speaker 8: not going to be convinced, so you just believe for
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  Speaker 8: the both of you. I always talk to my partner,
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  Speaker 8: letting him know what we're doing and how I'm trying
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  Speaker 8: to make things happen, and I don't ask for permission.
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  Speaker 9: I just go and do it.
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  Speaker 4: Yes, this is it's giving.
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  Speaker 5: Giving comfortability, it's giving luxuries giving.
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  Speaker 4: Yes, yeah, comfortable.
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  Speaker 5: I love this.
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  Speaker 4: So y'all you're having a good time. This is dope, man,
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  Speaker 4: I didn't even hear it. Yes, I just heard a woo.
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  Speaker 6: One time for Rachel for pointing this together. Man's get
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  Speaker 6: around on the club. Yeah yeah, so we got invited
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  Speaker 6: to come out here Puerto Rico was a no brainer,
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  Speaker 6: and you know.
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  Speaker 8: That was kind of my plan, that was my strategy.
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  Speaker 9: Yes, easy.
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  Speaker 6: Yes, we do events all the time, so I really
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  Speaker 6: respect when I see events done it at a very
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  Speaker 6: high level and that says a lot about the person
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  Speaker 6: that's throwing the event. So thank you for having us,
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  Speaker 6: and you guys should definitely be picking up all the
• 3:31
  Speaker 6: gyms that's dropped throughout this weekend, but more importantly networking
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  Speaker 6: with each other because that to me is probably one
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  Speaker 6: of the most valuable things about when you come in here.
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  Speaker 6: You know, you come and you're with thousands of people
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  Speaker 6: with like minded minds, and they're spending money to come
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  Speaker 6: out here. So you never know who you might be
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  Speaker 6: able to meet your next business partner, your next real
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  Speaker 6: estate developer partner. You know, it's something that's extremely beneficial,
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  Speaker 6: So don't take that for granted.
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  Speaker 4: I urge you guys to network. That's very, very important.
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  Speaker 5: I just want to touch on what I'm looking at
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  Speaker 5: because we've been a lot of around a lot of communities,
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  Speaker 5: but this is probably the best dressed community we've ever seen.
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  Speaker 5: I mean, this must be a standard, like you have
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  Speaker 5: to be sly to be.
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  Speaker 4: Part of this commission.
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  Speaker 8: It's natural.
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  Speaker 3: It looks beautiful.
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  Speaker 6: Yes, yes, so we're gonna have Rachie on the hot seat.
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  Speaker 6: If you watch, uy L. You know, we asked the
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  Speaker 6: tough questions and this will be no different. You know,
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  Speaker 6: I'm sure you guys. I want to know the keys
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  Speaker 6: to her success, how she got started, how she was
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  Speaker 6: able to build the empire, what keeps her motivated, what
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  Speaker 6: keeps her driven? And this is still gonna be a
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  Speaker 6: really dope you know, conversation that's gonna cover all of
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  Speaker 6: those different things.
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  Speaker 4: So are you ready?
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  Speaker 9: I'm ready. Let's do it.
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  Speaker 4: Let's do it.
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  Speaker 8: Yes, yes, I'm a little scared because y'all gonna be
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  Speaker 8: having me telling all my business us perfect.
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  Speaker 5: They wouldn't, they would expect nothing less.
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  Speaker 4: So let me ask you this. I mean, we're here now.
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  Speaker 6: People always see the success, right, So we're in Puerto
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  Speaker 6: Rico and it's beautiful convention center. You've done tremendously well
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  Speaker 6: for yourself. And but where did it start?
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  Speaker 9: Like?
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  Speaker 4: Where did it start from point A to getting here?
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  Speaker 8: Yes, well it started with me scrapping in high school.
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  Speaker 8: Like I used to have a lot of fights. I
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  Speaker 8: don't know why, but the queen, Yes, shout out.
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  Speaker 4: To queen.
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  Speaker 9: Or listen, I'm feisty, and that's the thing.
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  Speaker 8: I would be the quiet one, Like I'm quiet, I'm
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  Speaker 8: not coming for you, but if you come for me,
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  Speaker 8: were about to fight, And listen, I'm gonna give you
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  Speaker 8: a run for your money. Like I may not be
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  Speaker 8: able to say that. You know, I beat your ass,
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  Speaker 8: but I'm goa give you a run for your money.
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  Speaker 8: You ain't gonna want to come back. I'll tell you that.
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  Speaker 9: Part. So that's where it started. Write that down.
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  Speaker 8: But I think there's something to that, right, like even
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  Speaker 8: just being a fighter. All of the challenges. I'm very
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  Speaker 8: grateful for them now because I think it just it
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  Speaker 8: helps you to be, like I.
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  Speaker 9: Was talking about earlier, relentless.
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  Speaker 8: You know, when you have, you know, issues with lights
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  Speaker 8: going out, and you know, I would go to the
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  Speaker 8: grocery store and have to pay with food stamps, and
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  Speaker 8: I would be like hiding in the aisles waiting for
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  Speaker 8: my friends and my neighbors to leave so that they
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  Speaker 8: wouldn't see me, you know, because I had so much
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  Speaker 8: shame around it, and you know, wait for them to leave,
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  Speaker 8: be very strategic, and then sometimes you get caught and
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  Speaker 8: I just leave and walk home from the grocery store
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  Speaker 8: and cry.
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  Speaker 9: You know what I mean, just being embarrassed.
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  Speaker 8: I think all of that helped me to be very
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  Speaker 8: focused and helped me to be relentless, like a dog
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  Speaker 8: with the bone when I want to make something happen.
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  Speaker 8: So I'm very grateful for all of those experiences. And
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  Speaker 8: I'm also grateful because then I relate to a lot
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  Speaker 8: of people too, because a lot of people have that story,
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  Speaker 8: and everybody has a story of struggle of some kind,
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  Speaker 8: and that story of struggle we think is a disadvantage,
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  Speaker 8: it's actually an advantage because entrepreneurship is not easy. Building
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  Speaker 8: wealth is not easy. Taking yourself from zero to a
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  Speaker 8: lot more is not an easy journey. So if you've
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  Speaker 8: had challenges already, great, you're equipped, you ready, you.
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  Speaker 9: Have the right stuff in your in your toolbox to
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  Speaker 9: get you through the challenges of the journey.
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  Speaker 4: Yeah.
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  Speaker 5: So this mindset, and I wonder when I listen to
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  Speaker 5: you speak sometimes I'm wondering that millionaire mindset. Is that
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  Speaker 5: something that that you're naturally born with or is it
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  Speaker 5: something that's developed. And I wondered because I remember, right,
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  Speaker 5: it's one of these things. When I was younger, I
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  Speaker 5: used to write the stories that I'd say, mom of
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  Speaker 5: a bodeo a mansion one day, and she kept the
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  Speaker 5: stories like, well, joy was my mansion?
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  Speaker 9: Wait? I mentioned that time to pay the piper.
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  Speaker 5: Right, So I wanted to I mean, obviously that was
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  Speaker 5: in my mind at that time when I was a
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  Speaker 5: young child. But I'm wondering, from your journey and being
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  Speaker 5: around your community, is that something that you see that
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  Speaker 5: is inherently a part of a person's characteristic or is
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  Speaker 5: that something that's developed.
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  Speaker 8: I think a millionaire mindset is developed, and I think
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  Speaker 8: it keeps being developed, right, like even now. What has
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  Speaker 8: made me so proud of this conference too, is that
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  Speaker 8: the speakers are changing their flights and sticking around.
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  Speaker 9: A lot of speakers dip in and out.
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  Speaker 8: They're like, oh no, no, no, no, no, I'm staying here.
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  Speaker 8: I'm a hangout right. That makes me so proud. And
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  Speaker 8: the reason why I mentioned that is because even when
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  Speaker 8: we're far, even when we have New York Times bestselling
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  Speaker 8: books and we have eight figure businesses, there's still so
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  Speaker 8: much to learn, right, There's still so much to accomplish
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  Speaker 8: and to do, and you never stop learning. So I
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  Speaker 8: think you're always working on that millionaire mindset. But I
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  Speaker 8: also know that having to go to the grocery store
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  Speaker 8: with food stamps and having the you know, con ned
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  Speaker 8: come to my door and turn off the lights and
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  Speaker 8: all of the stuff that came with that got me
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  Speaker 8: very focused on money at a very early age. So
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  Speaker 8: I was always curious, like, how are people making money?
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  Speaker 8: And I tell the story in my book about how
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  Speaker 8: I used to babysit for this little girl named Alana
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  Speaker 8: It was a Jewish family. They were so sweet, and
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  Speaker 8: it was in Douglaston and I grew up in Flushing.
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  Speaker 8: Queen's right, Douglaston is a much nicer neighborhood. And I
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  Speaker 8: would take the bus over there and it was like
• 9:32
  Speaker 8: tree lined streets and it was you know, big houses.
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  Speaker 9: There was three of them.
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  Speaker 8: It was you know, mom, dad, and Alana in this
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  Speaker 8: giant house that had so many rooms.
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  Speaker 9: I was like, what are you doing with all these rooms?
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  Speaker 9: What is this room? It was a formal dining room
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  Speaker 9: I had. I was like, what is that. I've never
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  Speaker 9: seen a formal dining room before, you know what I mean.
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  Speaker 8: And I would open their pantry to like make her
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  Speaker 8: a snack and it was like so many options.
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  Speaker 9: I was like, Wow, one day, I'm gonna be able
• 9:57
  Speaker 9: to get those frozen waffles that.
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  Speaker 8: My mom always says no, always those little things, right,
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  Speaker 8: Like what was it like you wanted.
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  Speaker 9: Cocoa puffs and you couldn't get the coco puffs?
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  Speaker 8: Your mom said no because I don't have the money.
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  Speaker 8: It's like, but I would see that and her father
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  Speaker 8: worked from home and the mom would be at work
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  Speaker 8: and I'd be like, what do these people do for
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  Speaker 8: a living, and I would ask, you know, I was
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  Speaker 8: always trying to be a detective, like people who have money,
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  Speaker 8: how did they get it? Because I just had no idea.
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  Speaker 8: I couldn't fathom, like how do they have so much?
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  Speaker 8: And so learning that like that's what I think got
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  Speaker 8: me to focus on money is the fact that we
• 10:33
  Speaker 8: didn't have any right if we would have been very comfortable,
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  Speaker 8: I don't think it would have been a priority to me.
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  Speaker 5: You think that inquisitive nature helped shape your career path
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  Speaker 5: because of no times in our communities we see a
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  Speaker 5: few avenues of where we can make money, right usually
• 10:46
  Speaker 5: in art, so performing or entertainment. But the fact that
• 10:50
  Speaker 5: you were inquisitive and trying to find out how other
• 10:52
  Speaker 5: people were making money, did that help in the way
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  Speaker 5: you were choosing the way you were going to go
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  Speaker 5: with your career.
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  Speaker 8: Yes, And honestly I didn't really know. I know that
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  Speaker 8: as a kid, like I didn't know. I saw performers,
• 11:03
  Speaker 8: black performers, I saw black athletes, but really nobody from
• 11:07
  Speaker 8: my neighborhood was becoming an R and B singer or
• 11:11
  Speaker 8: a basketball player right like they might have had hopes
• 11:14
  Speaker 8: and dreams, but I wasn't actually seeing it happen in
• 11:16
  Speaker 8: my neighborhood. So to me, I was just like I
• 11:19
  Speaker 8: just want to know how like what job y'all got?
• 11:24
  Speaker 9: And I learned like what I had found is.
• 11:26
  Speaker 8: Like a lot of people were highly educated. So I
• 11:28
  Speaker 8: was like, okay, then I need to go to school.
• 11:30
  Speaker 8: Great works for me because I'm good at school, right,
• 11:33
  Speaker 8: Like I like to study, I like to learn, I
• 11:35
  Speaker 8: love to read, and so all of those things will
• 11:38
  Speaker 8: benefit me. Just where do I go to school? What
• 11:40
  Speaker 8: pathway do I need to take? Like, just break it
• 11:42
  Speaker 8: down for me, show me right, Like I just wanted.
• 11:44
  Speaker 8: I was so hungry to know, and I was gonna
• 11:47
  Speaker 8: be relentless until I figured it out.
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  Speaker 4: So let me ask you this, what moment did you
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  Speaker 4: realize you had something special?
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  Speaker 9: Good question?
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  Speaker 8: I think you know what was interesting is I started
• 12:00
  Speaker 8: with a law practice.
• 12:02
  Speaker 9: So I went to law school.
• 12:03
  Speaker 8: I graduated during the two thousand and eight recession, and
• 12:06
  Speaker 8: there were not a.
• 12:07
  Speaker 9: Lot of jobs available.
• 12:08
  Speaker 8: How low was I was actually studying like family law.
• 12:12
  Speaker 8: I actually went to a school that has specialty in
• 12:14
  Speaker 8: IP law. And I was like, nah, I'm not interested
• 12:17
  Speaker 8: in that. I was like, no, I'm going to do
• 12:20
  Speaker 8: family law because I wanted to help people.
• 12:22
  Speaker 4: Like family law. What does that mean, like you know
• 12:24
  Speaker 4: a city battles and stuff.
• 12:25
  Speaker 8: Well, yes, but also like I imagine doing something like
• 12:29
  Speaker 8: working for a nonprofit. And I remember I sat down
• 12:32
  Speaker 8: with my sister and she had like a neighbor. We
• 12:37
  Speaker 8: had lunch with her, and they both sat me down
• 12:38
  Speaker 8: and they were like, listen, you need to get this money. Okay,
• 12:42
  Speaker 8: you see these loans. Yeah, yeah, yeah, we're not doing
• 12:46
  Speaker 8: the nonprofit thing. Maybe you could do that in the future,
• 12:48
  Speaker 8: but like, right now, you need to pay these loans
• 12:50
  Speaker 8: backsis right. So they had to have a talk with
• 12:53
  Speaker 8: me about that. But what was interesting, So I started
• 12:57
  Speaker 8: I want to start in my own law practice because
• 12:59
  Speaker 8: law firms are often very toxic spaces. And I had
• 13:03
  Speaker 8: intern at a few places, and I was like, this
• 13:05
  Speaker 8: ain't gonna last. Like I'm just not the type of
• 13:07
  Speaker 8: person that is obedient enough to work in a corporate
• 13:12
  Speaker 8: environment long term.
• 13:13
  Speaker 3: That's very well put.
• 13:16
  Speaker 5: I know some people like that.
• 13:20
  Speaker 9: So I was like, this ain't ever gonna work.
• 13:22
  Speaker 8: So like and here was my thinking, and I literally
• 13:25
  Speaker 8: said this to my husband. I was like, I'm already broke,
• 13:29
  Speaker 8: so if I'm already broke. It's better to not take
• 13:31
  Speaker 8: the law firm job where I'd make a lot of money.
• 13:34
  Speaker 9: It's better to stay broke.
• 13:35
  Speaker 8: Now start the entrepreneurial journey while I'm still broke. And
• 13:38
  Speaker 8: I'm like, I'm comfortable being broke, right, I've been broke,
• 13:41
  Speaker 8: so like, let.
• 13:41
  Speaker 9: Me just start now. If I'm gonna be broke, be
• 13:43
  Speaker 9: broke doing my.
• 13:44
  Speaker 8: Own thing instead of going somewhere getting comfortable, upgrading my
• 13:49
  Speaker 8: lifestyle and then trying to find a way out of it.
• 13:50
  Speaker 8: So that was kind of my strategy. So I started
• 13:53
  Speaker 8: my law practice and it was so interesting. Literally within
• 13:56
  Speaker 8: six months, I was getting a lot of press. Like
• 13:58
  Speaker 8: it was just like I was in a non you know,
• 14:01
  Speaker 8: like being a young lawyer right out of law school.
• 14:02
  Speaker 8: People don't just go solo out of law school. You're
• 14:05
  Speaker 8: supposed to pay your dues, work.
• 14:06
  Speaker 9: At a law firm, be trained by partner over a
• 14:09
  Speaker 9: long period of time.
• 14:10
  Speaker 8: Then you can go. So then you have permission. And
• 14:12
  Speaker 8: I just did it, and I did it with my
• 14:15
  Speaker 8: afro and not, you know, not wearing the suits. And
• 14:19
  Speaker 8: it was interesting. It like attracted so many people to
• 14:21
  Speaker 8: me because it was just different. People were looking for
• 14:24
  Speaker 8: a lawyer that looked like them, that they felt comfortable
• 14:26
  Speaker 8: talking to, that explained it to them, and plain English,
• 14:28
  Speaker 8: that didn't act like they were better than them.
• 14:30
  Speaker 9: And so I was like, Okay, I'm onto something here.
• 14:33
  Speaker 8: And that's I think that's when I first figured out
• 14:35
  Speaker 8: that like just being myself was enough, and actually the
• 14:39
  Speaker 8: more I was myself, the more.
• 14:41
  Speaker 9: It actually attracted people to me.
• 14:46
  Speaker 8: So you know, when I decided I was done practicing
• 14:49
  Speaker 8: law because I actually felt limited by it. I felt
• 14:51
  Speaker 8: very limited by practicing law. I wanted to help my
• 14:54
  Speaker 8: clients in more ways. And my business was growing faster
• 14:57
  Speaker 8: than some of my clients, my law practice clients, and they'd.
• 14:59
  Speaker 9: Be like, how are you getting all these guys? How
• 15:01
  Speaker 9: are you making this money? And I'm like, let me
• 15:02
  Speaker 9: tell you.
• 15:03
  Speaker 8: And then a friend, another friend pulled me aside shout
• 15:05
  Speaker 8: out to our friends who check us. She was like, listen,
• 15:08
  Speaker 8: you need to be charging for all that free business
• 15:10
  Speaker 8: advice you've given. They paying for contracts. Okay, they ain't
• 15:12
  Speaker 8: paying for all that business advice. And so I started
• 15:16
  Speaker 8: doing that and that's how I got into coaching. And
• 15:18
  Speaker 8: then I use that same thing to build Hollow seven.
• 15:21
  Speaker 8: I just built what I wanted to see and you know,
• 15:24
  Speaker 8: use my authentic self right as the brand.
• 15:27
  Speaker 9: Right, that is the brand you right, you, your vibe.
• 15:31
  Speaker 8: And I think we think we need to do something
• 15:33
  Speaker 8: extra or we need to be something else.
• 15:35
  Speaker 9: No, No, your uniqueness is actually what attracts people to you.
• 15:38
  Speaker 9: That's that's what makes the brand you know, interesting and lasting.
• 15:43
  Speaker 9: If you try to be somebody else, it's going to
• 15:45
  Speaker 9: be whack. Right.
• 15:46
  Speaker 8: If you be the best version of yourself. There's only
• 15:48
  Speaker 8: one of you, right, only I can do Rachel Rogers
• 15:51
  Speaker 8: right to the best of my ability. And so the
• 15:54
  Speaker 8: more I do that and the more I bring that
• 15:56
  Speaker 8: to what I do, the more people are attracted. So
• 15:59
  Speaker 8: to me, like the special sauce is literally you, your personality.
• 16:03
  Speaker 8: I think our actual personalities are the basis of our brands.
• 16:06
  Speaker 6: I want to just say something about that because that's
• 16:08
  Speaker 6: extremely important. Really get comfortable with yourself and embrace yourself
• 16:12
  Speaker 6: because a lot of times when people are looking for
• 16:14
  Speaker 6: marketing campaigns, they're trying to become something else, yes, and
• 16:18
  Speaker 6: they're looking to mimic somebody else's success. Exactly following with
• 16:22
  Speaker 6: that is that you're always going to be following somebody else.
• 16:25
  Speaker 9: Yes, and somebody else. Are we going to be doing
• 16:28
  Speaker 9: it better?
• 16:28
  Speaker 7: Right?
• 16:29
  Speaker 6: And it's never going to come off because I used
• 16:30
  Speaker 6: to be a financial advisor. Yes, so you know, starting
• 16:33
  Speaker 6: as a financial advisor, I was the only black person
• 16:37
  Speaker 6: in the whole entire office. And you know, you have
• 16:39
  Speaker 6: a New York accent, and I listen to rap music
• 16:41
  Speaker 6: and you kind of feel a little intimidated, yes, but
• 16:45
  Speaker 6: then you realize that there's a lot of people who
• 16:49
  Speaker 6: could relate to me, yes, that can't relate to the.
• 16:51
  Speaker 4: Other guys exactly that people, So what you want to
• 16:58
  Speaker 4: look at as a handicap is actually a superpower exactly right. Oh,
• 17:02
  Speaker 4: you really have to embrace that.
• 17:03
  Speaker 6: And that's what we have done on your leisure Like
• 17:05
  Speaker 6: you know, we kind of embrace who we are and
• 17:10
  Speaker 6: that has opened the door to millions of people worldwide
• 17:13
  Speaker 6: that was left.
• 17:14
  Speaker 4: Out of the conversation exactly right.
• 17:16
  Speaker 6: But if we were running from that and we try
• 17:18
  Speaker 6: to just fit in the mole of what CNBC will
• 17:21
  Speaker 6: look like, exactly, you would have never been able to
• 17:24
  Speaker 6: be as successful as we are now.
• 17:25
  Speaker 8: Exactly Like y'all have created a movement, right, and it
• 17:28
  Speaker 8: all starts with what do we want?
• 17:30
  Speaker 9: Because we are so like everybody.
• 17:32
  Speaker 8: Here is somebody who is from a historically systemically excluded community,
• 17:39
  Speaker 8: and so that is actually an advantage to us because
• 17:43
  Speaker 8: we are unrepresented in a lot of ways in so
• 17:45
  Speaker 8: many spaces, like in financial literacy, right, and so if
• 17:49
  Speaker 8: we just bring our sauce and how we do our
• 17:52
  Speaker 8: thing to that whatever that expertise is. This is why
• 17:55
  Speaker 8: you have an explosion with earn your leisure right.
• 17:58
  Speaker 4: And we've seen it.
• 17:58
  Speaker 5: I mean we've seen it obviously in him as an export.
• 18:01
  Speaker 5: But now what we're doing is having education and financial
• 18:05
  Speaker 5: literacy be the greatest export that we can have. Yes,
• 18:07
  Speaker 5: we'll go back for a second, and you touched on
• 18:14
  Speaker 5: it really briefly, but it's vitally imploriant because you said,
• 18:17
  Speaker 5: before you made that change from practicing law, you had
• 18:21
  Speaker 5: the conversation with your husband.
• 18:23
  Speaker 9: Yes, and he married the entrepreneurs in here.
• 18:28
  Speaker 5: Okay, right at home, But talk about that because I
• 18:33
  Speaker 5: mean those type of conversations not can't always be easy, right,
• 18:37
  Speaker 5: if your partner is not supportive, if they're not aligned
• 18:39
  Speaker 5: with the vision that you have, talk about that. How
• 18:42
  Speaker 5: did that go? And you know how supportive and how
• 18:45
  Speaker 5: aligned was it or did you have to do some convincing.
• 18:48
  Speaker 9: Yes. No, he was very supportive from day one.
• 18:53
  Speaker 8: And also he's an entrepreneur as well, so he was
• 18:57
  Speaker 8: He was like, Okay, you don't want to get a job. Cool,
• 19:01
  Speaker 8: you spent all this money on school. I literally funded
• 19:04
  Speaker 8: our lives while you were in school. I gotta give
• 19:10
  Speaker 8: up my rain drover. Okay, I'm gonna give up my
• 19:12
  Speaker 8: range drover. Now I'm driving a Nissan Ultima. I'm going backwards,
• 19:18
  Speaker 8: not forwards.
• 19:19
  Speaker 9: What is this? And this man loves cars?
• 19:24
  Speaker 4: Okay, just a flashback.
• 19:26
  Speaker 9: He just had a flashback.
• 19:27
  Speaker 8: Literally, he's gonna have nightmares tonight driving that Nissan Ultimate
• 19:31
  Speaker 8: away one hundred thousand miles on it.
• 19:33
  Speaker 9: Okay.
• 19:34
  Speaker 8: He was like, I'm pushing this okay because we got
• 19:36
  Speaker 8: a dream.
• 19:39
  Speaker 9: So he was supportive for a while.
• 19:42
  Speaker 4: Yes, definitely, he had a dream bumper sticker.
• 19:47
  Speaker 9: That's right.
• 19:48
  Speaker 8: And let me tell you something this None of this
• 19:51
  Speaker 8: would be happening if it weren't for that man right there.
• 19:54
  Speaker 9: Okay.
• 19:55
  Speaker 8: So so so he was very supportive and he was like, okay,
• 20:01
  Speaker 8: let's do it. And also too, I think your partner
• 20:04
  Speaker 8: responds to your energy when you're showing up with I'm
• 20:08
  Speaker 8: taking this seriously, I'm making it happen. I understand that
• 20:11
  Speaker 8: we got bills to pay, right, and I'm not afraid
• 20:14
  Speaker 8: to go ask for the sale and be and follow
• 20:17
  Speaker 8: up with the client, be like, yes, you need to
• 20:18
  Speaker 8: pay this invoice. No, you cannot have an extension right
• 20:21
  Speaker 8: because he's he was staying home with our kids, because
• 20:24
  Speaker 8: I as soon as I started a business, literally six
• 20:27
  Speaker 8: months into it, I was pregnant with my daughter, and
• 20:29
  Speaker 8: then I got pregnant again immediately. I remember when I
• 20:32
  Speaker 8: announced that my son Jackson, I was pregnant with my son, and.
• 20:35
  Speaker 9: They were like, again, already, what did you doing?
• 20:39
  Speaker 8: You know, I'm like, not family planning, obviously, And so
• 20:46
  Speaker 8: we decided he was going to stay home with the
• 20:48
  Speaker 8: kids and that I would just keep building this business.
• 20:51
  Speaker 9: But after a while he was like, I'm not liking this.
• 20:55
  Speaker 8: I feel like I don't know what money's coming in.
• 20:57
  Speaker 8: I don't know when I'm going to be able to
• 20:59
  Speaker 8: pay these bills. I'm feeling very stressed.
• 21:01
  Speaker 9: You got all these employees.
• 21:03
  Speaker 8: They get paid first, we get paid last, and it's
• 21:05
  Speaker 8: not that much left over.
• 21:07
  Speaker 9: And so after a while he was like, yeah, no,
• 21:09
  Speaker 9: I'm not feeling this.
• 21:10
  Speaker 8: You might need to go get a job or something
• 21:11
  Speaker 8: like I was supported for a while, but you're gonna
• 21:14
  Speaker 8: have to turn it up a notch or or we
• 21:16
  Speaker 8: gotta figure something out, you know. And because the whole
• 21:18
  Speaker 8: time too, he'd be like, I'm going to get a job,
• 21:20
  Speaker 8: and I talk him out of it.
• 21:21
  Speaker 9: I'm like, no, no, no, I'm right there. I'm on
• 21:23
  Speaker 9: the cusp it's coming. How many times did I say
• 21:28
  Speaker 9: that to you?
• 21:29
  Speaker 8: And then it was like a year later, we still
• 21:31
  Speaker 8: on that cusp.
• 21:34
  Speaker 9: Where we gonna tip over because this is taking a minute, okay.
• 21:39
  Speaker 8: Seriously, So yes, he definitely had moments where he started
• 21:42
  Speaker 8: to have doubts. And here's the thing that I the
• 21:46
  Speaker 8: advice that I have for couples and for people in
• 21:49
  Speaker 8: relationships where they have a vision for something and sometimes
• 21:52
  Speaker 8: your partner doesn't see it. One, you need to be serious,
• 21:55
  Speaker 8: like take it seriously. They need to see you putting
• 21:58
  Speaker 8: in work, takeing it seriously, because that's what helps them
• 22:02
  Speaker 8: to trust and believe they don't have the same vision.
• 22:04
  Speaker 9: They can't see what you see.
• 22:06
  Speaker 8: They're betting on you, right, and your choices absolutely affect
• 22:09
  Speaker 8: every aspect of their life, including what car they get
• 22:12
  Speaker 8: to drive, right, And whether their bills are paid on time,
• 22:15
  Speaker 8: Like we had times where we paid the whole team
• 22:19
  Speaker 8: and then we'd have to go under the There was
• 22:21
  Speaker 8: a desk in our kitchen. We get the big five
• 22:24
  Speaker 8: gallon bottle that you put your coins in all the time.
• 22:27
  Speaker 8: Take that thing that to Coinstar at the grocery store,
• 22:30
  Speaker 8: turn it over, and that's how we bought groceries for
• 22:32
  Speaker 8: our family that week. Because we pay everybody and not ourselves. Okay,
• 22:36
  Speaker 8: and listen, shout out to this one. Because my sister
• 22:38
  Speaker 8: always has a savings account and I'd be like, that
• 22:41
  Speaker 8: was my personal line of credit. I'd be like, Angela,
• 22:45
  Speaker 8: I'm about to miss payroll again, and she'd be like okay.
• 22:48
  Speaker 9: I'm like, i'll pay you back in three weeks.
• 22:50
  Speaker 8: She's like okay again, and she would let me borrow money.
• 22:54
  Speaker 8: I make payroll, then I got to make it back,
• 22:57
  Speaker 8: then I got to pay her back.
• 22:58
  Speaker 9: So now it's still not getting paid. So the people
• 23:01
  Speaker 9: don't tell these stories.
• 23:03
  Speaker 8: This is what I'm talking about when I say you
• 23:05
  Speaker 8: have to be relentless, and you also like.
• 23:09
  Speaker 9: Convincing your partner.
• 23:10
  Speaker 8: That's part of the journey, and also too, sometimes they're
• 23:12
  Speaker 8: not going to be convinced. So you just believe for
• 23:14
  Speaker 8: the both of you. That's what you have to do.
• 23:16
  Speaker 8: Believe and take action for the both of you. Like
• 23:19
  Speaker 8: I always talk to my partner, I'm always, you know,
• 23:23
  Speaker 8: letting him know what we're doing and how I'm trying
• 23:25
  Speaker 8: to make things happen. And I don't ask for permission.
• 23:28
  Speaker 8: I just go and do it. I just believe for
• 23:32
  Speaker 8: both of us. Sometimes I see the vision and he don't,
• 23:35
  Speaker 8: and I gotta believe for the both of us. Sometimes
• 23:37
  Speaker 8: that's what you have to do when you're in a partnership.
• 23:39
  Speaker 4: I'm gonna try that when I get home, both of us.
• 23:56
  Speaker 4: When was a hello, seven can see? And how'd you
• 23:59
  Speaker 4: go from to launch?
• 24:00
  Speaker 6: A lot of people have good ideas, but the execution
• 24:02
  Speaker 6: is what's really important.
• 24:03
  Speaker 4: So yes, talk about that.
• 24:05
  Speaker 9: Yes, Okay.
• 24:07
  Speaker 8: So I was transitioning out of law practice and I
• 24:11
  Speaker 8: had hired a lot of coaches, right, I was hiring coaches.
• 24:14
  Speaker 8: You know, Yvonne was just one of the first, but
• 24:16
  Speaker 8: I had a lot of coaches along the journey because
• 24:19
  Speaker 8: I wanted to learn from people and I wanted to
• 24:20
  Speaker 8: go fast, and you know, I joined all these different
• 24:23
  Speaker 8: coaching communities and there'd be communities with people who are
• 24:26
  Speaker 8: making you know, one hundred million dollars right that I was,
• 24:30
  Speaker 8: you know, lucky to be in the door. But everybody
• 24:33
  Speaker 8: was a white guy, literally, and there was like two
• 24:36
  Speaker 8: black women in the room and both of us were biracial.
• 24:38
  Speaker 9: I was like, what is this? What is this? Okay?
• 24:42
  Speaker 8: No people of color and particularly no people of color
• 24:45
  Speaker 8: on stage ever, and then also too just making like
• 24:48
  Speaker 8: I got called a house and word at a Mastermind
• 24:51
  Speaker 8: event that I spend thousands of dollars to be at,
• 24:55
  Speaker 8: you know, getting sexually harassed at some of these events,
• 24:57
  Speaker 8: like the Borough culture is whack y'all, and so those
• 25:01
  Speaker 8: were the only spaces that I knew if everybody talked
• 25:04
  Speaker 8: to particularly women, right and you know, people of color entrepreneurs,
• 25:09
  Speaker 8: it's like, make your first six figures. And I'm like, y'all,
• 25:12
  Speaker 8: I done made six figures, and I've learned that it's
• 25:14
  Speaker 8: not that much, Okay, I gotta still pay a team,
• 25:18
  Speaker 8: I gotta pay bills, Like how am I gonna make
• 25:19
  Speaker 8: that happen? Six figures ain't enough? So I wanted to
• 25:22
  Speaker 8: know how do you make seven figures? And not a
• 25:23
  Speaker 8: lot of people were talking about it back then. Very
• 25:26
  Speaker 8: few people, and so.
• 25:27
  Speaker 9: I would go into these spaces and just I remember
• 25:29
  Speaker 9: my husband literally coaching me and being like, just just
• 25:31
  Speaker 9: go in there.
• 25:32
  Speaker 8: You're gonna get that information and you're gonna bring it
• 25:34
  Speaker 8: back to us, you know what I mean, Like just
• 25:38
  Speaker 8: take one.
• 25:38
  Speaker 9: For the team, you know what I mean. And that's
• 25:42
  Speaker 9: what I would do.
• 25:42
  Speaker 8: And I would go and I would ignore all of
• 25:45
  Speaker 8: the ridiculousness that was happening in those spaces, and I
• 25:48
  Speaker 8: would get up close and be like, this dude is
• 25:50
  Speaker 8: not smarter than me. Literally, I'm just like, he don't
• 25:55
  Speaker 8: have better ideas than me.
• 25:57
  Speaker 9: He's just better funded. He got a better network.
• 25:59
  Speaker 8: That's about it. And so I decided like, Okay, I'm
• 26:06
  Speaker 8: tired of being annoyed at all these places that I go.
• 26:08
  Speaker 8: I'm going to create it. So I decided to create
• 26:12
  Speaker 8: it myself, right, And so I'm like, what I want
• 26:14
  Speaker 8: to create is as a place for all of us,
• 26:18
  Speaker 8: the rest of us, all of the non white guys
• 26:20
  Speaker 8: right that want to build businesses and be successful. I
• 26:24
  Speaker 8: want to create a space where we can feel seen,
• 26:26
  Speaker 8: where being assist straight white guy is not centered as
• 26:31
  Speaker 8: the sun that we all revolve around that didn't exist
• 26:35
  Speaker 8: and I wanted to create that community.
• 26:36
  Speaker 9: So that was the.
• 26:37
  Speaker 8: Concept for Hello seven, and it was Hello seven because
• 26:40
  Speaker 8: I'm like, stop talking about six.
• 26:42
  Speaker 9: That's not enough. We need to have bigger dreams and
• 26:45
  Speaker 9: bigger goals.
• 26:46
  Speaker 8: Okay, So and soon I'm gonna just change the company
• 26:52
  Speaker 8: to Hello nine because that's what we really need to.
• 26:57
  Speaker 6: So once you so, once you, so, once you have that,
• 27:01
  Speaker 6: what's the actionable item, like to say, Okay, what's the
• 27:04
  Speaker 6: marketing plan to really get people to no belief and
• 27:08
  Speaker 6: buy into what you have created?
• 27:10
  Speaker 4: Yes?
• 27:11
  Speaker 8: Well, I literally sat down on a plane on a
• 27:13
  Speaker 8: way back, on the way back from one of these
• 27:15
  Speaker 8: events that is like, you know, it's hard to get into,
• 27:18
  Speaker 8: like people are grateful to be there, it's an opportunity,
• 27:21
  Speaker 8: but it was just like I'm tired of this, and
• 27:23
  Speaker 8: so on the plane, I'm literally writing in my notebook
• 27:26
  Speaker 8: the concept for Hello seven.
• 27:28
  Speaker 9: Who is the idol client for this?
• 27:29
  Speaker 8: And so I write down and this is literally what
• 27:31
  Speaker 8: I have my clients to What are the three different
• 27:34
  Speaker 8: types of ideal clients that I could serve with this brand?
• 27:37
  Speaker 8: And so I'm like, is it what kind of entrepreneurs?
• 27:39
  Speaker 8: Where do they have to be?
• 27:41
  Speaker 5: Right?
• 27:41
  Speaker 8: And so I'm I'm writing down who the ideal client is,
• 27:44
  Speaker 8: and then I'm writing down, Okay, so how are we
• 27:46
  Speaker 8: going to serve them? What's the program, what's the offer?
• 27:48
  Speaker 8: And so I'm writing down, Okay, here's what I think
• 27:51
  Speaker 8: the offer should be. And I'm literally just creating what
• 27:53
  Speaker 8: I want. I'm just like, what would I want if
• 27:55
  Speaker 8: I was in their position? Because I'm I'm I'm like
• 27:58
  Speaker 8: new to seven figures. I'm in my first seven figure year.
• 28:02
  Speaker 8: But for somebody who is at six figures or even less,
• 28:05
  Speaker 8: what are they looking for?
• 28:06
  Speaker 9: And I just erners, what's up?
• 28:09
  Speaker 5: You ever walk into a small business and everything just
• 28:11
  Speaker 5: works like the checkout is fast, the receipts are digital,
• 28:15
  Speaker 5: tipping is a breeze, and you're out the door before
• 28:18
  Speaker 5: the line even builds. Odds are they're using Square? We
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  Speaker 5: love supporting businesses that run on Square because it just
• 28:25
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  Speaker 5: manage inventory, and run their business with confidence, all from
• 28:38
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• 28:42
  Speaker 5: just thinking about launching something soon. Square is hands down
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  Speaker 5: so you can keep pushing your vision forward. This episode
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  Speaker 1: An illegal alien from Guadama charged with raping a child
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  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
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  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
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• 30:24
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• 30:49
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  Speaker 3: Sponsored by the United States Department of Homeland Security.
• 30:58
  Speaker 8: Because rote it down and then for me, I'm a
• 31:01
  Speaker 8: quick start, so I'm like, let's launch. I don't want
• 31:04
  Speaker 8: to sit and think about it for a long time.
• 31:05
  Speaker 8: I don't want to plan for a long time. I
• 31:08
  Speaker 8: think that we disadvantage ourselves. Like for me, I'm like,
• 31:10
  Speaker 8: let me go right to the people and see if
• 31:12
  Speaker 8: they want this. And so I had like an audience
• 31:15
  Speaker 8: of legal clients and just other people that knew me
• 31:18
  Speaker 8: once I had started dabbling and coaching, and so I
• 31:21
  Speaker 8: just went to the couple hundred people who knew me
• 31:25
  Speaker 8: and I said, Okay, here's what I'm creating. Here's what
• 31:27
  Speaker 8: it is, here's the opportunity we're going to start on
• 31:29
  Speaker 8: this day.
• 31:30
  Speaker 9: You know you want to join me or not. Literally,
• 31:34
  Speaker 9: I just go directly to launch. I don't do a
• 31:36
  Speaker 9: whole let me do a whole marketing campaign.
• 31:39
  Speaker 8: Let me create all the funnels, let me line up advertising.
• 31:42
  Speaker 8: I got time for all that. Listen, I got access
• 31:45
  Speaker 8: to some people. If you know, if it was five people,
• 31:47
  Speaker 8: I go to those five people and be like, hey,
• 31:49
  Speaker 8: and that's what I do with my law practice. I
• 31:50
  Speaker 8: literally emailed every person that I knew and was like,
• 31:53
  Speaker 8: do you want this?
• 31:54
  Speaker 9: So I just go directly to the source. Sometimes we're like, well,
• 31:57
  Speaker 9: we need to get clients.
• 31:58
  Speaker 8: People already out there who know you just go directly
• 32:00
  Speaker 8: to them and ask them for the business.
• 32:02
  Speaker 9: So that's my strategy.
• 32:03
  Speaker 6: That reminds me when I first started as a financial advisor,
• 32:05
  Speaker 6: we had.
• 32:05
  Speaker 4: A project one hundred.
• 32:07
  Speaker 6: Yes, so you know, I'm like twenty four years old,
• 32:09
  Speaker 6: and who do you really know that you can sell
• 32:12
  Speaker 6: life insurance to?
• 32:13
  Speaker 4: And iras and yes.
• 32:15
  Speaker 6: So it's like they maybe put a list of one
• 32:18
  Speaker 6: hundred people that I know, anybody that else.
• 32:20
  Speaker 8: Yes, literally classmates, neighbors, everybody.
• 32:23
  Speaker 6: And then it's like just reach out to those people,
• 32:25
  Speaker 6: tell them what you're doing, Say you know, can we
• 32:28
  Speaker 6: have a conversation. So you might have like thirty people
• 32:31
  Speaker 6: that actually agree to the conversation. Yes, then you get
• 32:34
  Speaker 6: referrals yes, and then that did that and that I
• 32:38
  Speaker 6: was doing financial planning for twelve years.
• 32:39
  Speaker 4: So what you just described, that's like the project.
• 32:41
  Speaker 9: One hundred exactly.
• 32:42
  Speaker 6: People think that they don't know enough people or they
• 32:45
  Speaker 6: don't know the right people.
• 32:46
  Speaker 4: Yes, but if you know somebody that's enough.
• 32:49
  Speaker 8: Exactly, and you go to every one of them and
• 32:51
  Speaker 8: you ask them, will you hire me? And if you
• 32:54
  Speaker 8: don't have a need to hire me, will you tell
• 32:56
  Speaker 8: somebody who does need me and refer me? And you
• 32:59
  Speaker 8: just ask for them those two things, right, and then
• 33:02
  Speaker 8: just keep asking.
• 33:03
  Speaker 9: That's what I did. I made a list.
• 33:05
  Speaker 8: Exactly of one hundred people that I knew, and that's
• 33:08
  Speaker 8: how my law practice started. That's how I got my
• 33:10
  Speaker 8: first couple of clients, and then it just kept rolling
• 33:12
  Speaker 8: from there. And you know, you do got to get
• 33:14
  Speaker 8: more sophisticated over time, because over time you need more
• 33:17
  Speaker 8: clients or you have less time to write those emails
• 33:21
  Speaker 8: or whatever. But like, you want to do it at
• 33:23
  Speaker 8: scale at a certain point, but that is enough to
• 33:26
  Speaker 8: sustain even a seven figure business if you wanted to.
• 33:29
  Speaker 8: But I think people are afraid to put themselves out
• 33:31
  Speaker 8: there and ask for the sale.
• 33:32
  Speaker 9: It feels like a risk.
• 33:34
  Speaker 6: And I think that they have a fear that nobody's
• 33:38
  Speaker 6: going to take them serious.
• 33:39
  Speaker 4: Yes, because like if you're just.
• 33:41
  Speaker 6: Starting in any business and your best friend knows you
• 33:46
  Speaker 6: just started, like you just started last week, how are
• 33:50
  Speaker 6: you an expert? But I think I think I think
• 33:53
  Speaker 6: the problem comes up positioning yourself as an expert. Yes,
• 33:57
  Speaker 6: you could just say, well, I'm starting this company and
• 33:59
  Speaker 6: this is what I'm doing. Let me educate, and then
• 34:01
  Speaker 6: from there they may need the services, they may not,
• 34:04
  Speaker 6: but at the very least it's good practice exactly they
• 34:07
  Speaker 6: might be able to refer you to somebody else exactly.
• 34:10
  Speaker 5: That's kind of how our conversation went. Yeah, yeah, he
• 34:13
  Speaker 5: was starting his business. He said, do you need the service?
• 34:15
  Speaker 5: I said I don't think so he said, yes you do.
• 34:17
  Speaker 5: I said, sign me up.
• 34:19
  Speaker 8: Right, because you already have that trust, you already have
• 34:22
  Speaker 8: that relationship. So it's an easier yes than going to
• 34:24
  Speaker 8: somebody that you don't know. And here's the thing that
• 34:28
  Speaker 8: someone told me, a lawyer told me many years ago.
• 34:31
  Speaker 9: I literally was this guy's groupie. I read his book.
• 34:34
  Speaker 8: His book was on my nightstand and I read it repeatedly.
• 34:38
  Speaker 8: And then every place he would appear, I would go
• 34:40
  Speaker 8: travel to Atlantic City or wherever to hear him speak.
• 34:43
  Speaker 8: And one of the things he used to say. He
• 34:45
  Speaker 8: was a lawyer that taught lawyers how to start a
• 34:48
  Speaker 8: law practice. And one of the things he would say
• 34:51
  Speaker 8: is you are not experienced, but you are qualified. And
• 34:55
  Speaker 8: I think we need to remember that, like just because
• 34:59
  Speaker 8: my best friend no that I just got barred as
• 35:01
  Speaker 8: an attorney. I just got barred as an attorney.
• 35:04
  Speaker 9: Did you right? I can handle your legal needs? Can you?
• 35:08
  Speaker 5: No?
• 35:09
  Speaker 9: You cannot, right, And so I think we have to
• 35:11
  Speaker 9: take ourselves. Seriously.
• 35:12
  Speaker 8: First, people are responding to our energy. So what's the
• 35:15
  Speaker 8: energy that you're bringing when you're approaching these clients.
• 35:17
  Speaker 9: You can't be sheepish and be like, ooh, do you
• 35:19
  Speaker 9: like do you want to do me a favor and
• 35:20
  Speaker 9: become a client?
• 35:21
  Speaker 8: No, I'm presenting an opportunity. You want some of this?
• 35:24
  Speaker 8: You know, we need to put some stink on it.
• 35:26
  Speaker 5: Okay, I think what you spoke about, and this is
• 35:30
  Speaker 5: something that especially in the entrepreneurial world is taking in
• 35:33
  Speaker 5: perfect actions.
• 35:34
  Speaker 9: Yes, just doing it?
• 35:35
  Speaker 5: Yes, right. Like I used to say this the adage
• 35:38
  Speaker 5: that was like start where you are, use what you
• 35:40
  Speaker 5: have learn as you grow, exactly right. And I feel
• 35:43
  Speaker 5: like in your journey that's exactly what happened, and you're
• 35:46
  Speaker 5: learning as you grow. So can you talk to the
• 35:48
  Speaker 5: entrepreneur I mean, obviously there's plenty of entrepreneurs in here
• 35:51
  Speaker 5: about not worrying about it that the perfect timing or
• 35:54
  Speaker 5: having the right setting or having the right team together
• 35:58
  Speaker 5: at first, because you're going to grow. And the beauty
• 36:00
  Speaker 5: of it is that as you grow as a business
• 36:02
  Speaker 5: and you grow that community, they grow with you and
• 36:06
  Speaker 5: they appreciate it more because they've seen you where you
• 36:08
  Speaker 5: started to where you were send.
• 36:09
  Speaker 9: To exactly exactly.
• 36:11
  Speaker 8: There are people in here who are like remember her
• 36:13
  Speaker 8: virtual law office, who was it that came up to
• 36:15
  Speaker 8: me and said that yes, yes, yes, she was like,
• 36:20
  Speaker 8: I've been following you since then, and that's like what
• 36:22
  Speaker 8: twenty twelve, twenty thirteen.
• 36:24
  Speaker 4: Right at fourteen?
• 36:26
  Speaker 8: Yeah, So like there are people who have been following
• 36:29
  Speaker 8: you for the whole journey that when you when you
• 36:33
  Speaker 8: Pinky was saying yesterday, was like, you have to build
• 36:37
  Speaker 8: in public, right, show people that you're imperfect, Show people like, hey,
• 36:41
  Speaker 8: this is my new thing. I just came up with it,
• 36:45
  Speaker 8: I'm gonna try it. Do you want to be on
• 36:47
  Speaker 8: this journey with me? Here's what that could look like, right,
• 36:50
  Speaker 8: and just invite them in a lot of people want
• 36:52
  Speaker 8: that invitation. And I think we have to not get
• 36:54
  Speaker 8: caught up in the how, like we're like, here's what
• 36:57
  Speaker 8: my vision is, here's what I want to do, and
• 36:58
  Speaker 8: we get so hype and so excited about the vision,
• 37:01
  Speaker 8: and then immediately we get deflated because we're like, well,
• 37:03
  Speaker 8: how am I gonna do it right?
• 37:05
  Speaker 9: And the how it feels hard?
• 37:07
  Speaker 8: Right, and so we're like hmm, never mind, it's never
• 37:10
  Speaker 8: gonna happen. And so I say, forget about the how,
• 37:13
  Speaker 8: forget about it, just start talking about it, start presenting it.
• 37:17
  Speaker 8: Take the first step, invite people in to be a
• 37:19
  Speaker 8: part of it. That's all you have to do, and
• 37:21
  Speaker 8: then the how will.
• 37:22
  Speaker 9: Reveal itself over time. And yes, sometimes it can get challenges.
• 37:26
  Speaker 8: Sometimes you get yourself into situations that are messy. Here's
• 37:29
  Speaker 8: what I tell people, because I think people are always
• 37:30
  Speaker 8: afraid that they're not going to do a good job,
• 37:33
  Speaker 8: that they're not going to do right by people right,
• 37:35
  Speaker 8: and so they worry about their reputation. They worry about
• 37:38
  Speaker 8: like what if I can't deliver. Listen, you can always
• 37:40
  Speaker 8: process a refund. Literally, if you don't do a good job,
• 37:45
  Speaker 8: give them their money back then right or make it right.
• 37:48
  Speaker 8: Like I certainly have had times over the years where
• 37:51
  Speaker 8: something went awry on the journey and I'm like, I'm
• 37:54
  Speaker 8: going to acknowledge that that didn't go right, that did
• 37:56
  Speaker 8: not go how it was supposed to go. So here's
• 37:58
  Speaker 8: what we're going to do to make it right. And
• 38:00
  Speaker 8: when you do that with your customers, that builds trust
• 38:03
  Speaker 8: and then they trust you even more and become repeat customers.
• 38:07
  Speaker 8: So don't be afraid to just put yourself out there
• 38:09
  Speaker 8: and get started. You don't have to be perfect, right,
• 38:12
  Speaker 8: You have enough right now to create success.
• 38:16
  Speaker 6: So let me ask you this. Tell us something no
• 38:21
  Speaker 6: one knows. Tell us something not even your masterminds.
• 38:24
  Speaker 9: No, not even my masterminders know.
• 38:28
  Speaker 4: Said ooh, you didn't get my note.
• 38:33
  Speaker 8: Okay, all right, well I was not going to share
• 38:37
  Speaker 8: this publicly, but I guess I will.
• 38:40
  Speaker 9: Oh. No, my masterminders do know that.
• 38:44
  Speaker 8: I tell them that, but I did just tell them.
• 38:50
  Speaker 9: So I think this is some some tea that's kind
• 38:53
  Speaker 9: of exciting. We really love Puerto Rico, we love the culture,
• 38:57
  Speaker 9: we love the people, and we're about to move here.
• 39:05
  Speaker 9: So that's some tea.
• 39:10
  Speaker 8: Yeah, so we're about to make that move. And here's
• 39:14
  Speaker 8: the thing I want to say about that. Like we
• 39:16
  Speaker 8: have so we have a ranch in North Carolina, and
• 39:18
  Speaker 8: I have like told people that's part of the journey, right,
• 39:21
  Speaker 8: And that was my dream. And we had that dream
• 39:25
  Speaker 8: and it was fun and it was amazing and I
• 39:26
  Speaker 8: got to get to watch my little black children riding
• 39:28
  Speaker 8: horses on their ranch and it's been amazing, right, And
• 39:33
  Speaker 8: now we want to do something else, and that's what
• 39:37
  Speaker 8: I want for everybody to have options, you know, like
• 39:47
  Speaker 8: we did that. It was great, and now we're just
• 39:49
  Speaker 8: ready for something different right now. And we might go
• 39:52
  Speaker 8: back to it at some point, but right now we're
• 39:53
  Speaker 8: gonna try something else. And I just want us to
• 39:56
  Speaker 8: be like, oh, you know what I feel like doing this,
• 39:58
  Speaker 8: and just be able to move and when we have resources,
• 40:01
  Speaker 8: we can make those moves whenever we want.
• 40:04
  Speaker 5: It's financial freedom.
• 40:06
  Speaker 9: That's financial freedom.
• 40:07
  Speaker 3: Indeed.
• 40:10
  Speaker 5: So, like I said, this is a large community and
• 40:12
  Speaker 5: everybody's coming here, you know, with a certain set of skills.
• 40:15
  Speaker 4: But what's one of those skills that you think.
• 40:17
  Speaker 3: That everybody should have.
• 40:18
  Speaker 5: If this is their twol box of information, what's one
• 40:21
  Speaker 5: skill that they definitely should have and they can add.
• 40:23
  Speaker 4: To it right now?
• 40:24
  Speaker 8: Yes, I think everybody needs to learn how to write,
• 40:31
  Speaker 8: because I'm telling you now that we live y'all know,
• 40:33
  Speaker 8: we live in an age of content, content, content, content content, right,
• 40:37
  Speaker 8: and so I think writing skills are crucial because even
• 40:40
  Speaker 8: when you're doing video, being you know, thinking about what
• 40:43
  Speaker 8: you're going to say on video, having a plan for
• 40:46
  Speaker 8: how you're going to present, copywriting, writing Facebook ads, writing emails,
• 40:50
  Speaker 8: writing landing pages. Right there, is so much like my
• 40:54
  Speaker 8: I feel like I've told my team it's like we
• 40:57
  Speaker 8: are a copy factory. We are a content factory, is
• 41:00
  Speaker 8: what we are making every day in our business. And
• 41:02
  Speaker 8: so writing is I think incredibly valuable and I think
• 41:06
  Speaker 8: everybody should know how to do it. And almost everybody
• 41:09
  Speaker 8: on my team writes emails. They'd be like, wait, you
• 41:11
  Speaker 8: want me to write an email. I'm not a copywriter.
• 41:13
  Speaker 9: I'm like, yes, but we need these emails, so can
• 41:14
  Speaker 9: you help me out get these emails done?
• 41:18
  Speaker 8: And honestly, I learned how to write in law school.
• 41:20
  Speaker 8: In law school, and here's one of the writing tips
• 41:23
  Speaker 8: that I want to give y'all. First of all, first
• 41:25
  Speaker 8: things first, Right, the reason why my book is a
• 41:28
  Speaker 8: best selling book is because I'm talking in my book.
• 41:31
  Speaker 8: I'm writing in my book the same way I talk,
• 41:33
  Speaker 8: and that's what people find appealing. I'm giving them valuable information,
• 41:37
  Speaker 8: but I'm doing it the way that I talk in
• 41:39
  Speaker 8: real life.
• 41:40
  Speaker 4: Right.
• 41:40
  Speaker 8: That's called voice, and that's what people want. They don't
• 41:43
  Speaker 8: want to read boring corporate speak all the time. They
• 41:45
  Speaker 8: want to hear from you in your voice, using your slang,
• 41:49
  Speaker 8: using how you connect with people. So don't be afraid
• 41:52
  Speaker 8: to just write how you think, write how you speak.
• 41:55
  Speaker 9: It's so valuable.
• 41:56
  Speaker 8: And then one of the other things I like to
• 41:58
  Speaker 8: do is stop writing these laws. You know, those of
• 42:01
  Speaker 8: you who do those long social media posts where there're
• 42:03
  Speaker 8: seventeen paragraphs. We don't got time for that. We love you,
• 42:07
  Speaker 8: but can you summarize that? That was one of the
• 42:09
  Speaker 8: things that I learned in law school because when you
• 42:11
  Speaker 8: write a legal brief, you have to summarize. You have
• 42:14
  Speaker 8: a word count and you literally cannot submit it if
• 42:17
  Speaker 8: it is longer than that word count.
• 42:19
  Speaker 9: So literally, you.
• 42:20
  Speaker 8: Would write your legal brief. You have to present the facts,
• 42:23
  Speaker 8: your arguments. You have to present the law, all the
• 42:25
  Speaker 8: citations in the brief. Right, you write the whole brief,
• 42:28
  Speaker 8: and then what you do is you go through and
• 42:30
  Speaker 8: cross out every word that doesn't have to be there
• 42:33
  Speaker 8: to still get the point across. And that's how you
• 42:36
  Speaker 8: write something that is clear, concise, efficient and effective.
• 42:40
  Speaker 9: Okay, So that's a writing tip for y'all.
• 42:42
  Speaker 8: Use your voice and then cross out all the words
• 42:44
  Speaker 8: that you don't need and your writing will be so
• 42:46
  Speaker 8: much more effective. And just don't you don't have to
• 42:49
  Speaker 8: label yourself, Oh, I'm a writer. I'm a good at writing.
• 42:51
  Speaker 8: You're a person who communicates. You can write, you can write,
• 42:54
  Speaker 8: you can speak, trust that and do it more right
• 42:58
  Speaker 8: because we live in an age of content.
• 43:00
  Speaker 9: People need to know who you are and connect with you.
• 43:02
  Speaker 8: And if you don't write, and if you don't talk
• 43:04
  Speaker 8: to them, they're not going to know who you are,
• 43:05
  Speaker 8: they're not going to build trust with you, and then
• 43:07
  Speaker 8: they're not gonna buy your stuff.
• 43:08
  Speaker 6: Yeah, writing extremely important. It's something that like we do
• 43:12
  Speaker 6: even with like YouTube captions exactly, idols and thumbnails, it's
• 43:18
  Speaker 6: really an art to that, yes, and knowing like what
• 43:21
  Speaker 6: is going to be catching to the person and you're
• 43:24
  Speaker 6: just doing too much for words sometimes. So it's extremely
• 43:28
  Speaker 6: important and just headed into the new era of AI
• 43:31
  Speaker 6: with chat GBT, everybody should be aware of that. I'm
• 43:34
  Speaker 6: not sure your thoughts on that, but you know they
• 43:36
  Speaker 6: have artificial intelligence now where you could just put three
• 43:39
  Speaker 6: words in it and it comes up with a whole story. Right,
• 43:42
  Speaker 6: It's actually pretty mind blowing.
• 43:45
  Speaker 9: And then I think you should edit it.
• 43:49
  Speaker 8: Because I think there's a like what's going to happen
• 43:51
  Speaker 8: is what I worry about with something like that is
• 43:53
  Speaker 8: that the quality is going to go down right. I
• 43:55
  Speaker 8: think there's still a place in this world for our
• 43:58
  Speaker 8: individual voices, and there's a time and place for like
• 44:00
  Speaker 8: just bang it out and get it out the door.
• 44:02
  Speaker 9: Right.
• 44:02
  Speaker 8: Sometimes we need to make it happen faster, and so
• 44:05
  Speaker 8: having these tools allows us to do that. But it
• 44:07
  Speaker 8: doesn't take away the art from it. The art is
• 44:09
  Speaker 8: still very necessary. The art is part of how we connect.
• 44:12
  Speaker 8: So I think that that is an important piece of
• 44:14
  Speaker 8: it too.
• 44:15
  Speaker 4: Yeah for sure, Yeah, yeah, yeah.
• 44:19
  Speaker 6: I was gonna say, can you explain your most impactful
• 44:21
  Speaker 6: money moves?
• 44:22
  Speaker 8: My most impactful money moves, Well, apparently this event. Honestly,
• 44:33
  Speaker 8: I would say probably the most impactful money.
• 44:35
  Speaker 9: Move that I've ever had was because of the pandemic
• 44:39
  Speaker 9: I had.
• 44:40
  Speaker 8: The only way that people could work with me was
• 44:42
  Speaker 8: a mastermind in twenty twenty right up until March twenty twenty.
• 44:46
  Speaker 8: And then all my clients because their partners were losing
• 44:49
  Speaker 8: their jobs, their whole industries were obliterated if they were
• 44:52
  Speaker 8: in the event space or other spaces where it was
• 44:54
  Speaker 8: just gone overnight for quite some time. And so my
• 44:57
  Speaker 8: masterminders were all letting me know, like to be able
• 45:00
  Speaker 8: to pay you this month, right, uh?
• 45:02
  Speaker 9: And so I'm like, oh, what we gonna do?
• 45:04
  Speaker 4: Right?
• 45:04
  Speaker 8: We were like we were making you know, I don't know,
• 45:07
  Speaker 8: one hundred thousand dollars a month and now were making ten.
• 45:10
  Speaker 9: Thousand this month. Right.
• 45:12
  Speaker 8: We in trouble, right, And so you know I spent
• 45:15
  Speaker 8: time in the bathtub solbing about that.
• 45:18
  Speaker 9: You know, as one does you do that first, get
• 45:20
  Speaker 9: it out, send in.
• 45:24
  Speaker 8: I mean, Brittany probably still has those boxes. Brittany is
• 45:27
  Speaker 8: the president of my company. She probably still has those boxes.
• 45:31
  Speaker 8: And me sob it's not you know, talking to her.
• 45:34
  Speaker 9: But what did I do? I said, Okay, what do
• 45:37
  Speaker 9: I have? What do I have? What I have is
• 45:40
  Speaker 9: an amazing team, right. What I have is a community
• 45:44
  Speaker 9: of people.
• 45:46
  Speaker 8: I have the I have a podcast with a lot
• 45:48
  Speaker 8: of passionate people who listen to the podcast and.
• 45:51
  Speaker 9: Want to work with me. But they're not ready for
• 45:53
  Speaker 9: the Mastermind yet. They're not there yet.
• 45:55
  Speaker 8: And so I just went to them, like, I just
• 45:58
  Speaker 8: went on social media and I said, if I was
• 46:00
  Speaker 8: going to create something for you, like, what do you
• 46:02
  Speaker 8: need right now now that we're in March twenty twenty,
• 46:05
  Speaker 8: what is it that you need right now?
• 46:07
  Speaker 9: What could I do for you? How can I serve you?
• 46:08
  Speaker 9: How can I help you? And their response was literally everything.
• 46:13
  Speaker 8: We want to learn branding, we want to know offers,
• 46:15
  Speaker 8: we want to know how to hire, we want to
• 46:16
  Speaker 8: know how to build systems. And so I was like, okay,
• 46:18
  Speaker 8: so y'all want me to do everything for nothing? How
• 46:21
  Speaker 8: am I going to do that?
• 46:22
  Speaker 9: Right?
• 46:22
  Speaker 8: And so I had to go sit down and say, Okay,
• 46:24
  Speaker 8: you know what, a mastermind and a membership are basically
• 46:28
  Speaker 8: the same offer. It's just the mastermind has less people
• 46:32
  Speaker 8: in it, and so it's a little bit more exclusive.
• 46:35
  Speaker 8: There's more, they get more time with you, right, but
• 46:38
  Speaker 8: it's relatively the same thing. There's a member site, there
• 46:41
  Speaker 8: are lessons, there's information, there's a community, right, And.
• 46:44
  Speaker 9: It's about the size of it that's really the difference.
• 46:46
  Speaker 8: So I was like, okay, let's take this member site
• 46:49
  Speaker 8: that we already had for our Mastermind.
• 46:51
  Speaker 9: We're going to take something. We're not given everything.
• 46:52
  Speaker 8: We'll take some things out, but we could give that
• 46:55
  Speaker 8: member site plus a community, plus some live coaching calls.
• 47:01
  Speaker 9: And that's the offer.
• 47:02
  Speaker 8: And so we just came up with the club literally
• 47:05
  Speaker 8: overnight and just started launching it, started talking to people
• 47:10
  Speaker 8: and said we're going to start on May first, and
• 47:12
  Speaker 8: in the beginning of April, we did what we call
• 47:14
  Speaker 8: a pony post, which is now infamous in my community,
• 47:18
  Speaker 8: and we just said, hey, this is what we're thinking.
• 47:21
  Speaker 8: You know, would you like to join us? And if
• 47:23
  Speaker 8: you want, you know, if you want your kids riding
• 47:25
  Speaker 8: ponies in the future, right just put pony in the
• 47:27
  Speaker 8: in the comments if you feel this offer is for you.
• 47:31
  Speaker 8: We had three hundred people say yes immediately, and we
• 47:35
  Speaker 8: launched the club on May first, twenty twenty, with three
• 47:38
  Speaker 8: hundred people, and then literally a month later, I was
• 47:43
  Speaker 8: very irate after what happened with George Floyd, and I
• 47:46
  Speaker 8: expressed my rage online in a video really to other
• 47:51
  Speaker 8: entrepreneurs because I felt like they were not acknowledging the
• 47:54
  Speaker 8: what was happening. And that video went viral and then
• 47:59
  Speaker 8: all of these people were like, oh, you do this,
• 48:02
  Speaker 8: I want to join too. So we wound up having
• 48:03
  Speaker 8: another nine hundred join within a month, so we had
• 48:07
  Speaker 8: twelve hundred people in the club by June twenty twenty.
• 48:10
  Speaker 8: We had started at May first. And so I think
• 48:14
  Speaker 8: that money move, the money move there is talk to
• 48:16
  Speaker 8: your people literally, that's it. Talk to your people, find
• 48:20
  Speaker 8: out what do they need, have empathy for your people.
• 48:22
  Speaker 8: And that's what writing is too. Right, It's like, I
• 48:25
  Speaker 8: have empathy for you. I'm thinking about what you're experiencing.
• 48:28
  Speaker 8: I'm thinking about you know, where you're at right now,
• 48:30
  Speaker 8: what you need to hear and what you need to experience,
• 48:33
  Speaker 8: and I'm creating that for you.
• 48:35
  Speaker 9: I'm writing for you. I'm creating offers for you.
• 48:37
  Speaker 8: And so I think if you have compassion for your client,
• 48:40
  Speaker 8: then you can create things that constantly serve them and
• 48:43
  Speaker 8: they're gonna say yes because you're tuned into what they're
• 48:46
  Speaker 8: actually asking for.
• 48:48
  Speaker 9: That's the money.
• 48:48
  Speaker 5: Move Hello seven, it's gonna be Hello nine. We know
• 48:54
  Speaker 5: that's so a lot of times. You know, in order
• 48:58
  Speaker 5: for us to get to success times we're the biggest
• 49:01
  Speaker 5: hurdle we get in our on way always. And I
• 49:04
  Speaker 5: heard you say something super profound. Uh, it was in
• 49:07
  Speaker 5: order to be an entrepreneur, you have to risk your ego.
• 49:11
  Speaker 5: Oh one, can you expand upon that?
• 49:14
  Speaker 8: Well, it's just like you know earlier when I was like,
• 49:17
  Speaker 8: if you want to join us, stand it is one
• 49:19
  Speaker 8: hundred percent possible, that everybody was like nah son, Nope,
• 49:26
  Speaker 8: And that's risking your ego, right, that's you know, putting
• 49:30
  Speaker 8: yourself out there when you make that first offer, when
• 49:32
  Speaker 8: you send that you know those first one hundred people
• 49:35
  Speaker 8: and you pitch them and say, hey, some of your
• 49:37
  Speaker 8: referral or become my client.
• 49:40
  Speaker 9: Right, that's risking your ego.
• 49:42
  Speaker 8: You have to be willing to get rejected because entrepreneurship
• 49:46
  Speaker 8: is full of rejection for everybody.
• 49:48
  Speaker 9: I still get rejected.
• 49:49
  Speaker 8: Y'all rejected me when I first told y'all about this event,
• 49:52
  Speaker 8: and y'all intuy your tickets. Okay, I'm still salty now,
• 49:58
  Speaker 8: I'll just kidding. I'm but literally, rejection is part of
• 50:02
  Speaker 8: the journey and you got to get very, very comfortable
• 50:04
  Speaker 8: with it. And if you think that you're going to
• 50:06
  Speaker 8: get through entrepreneurship without ever being rejected, but anybody saying no,
• 50:10
  Speaker 8: I'm not interested, right, you need to get comfortable being
• 50:13
  Speaker 8: the salesman. The best experience you can have is be
• 50:16
  Speaker 8: a salesperson that gets the door slammed in your face constantly.
• 50:19
  Speaker 8: And honestly, that happened to me. At the end of
• 50:22
  Speaker 8: law school. I was applying for a clerkship with a judge.
• 50:24
  Speaker 8: This is a very exclusive thing. There's very limited number
• 50:28
  Speaker 8: of judges and they have a limited number of clerkship
• 50:31
  Speaker 8: opportunities and they give it to the best students. All
• 50:34
  Speaker 8: the best students with the best grades want these jobs, right,
• 50:36
  Speaker 8: so they're not easy to get. So the strategy is
• 50:39
  Speaker 8: you just applied to as many judges as humanly possible,
• 50:42
  Speaker 8: which is a lot of work, okay, And so I
• 50:44
  Speaker 8: applied to at the end of law school, I probably
• 50:47
  Speaker 8: applied to fifty to one hundred law firms, and then
• 50:50
  Speaker 8: I applied to another fifty judges. And literally, remember this, babe,
• 50:56
  Speaker 8: there was a time when, like leading up to graduating
• 50:59
  Speaker 8: from law.
• 51:00
  Speaker 9: School, where literally every day two to three rejection letters
• 51:04
  Speaker 9: would arrive every day. So every day I'm oh, I'm like,
• 51:09
  Speaker 9: is this gonna be the one? Nope, not interested? Okay,
• 51:12
  Speaker 9: sometimes it had to know. I enjoyed meeting you, you
• 51:14
  Speaker 9: know what I mean, but still no, I'm not gonna
• 51:17
  Speaker 9: give you a job.
• 51:18
  Speaker 8: And so like, I think opening those letters day after
• 51:21
  Speaker 8: day after day with hope and getting told no was
• 51:26
  Speaker 8: the best thing that could have ever happened to me,
• 51:28
  Speaker 8: because then it was just like, Okay, getting rejection, I
• 51:30
  Speaker 8: ain't dead, right, I'm still here. There's still other opportunities
• 51:34
  Speaker 8: outside of this, And so you can get comfortable with
• 51:37
  Speaker 8: rejection and not make it so legendary in your mind,
• 51:40
  Speaker 8: and not make it mean that you're not good enough, right,
• 51:43
  Speaker 8: that you're not successful enough, that you're never gonna win.
• 51:46
  Speaker 8: That is, you create a whole story around this. There's
• 51:49
  Speaker 8: one person said no, okay, next right, but we create
• 51:52
  Speaker 8: a whole story about how, oh, I'm never gonna be
• 51:54
  Speaker 8: successful because there's one person told me no.
• 51:57
  Speaker 9: Let it go, right, and forget.
• 51:59
  Speaker 8: About the ego, right, just let that die and and
• 52:03
  Speaker 8: stay focused on who you're trying to serve, and be
• 52:05
  Speaker 8: okay with somebody telling you no, and just keep getting
• 52:07
  Speaker 8: up and going to the next person.
• 52:09
  Speaker 9: And that's how you win.
• 52:10
  Speaker 8: And when you have that level of relentlessness, you're you
• 52:13
  Speaker 8: know you're gonna I used to say, like, I know
• 52:15
  Speaker 8: I'm gonna be successful. It's just a matter of time.
• 52:17
  Speaker 8: It's just about when is it gonna happen. I don't
• 52:19
  Speaker 8: know when, but I'm not gonna quit until it does.
• 52:24
  Speaker 3: Yeah.
• 52:25
  Speaker 6: I think it's extremely important for all entrepreneurs at some
• 52:29
  Speaker 6: point to work sales because even what you describe that's
• 52:34
  Speaker 6: that's actually a nice way of getting rejected.
• 52:38
  Speaker 9: With a letter, a nicely written letter.
• 52:40
  Speaker 6: Like, if you ever had to call somebody and you
• 52:44
  Speaker 6: have the debate in your brain whether it's a good idea,
• 52:47
  Speaker 6: actually make the phone call and you're so nervous and
• 52:50
  Speaker 6: then they call you and then they like cursing you
• 52:52
  Speaker 6: out on the phone. You know that's that's that's Or
• 52:56
  Speaker 6: if you have to walk into a store and just say, hey,
• 53:00
  Speaker 6: can I meet the owner? Yes, I want to talk
• 53:02
  Speaker 6: to the owner, Like, it takes a different level of confidence.
• 53:06
  Speaker 8: Exactly, and you're risking And honestly, I would challenge that.
• 53:09
  Speaker 8: I don't even think it takes confidence. I think it
• 53:11
  Speaker 8: takes courage. I think confidence comes from experience, and when
• 53:15
  Speaker 8: you don't have experience, you don't.
• 53:18
  Speaker 9: Have that to fall back on.
• 53:19
  Speaker 8: But what you do have is courage, right, So it's
• 53:22
  Speaker 8: just mustering up the courage to stand there and be like,
• 53:24
  Speaker 8: I'm going to ask for this sale, I'm gonna send
• 53:27
  Speaker 8: this email, I'm gonna make this phone call, I'm gonna
• 53:29
  Speaker 8: walk into the store and pitch yourself regardless. I think
• 53:32
  Speaker 8: that's what it takes. If you have that courage, then
• 53:36
  Speaker 8: a lot of good things can come from that. But
• 53:37
  Speaker 8: I agree with you, that's risking your ego, right, especially
• 53:40
  Speaker 8: when you're physically there and someone's literally flamming the door
• 53:43
  Speaker 8: in your face or telling you to get out of
• 53:45
  Speaker 8: this store like that don't feel good.
• 53:47
  Speaker 9: It doesn't that don't feel good.
• 53:52
  Speaker 8: And then you're like, you got to get the courage
• 53:54
  Speaker 8: because now you have the experience to know you are
• 53:56
  Speaker 8: highly likely to get rejected, but you got to muster
• 53:59
  Speaker 8: up the courage to go do it again.
• 54:00
  Speaker 6: And then but also you have to look at it
• 54:02
  Speaker 6: like what's the alternative? Like, so for me, it was
• 54:05
  Speaker 6: like the alternative is work a regular job?
• 54:09
  Speaker 4: Yes, and that's not going to happen.
• 54:10
  Speaker 8: Yes, so I guess I better get out here and
• 54:13
  Speaker 8: get rejected.
• 54:15
  Speaker 9: Exactly right.
• 54:16
  Speaker 4: You'd be surprised what you're able to accomplish when failure
• 54:19
  Speaker 4: isn't an option.
• 54:19
  Speaker 9: Yes, absolutely right.
• 54:22
  Speaker 6: I think a lot of people they have a fallback plan,
• 54:27
  Speaker 6: a failure. Yes, and it's like if it doesn't work out,
• 54:30
  Speaker 6: I could just do this, and when you really truly
• 54:33
  Speaker 6: believe like there's nothing else I'm going to do, yes,
• 54:36
  Speaker 6: and I'm going to like be homeless if I don't
• 54:38
  Speaker 6: do this, you be surprised what.
• 54:39
  Speaker 4: You're being able to do?
• 54:40
  Speaker 9: Yes, what you could muster up exactly That's why sometimes
• 54:44
  Speaker 9: when entrepreneurs are like, oh I have I have you know,
• 54:47
  Speaker 9: money to I don't have no money to invest, and
• 54:49
  Speaker 9: I'm in the beginning of my business, I'm like, good, okay,
• 54:52
  Speaker 9: you don't know what to do that money anyway yet
• 54:55
  Speaker 9: gets scrappy. Okay, you're about to waste it anyway.
• 54:59
  Speaker 6: What's one thing you want everybody to take away from
• 55:01
  Speaker 6: this whole experience being here?
• 55:05
  Speaker 9: What I want them to take away is that you
• 55:07
  Speaker 9: are worthy. Period.
• 55:10
  Speaker 8: That's why we have, you know, beautiful couches, That's why
• 55:15
  Speaker 8: we have this beautiful space.
• 55:17
  Speaker 9: That's why you know.
• 55:19
  Speaker 8: We pay attention to all of the details because it
• 55:22
  Speaker 8: helps to let you know that you are worthy, right,
• 55:26
  Speaker 8: and you are deserving of abundance. And so sometimes the
• 55:30
  Speaker 8: environment can be the coach, right, the environment can be
• 55:33
  Speaker 8: the coach that helps you to see, oh, I can
• 55:35
  Speaker 8: have this.
• 55:36
  Speaker 4: Right.
• 55:36
  Speaker 9: It was me going on my first retreat to Italy
• 55:38
  Speaker 9: with Susan.
• 55:39
  Speaker 8: Hyatt, right, and this little white girl from Indiana. I'm like,
• 55:43
  Speaker 8: how I wind up with this woman? Now, she's one
• 55:47
  Speaker 8: of my closest friends. But I went and you know,
• 55:50
  Speaker 8: I was in this beautiful space with this beautiful view,
• 55:53
  Speaker 8: and I was like, Wow, this is available to me.
• 55:56
  Speaker 8: And I think when you get in spaces like that,
• 55:58
  Speaker 8: you're like, oh, this is accessible to me. I put
• 56:01
  Speaker 8: myself here, So where else can I put myself? And
• 56:04
  Speaker 8: that's what I want people to know. We are all worthy.
• 56:07
  Speaker 8: We need to surround ourselves with abundance.
• 56:10
  Speaker 9: Pay attention to the environments that we allow ourselves to
• 56:12
  Speaker 9: be in, pay attention to the content we allow ourselves
• 56:15
  Speaker 9: to absorb.
• 56:16
  Speaker 8: And just treat ourselves as worthy. Value this brain, right
• 56:20
  Speaker 8: that you have created. Right, Value this asset that you
• 56:24
  Speaker 8: are right. Y'all talk about assets overliabilities. This is an asset.
• 56:28
  Speaker 8: You are an asset, So treat yourself as such. Manage
• 56:31
  Speaker 8: your asset well so that you can have all the
• 56:34
  Speaker 8: success that you want.
• 56:36
  Speaker 4: Thank you.
• 56:37
  Speaker 8: Yeah, Lee.
• 56:38
  Speaker 5: Really quick before we walked out, you said something very important.
• 56:42
  Speaker 5: I want them to know. I want you an audience
• 56:44
  Speaker 5: to know. I said, how are you feeling? You said,
• 56:46
  Speaker 5: I'm feeling so full Because this moment isn't about me,
• 56:50
  Speaker 5: It's about them.
• 56:52
  Speaker 9: This is their community.
• 56:53
  Speaker 5: Yes, I want to let you know that. Like we
• 56:56
  Speaker 5: said when we came out, this is a vibrant community.
• 56:59
  Speaker 5: This is a beautiful communit but it is being led
• 57:01
  Speaker 5: by an amazing person.
• 57:02
  Speaker 4: So clap it up for yourself to being here. Thank
• 57:05
  Speaker 4: you for bringing us here. This is a bit amazing.
• 57:07
  Speaker 9: Thank you. Thank you for being here, both of you.
• 57:09
  Speaker 5: Thank you.
• 57:10
  Speaker 4: Thank you.
• 57:11
  Speaker 1: An illegal alien from Guatemala charged with raping a child
• 57:14
  Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
• 57:18
  Speaker 1: accused of murdering a Texas man of Venezuelan charged with
• 57:23
  Speaker 1: filming and selling child pornography in Michigan. These are just
• 57:27
  Speaker 1: some of the heinous migrant criminals caught because of President
• 57:30
  Speaker 1: Donald J.
• 57:31
  Speaker 2: Trump's leadership.
• 57:32
  Speaker 1: I'm Christy nom the United States Secretary of Homeland Security.
• 57:36
  Speaker 1: Under President Trump, attempted illegal border crossings are at the
• 57:40
  Speaker 1: lowest levels ever recorded, and over one hundred thousand illegal aliens.
• 57:44
  Speaker 2: Have been arrested.
• 57:45
  Speaker 1: If you are here illegally, your next you will be
• 57:49
  Speaker 1: fine nearly one thousand dollars a day, imprisoned and.
• 57:52
  Speaker 2: Deported, you will never return.
• 57:55
  Speaker 1: But if you register using our CBP home app and
• 57:58
  Speaker 1: leave now, you could be alive to return legally.
• 58:01
  Speaker 2: Do what's right. Leave now.
• 58:04
  Speaker 1: Under President Trump, America's laws, border and families.
• 58:08
  Speaker 2: Will be protected.
• 58:09
  Speaker 3: Sponsored by the United States Department of homeland security,